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MADMAN

Active
Private limited companyfounded 200818 yrs activeGoudvinkendreef 7, 2900 Schoten, BelgiumKBO/BCE: BE 0896.525.072
Summary

MADMAN has been active since 2008 and the Belgian State Gazette contains no insolvency or warning signals. The 2025 annual accounts show equity of €241,564 and a net result of €45,543. Equity is growing by ~30.1% per year across the filed fiscal years. Its solvency ranks better than 55% of 7097 sector peers (fiscal year 2025). The computed 12-month bankruptcy probability is 0.4% (very low).

Checked score

Score 2025
Axes · tick = 2024
Profitability83▲+2
Solvency85▲+5
Growth78=
Track record100
Bankruptcy probability, 12 months
0.4% Very low
0%0.5%1.5%4%10%≥ 25%
Credit up to €19,000 at 30 days acceptable
Liquidity ample (current ratio 9.93 against 12.3 in 2024; short-term debt: 7% and cash: 19.2% of total assets), and 40.1% of the assets are financed with debt.
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Signals

Three signals. The signal on the left, the evidence on the right.
−lowers risk○neutral
lowers risk · Long track record
A company with a long track record statistically fails less often than a young one.
KBO · incorporation date
Age against the risk zone
highest failure risk from 2 to 8 years 18 years 0 20 y
lowers risk · Annual accounts: healthy financial profile
The latest annual accounts show a healthy profile in solvency, result and liquidity.
NBB · annual accounts 2025
Solvency, return and age of the figures
Solvency
59.9%
Return on assets
11.3%
Age of the figures
12 mo
neutral · Latest accounts filed on time
The financial year that closed on 30-09-2025 was due by 30-04-2026 and was filed on 02-03-2026, 59 days ahead of the deadline.
NBB · 10 filings
Deviation from the deadline
2025
59 d early
2024
67 d early
2023
64 d early
2022
63 d early
2021
61 d early
2020
60 d early
2019
38 d early
← before the deadline after the deadline →
tick = median of all Belgian filingsring = median in the sector

This company filed its last 7 accounts on average 59 days before the deadline; the sector median for financial year 2024 is 6 days before the deadline, and 36% of the sector filed late.

Checked, nothing found (2)
neutral · The next deadline is still running
The next financial year closes on 30-09-2026 and is due by 30-04-2027. Nothing is late today. Usually files around 26 February (5 of the last 5 filed years within 30 days of that day).
Companies Code · seven months
Position in the running window
28-09-2026 today30-09-2026 close30-04-2027 deadline
neutral · No strike-offs in the KBO publications
We found no ex-officio strike-off or cessation. Our series starts in 2021 and has gaps, so this is not a confirmation that there is nothing.
KBO publications · our coverage

History

On 18 March 2008, MADMAN was incorporated.1 Total assets went from EUR 267,005 in 2018 to EUR 403,243 in 2025.2

  1. 1Crossroads Bank for Enterprises
  2. 2National Bank, annual accounts 2018 and 2025

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Financials · fiscal year 2025, micro schema

Equity
€241,564▲ 23.2%
2024 · €196,021
Total assets
€403,243▲ 12.8%
2024 · €357,406
Net result
€45,543▲ 30.4%
2024 · €34,928
Working capital
€253,382▲ 21.9%
2024 · €207,912
Trend over the years

Click a name to add, emphasise or remove a line.Band: the middle half (P25 to P75) of NACE 73, Advertising, market research and public relations activities, each year against the same schema; no band under 30 filings. Dashed line: the median.

Every figure with its change against the fiscal year before
favourable unfavourable
Line20212022202320242025
Operating result€69,021▲ 174%€58,955▼ 14.6%€74,504▲ 26.4%€50,171▼ 32.7%€61,956▲ 23.5%
Net result€46,197above the sector's middle half▲ 150%€38,579within the sector's middle half▼ 16.5%€51,189above the sector's middle half▲ 32.7%€34,928within the sector's middle half▼ 31.8%€45,543above the sector's middle half▲ 30.4%
Equity€101,280within the sector's middle half▲ 83.9%€109,904within the sector's middle half▲ 8.5%€161,092within the sector's middle half▲ 46.6%€196,021above the sector's middle half▲ 21.7%€241,564above the sector's middle half▲ 23.2%
Total assets€305,574within the sector's middle half▲ 19.3%€306,540within the sector's middle half▲ 0.3%€346,287above the sector's middle half▲ 13.0%€357,406above the sector's middle half▲ 3.2%€403,243above the sector's middle half▲ 12.8%
Debt€204,294▲ 1.7%€196,636▼ 3.7%€185,195▼ 5.8%€161,386▼ 12.9%€161,679▲ 0.2%
Working capital€111,894above the sector's middle half▲ 79.9%€122,919above the sector's middle half▲ 9.9%€173,246above the sector's middle half▲ 40.9%€207,912above the sector's middle half▲ 20.0%€253,382above the sector's middle half▲ 21.9%
Solvency33.1%within the sector's middle half▲ 11.6pp35.9%within the sector's middle half▲ 2.7pp46.5%within the sector's middle half▲ 10.7pp54.8%within the sector's middle half▲ 8.3pp59.9%within the sector's middle half▲ 5.1pp
Current ratio4.35above the sector's middle half▲ 0.404.53above the sector's middle half▲ 0.176.29above the sector's middle half▲ 1.7712.30above the sector's middle half▲ 6.009.93above the sector's middle half▼ 2.37
Return on assets (ROA)15.1%within the sector's middle half▲ 7.9pp12.6%within the sector's middle half▼ 2.5pp14.8%within the sector's middle half▲ 2.2pp9.8%within the sector's middle half▼ 5.0pp11.3%within the sector's middle half▲ 1.5pp
above within below the middle half (P25 to P75) of NACE 73, Advertising, market research and public relations activities, each year against the same schema; no band under 30 filings.
Turnover and EBIT margin not published: the micro schema does not require them.
Result per fiscal year
Operating resultNet result
€0€20,000€40,000€60,000€80,000Operating result 2021: €69,021€69,021Net result 2021: €46,197€46,197Operating result 2022: €58,955€58,955Net result 2022: €38,579€38,579Operating result 2023: €74,504€74,504Net result 2023: €51,189€51,189Operating result 2024: €50,171€50,171Net result 2024: €34,928€34,928Operating result 2025: €61,956€61,956Net result 2025: €45,543€45,54320212022202320242025€0€20,000€40,000€60,000€80,000Operating result 2023: €74,504€74,500Net result 2023: €51,189€51,200Operating result 2024: €50,171€50,200Net result 2024: €34,928€34,900Operating result 2025: €61,956€62,000Net result 2025: €45,543€45,500202320242025
The operating result recovers in 2025; 2025 is 23% above 2024.
Balance-sheet composition
2025 in colour, 2024 as the grey bar beneath
Assets €403,243
Fixed assets €121,478 ▼ 7.3%
Current assets €281,765 ▲ 24.5%
Equity and liabilities €403,243
Equity €241,564 ▲ 23.2%
Debt €161,679 ▲ 0.2%
Debt's share of the balance-sheet total falls from 45.2% to 40.1%. Equity and debt are higher.
Key figures and ratios
2025 value · change against 2024
EBITDA
€73,723▲
2024 · €61,656
Cash flow
€57,310▲
2024 · €46,414
Debt to equity
0.67▼
2024 · 0.82
ROE
18.9%▲
2024 · 17.8%
Interest coverage
20.07▲
2024 · 10.76
Debt ≤ 1 year
€28,383▲
2024 · €18,407
Debt > 1 year
€133,296▼
2024 · €142,978
Income taxes
€18,937▲
2024 · €14,766
Green means a favourable move, even when the figure itself falls: as with debt or debt to equity.

Peer companies

Historical observation

Of the 34,679 companies that looked in July 2024 the way this one looks now, 0.6% went bankrupt within 24 months and 95% are still going.

  • Micro
  • 10 to 20 years old
  • solvency 30% or more
  • a profit of 5% of the balance sheet or more
0.6% went bankrupt
3.8% stopped otherwise
95% still going

A further 0.2% stopped, but we cannot tell whether within those 24 months.

For this company itself Checked computes a bankruptcy probability of 0.4% over twelve months; the group does not contradict it.

How reliable is this rule?

Tested on the year before, without using that year itself: the groups of July 2023 gave each of the 497,662 companies of July 2024 its group's bankruptcy share. Expected: 1.5%; actually bankrupt within 24 months: 1.6%.

The companies in ten equal groups, from lowest to highest expected share.
Group Expected Actual
1 0.2% 0.2%
2 0.3% 0.4%
3 0.5% 0.5%
4 0.6% 0.7%
5 0.8% 0.9%
6 1.2% 1.3%
7 1.5% 1.7%
8 1.7% 1.7%
9 2.7% 2.8%
10 5.3% 5.7%

The rule ranks well: a company that went bankrupt got a higher share than one that kept going in 75% of comparisons. The level follows the economy: in a year with more bankruptcies, the actual share is higher than the year before.

An observation about 34,679 comparable companies, not a prediction for this company. The sector does not count: the register keeps no sector for companies that stopped, so it would make the outcome look better than it was.

Annual accounts
Filed annual accounts As filed with the NBB · 2025 against 2024 · 41 lines
Balance sheet Code20242025
Assets
Total assets20/58€357,406€403,243▲
Fixed assets21/28€131,088€121,478▼
Tangible fixed assets22/27€131,088€121,478▼
Land and buildings22€127,739€117,825▼
Plant, machinery and equipment23€3,348€3,653▲
Current assets29/58€226,319€281,765▲
Amounts receivable after more than one year29€108,400€108,400=
Other amounts receivable291€108,400€108,400=
Amounts receivable within one year40/41€91,732€96,124▲
Trade receivables40€56,639€51,555▼
Other amounts receivable41€35,093€44,569▲
Cash at bank and in hand54/58€26,187€77,241▲
Equity and liabilities
Total equity and liabilities10/49€357,406€403,243▲
Equity10/15€196,021€241,564▲
Contributions10/11€2,000€2,000=
Reserves13€194,021€239,564▲
Distributable reserves133€194,021€239,564▲
Amounts payable17/49€161,386€161,679▲
Amounts payable after more than one year17€142,978€133,296▼
Financial debts170/4€142,978€133,296▼
Amounts payable within one year42/48€18,407€28,383▲
Current portion of amounts payable after more than one year42€9,495€8,883▼
Trade debts44€1,450€3,793▲
Suppliers440/4€1,450€3,793▲
Taxes, remuneration and social security45€7,463€15,707▲
Taxes450/3€7,463€15,707▲
Income statement Code20242025
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets630€11,485€11,766▲
Other operating charges640/8€2,081€1,972▼
Gross operating margin9900€63,737€75,694▲
Operating profit (loss)9901€50,171€61,956▲
Financial income75/76B€5,253€6,197▲
Recurring financial income75€5,253€6,197▲
Financial charges65/66B€5,730€3,673▼
Recurring financial charges65€5,730€3,673▼
Profit (loss) for the period before taxes9903€49,694€64,480▲
Income taxes67/77€14,766€18,937▲
Profit (loss) for the period9904€34,928€45,543▲
Profit (loss) for the period to be appropriated9905€34,928€45,543▲
Appropriation of the result
Profit (loss) to be appropriated9906€34,928€45,543▲
Transfer to equity691/2€34,928€45,543▲
To other reserves6921€34,928€45,543▲

The notes to these accounts (6 items: statements of assets and debts, cost breakdowns, rights and commitments) are not shown here.

Line20212022202320242025Change
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets630€13,605€14,404€10,960€11,485€11,766▲ 2.4%
Other operating charges640/8-€1,911€962€2,081€1,972▼ 5.2%
Gross operating margin9900€84,795€75,270€86,426€63,737€75,694▲ 18.8%
Operating profit (loss)9901€69,021€58,955€74,504€50,171€61,956▲ 23.5%
Financial income75/76B-€3,058€4,199€5,253€6,197▲ 18.0%
Recurring financial income75€2,246€3,058€4,199€5,253€6,197▲ 18.0%
Financial charges65/66B-€6,750€6,597€5,730€3,673▼ 35.9%
Recurring financial charges65€6,385€6,750€6,597€5,730€3,673▼ 35.9%
Profit (loss) for the period before taxes9903€64,882€55,263€72,105€49,694€64,480▲ 29.8%
Income taxes67/77€18,685€16,684€20,917€14,766€18,937▲ 28.2%
Profit (loss) for the period9904€46,197€38,579€51,189€34,928€45,543▲ 30.4%
Profit (loss) for the period to be appropriated9905€46,197€38,579€51,189€34,928€45,543▲ 30.4%
Line20212022202320242025Change
Assets
Total assets20/58€305,574€306,540€346,287€357,406€403,243▲ 12.8%
Fixed assets21/28€160,299€148,768€140,320€131,088€121,478▼ 7.3%
Tangible fixed assets22/27€160,299€148,768€140,320€131,088€121,478▼ 7.3%
Land and buildings22-€147,569€137,654€127,739€117,825▼ 7.8%
Plant, machinery and equipment23-€944€2,606€3,348€3,653▲ 9.1%
Furniture and vehicles24-€256€60---
Current assets29/58€145,275€157,772€205,968€226,319€281,765▲ 24.5%
Amounts receivable after more than one year29-€95,500€108,400€108,400€108,400=
Other amounts receivable291-€95,500€108,400€108,400€108,400=
Amounts receivable within one year40/41€16,323€3,058€22,143€91,732€96,124▲ 4.8%
Trade receivables40--€18,004€56,639€51,555▼ 9.0%
Other amounts receivable41-€3,058€4,139€35,093€44,569▲ 27.0%
Cash at bank and in hand54/58€51,952€44,214€75,425€26,187€77,241▲ 195%
Deferred charges and accrued income490/1-€15,000----
Equity and liabilities
Total equity and liabilities10/49€305,574€306,540€346,287€357,406€403,243▲ 12.8%
Equity10/15€101,280€109,904€161,092€196,021€241,564▲ 23.2%
Contributions10/11-€2,000€2,000€2,000€2,000=
Reserves13€95,080€107,904€159,092€194,021€239,564▲ 23.5%
Distributable reserves133-€107,904€159,092€194,021€239,564▲ 23.5%
Amounts payable17/49€204,294€196,636€185,195€161,386€161,679▲ 0.2%
Amounts payable after more than one year17€170,914€161,784€152,473€142,978€133,296▼ 6.8%
Financial debts170/4-€161,784€152,473€142,978€133,296▼ 6.8%
Amounts payable within one year42/48€33,381€34,852€32,722€18,407€28,383▲ 54.2%
Current portion of amounts payable after more than one year42-€9,130€9,311€9,495€8,883▼ 6.4%
Trade debts44€3,099€2,197€4,255€1,450€3,793▲ 162%
Suppliers440/4-€2,197€4,255€1,450€3,793▲ 162%
Taxes, remuneration and social security45-€23,250€19,145€7,463€15,707▲ 110%
Taxes450/3-€23,250€19,145€7,463€15,707▲ 110%
Other amounts payable47/48-€275€11---
Line20212022202320242025Change
Profit (loss) for the period9904€46,197€38,579€51,189€34,928€45,543▲ 30.4%
+ Depreciation and write-downs630€13,605€14,404€10,960€11,485€11,766▲ 2.4%
Operating cash flow (approximation)€59,803€52,983€62,149€46,414€57,310▲ 23.5%
Investment in fixed assets (approximation)--€2,873-€2,512-€2,253-€2,157▲ 4.3%
Change in cash--€7,738€31,211-€49,238€51,054▲ 204%

Simplified and derived: a Belgian filing has no cash-flow statement, so these rows come from the income statement and the balance-sheet moves.

Download as CSV

Timeline · acts, filings and financial milestones

Next filing, fiscal year 2026, expected by 30-04-2027
2026
02-03
NBB filing Annual accounts filed
fiscal year 2025 · micro schema
2025
30-09
Financial Equity above €200,000Eq €241,564 ▲23.2%
6 profitable years in a row build equity to €241,564.
22-02
NBB filing Annual accounts filed
fiscal year 2024 · micro schema
2024
26-02
NBB filing Annual accounts filed
fiscal year 2023 · micro schema
2023
30-09
Financial Highest result since 2018net €51,189 ▲32.7%
Operating result €74,504, net result €51,189, both a record.
30-09
Financial Equity above €150,000Eq €161,092 ▲46.6%
4 profitable years in a row build equity to €161,092.
26-02
NBB filing Annual accounts filed
fiscal year 2022 · micro schema
2022
28-02
NBB filing Annual accounts filed
fiscal year 2021 · micro schema
2021
30-09
Financial Equity above €100,000Eq €101,280 ▲83.9%
2 profitable years in a row build equity to €101,280.
01-03
NBB filing Annual accounts filed
fiscal year 2020 · micro schema
2020
30-09
Financial Back to profitnet €18,476
Net result €18,476 after 2 loss-making years.
23-03
NBB filing Annual accounts filed
fiscal year 2019 · micro schema
Show earlier events
2019
30-09
Financial Weakest financial yearnet -€17,974
Net result drops to -€17,974, the lowest in the series; recovery starts the following year.
22-03
NBB filing Annual accounts filed
fiscal year 2018 · micro schema
2018
26-02
NBB filing Annual accounts filed
fiscal year 2017 · micro schema
2017
06-03
NBB filing Annual accounts filed
fiscal year 2016 · abbreviated schema
Financial milestoneNBB filingFinancial milestones sit on the fiscal year-end date, not the filing date.
0 of 3 acts read
About the unread acts

We know of 3 Belgian State Gazette acts for this company. None of them has been read yet: what they contain is neither established nor disproved here.

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Directors · office · real estate

Directors
3 acts for this company are in the Belgian State Gazette, of which we have read 0. We have therefore not extracted its directors from those acts yet.
Location & real-estate footprint
Registered office, Schoten · 1 establishment unit since 2008
seat establishment The establishment unit on the map
Ground area
2,083 m²
Building footprint
282 m²
Volume, LiDAR
1,723 m³
Parcel 11040D0332/00G002, Flanders · tallest building 12.4 m, ±2 floors. Linked by address, not a title deed.
2 companies at this address See who is registered here
1 establishment unit
Madman
Goudvinkendreef 7, 2900 SchotenAdvertising agencies
since 20082.169.592.268
1 parcel
Flanders 1 (100%)
Parcel (capakey) Region Area Buildings Height / fl.
11040D0332/00G002 Flanders 2,083 m² 1 · 282 m² 12.4 m · 2 fl.
Linked by address, not proof of ownership
Good to know
1 of 1 parcel with an exact address match; the rest are indicative.
Linked through address data, this is not proof of ownership.

Similar companies · same sector, comparable size

Of 9,863 companies in sector 73110 we hold annual accounts for 3,758. 2,716 are within a factor 10 of this equity. The 5 above are the closest to it. See the whole sector

Identification & contact

Identification
Legal formPrivate limited company
Founded18-03-2008
Fiscal year end30-09
Activities, NACEBEL 2025
73110Advertising agencies
E-invoicing
Reachable via Peppol
Peppol ID 0208:0896525072
Also 9925:BE0896525072
Registered 29-12-2025

If you follow this company, Checked tells you the day it leaves the Peppol register.

Register as of 28 September 2026 · Peppol Directory

Scores and ratios are computed by Checked and are not a credit decision.