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Write & Incite

Active Private limited companyfounded 2004active for 22 yearsSassekaai 28, 9000 GhentKBO/BCE: BE 0866.329.467

Lifetime

12 annual accounts with figures on one time axis
peak €43,112 (2019)
-€3,861▲ €4,020
lowest -€29,398 (2015)
-€11,519▲ €3,361
peak €52,121 (2021)
-€25,529▼ €11,519
€70,808▲ 22.7%
Board1 name since 2005
1 directorBOUCKAERT Geert
Documentsfilings and deeds
08-06-202653 days before the deadline
2025micro format
Gross margin from -€7,881 to -€3,861Loss of €11,519Equity from -€14,010 to -€25,529Debts from €57,697 to €70,808Cash from €5,068 to €13,641

Key points

from the 2025 annual accounts

Equity

-€25,529
202020212022202320242025

Debts exceed assets in financial year 2025.

Losses

-€77,650 in four years
-28,1082022-23,1432023-14,8802024-11,5192025

Every financial year from 2022 to 2025 closed with a loss. 2022 was the heaviest.

Debts

€70,808 156% of the balance sheet
Financial debts 22%Suppliers 2%Taxes and wages 1%Other 75%

Of this, €55,158 falls due within a year.

Turnover not published (micro format)

Checked score

53
Fair
Financially stronger than 10% of micro companies in advertising and market research (NACE 73)
Probability in this band: 1.5% to 4.2%

Negative equity caps the score at 59.

Bankruptcy probability within 12 months
0.8% Low
0%0.5%1.5%4%10%≥ 25%

The dashed line is the sector median: 0.2% across 11,228 companies (NACE 73, micro).

About 8 in 1,000 comparable companies go bankrupt within 12 months (an estimate).

Last 24 months 12-2024: 0.4% 01-2025: 0.4%● unchanged vs 12-2024lowest value 02-2025: 0.4%● unchanged vs 01-2025lowest value 03-2025: 0.4%● unchanged vs 02-2025lowest value 04-2025: 1.0%▲ +0.6 percentage points vs 03-2025highest value 05-2025: 1.0%● unchanged vs 04-2025highest value 06-2025: 1.0%● unchanged vs 05-2025highest value 07-2025: 1.0%● unchanged vs 06-2025highest value 08-2025: 1.0%● unchanged vs 07-2025highest value 09-2025: 1.0%● unchanged vs 08-2025highest value 10-2025: 1.0%● unchanged vs 09-2025highest value 11-2025: 1.0%● unchanged vs 10-2025highest value 12-2025: 1.0%● unchanged vs 11-2025highest value 01-2026: 1.0%● unchanged vs 12-2025 02-2026: 1.0%● unchanged vs 01-2026 03-2026: 1.0%● unchanged vs 02-2026 04-2026: 1.0%● unchanged vs 03-2026 05-2026: 0.9%▼ -0.1 percentage points vs 04-2026 06-2026: 0.9%● unchanged vs 05-2026 07-2026: 0.8%▼ -0.1 percentage points vs 06-2026 08-2026: 0.8%● unchanged vs 07-2026 09-2026: 0.8%● unchanged vs 08-2026 10-2026: 0.8%● unchanged vs 09-2026 11-2026: 0.8%● unchanged vs 10-2026

Financial strength
Weak

0=equity -56.4% of total assets
38+20short-term debt 121.8% · cash 30.1%
0=return on assets -25.4%

Score breakdown

raises risk
Capped at 59: negative equity
Negative equity -€25,529
Loss of €11,519, the second in a row (financial year 2025)
lowers risk
Size: total assets €45,279
Liquidity: current ratio 0.28, cash €13,641
Calculation

The band follows from the bankruptcy probability. 10 more points roughly halve it.

75-100 Excellent under 0.55%
60-74 Healthy 0.55% to 1.5%
45-59 Fair 1.5% to 4.2%
25-44 Weak 4.2% to 15.0%
0-24 Critical over 15.0%

Where the company stands within its band depends half on the bankruptcy probability and half on how it does against its sector peers (NACE 73, micro). It does better than 5% of them on solvency, 21% on liquidity, 6% on profitability and 7% on growth.

The bankruptcy probability was computed on 08-11-2026 by the bankruptcy model of 2 October 2026, which learns from Belgian bankruptcies and reads the registers, the annual accounts and the Belgian Official Gazette.

The probability rests on the annual accounts with balance sheet date 31-12-2025.

Of the companies with a bankruptcy probability in the low class on 30-06-2025, 0.8% went bankrupt within twelve months.

Some facts cap the score, however low the probability. With negative or zero equity, a heavy loss, a special status in the KBO, one missing filing or accounts filed more than 90 days late, the score is Fair at most (59). With two missing filings, it is Weak at most (44). During a judicial reorganisation or at the company's end (bankruptcy, dissolution, liquidation), it is Critical at most (24).

Comparable companies, two years later

In July 2024, 6,619 companies had the same profile as Write & Incite has now. Each dot stands for 17 companies, two years later.

84.5%
were still trading
10.0%
stopped another way
4.5%
went bankrupt
  • Micro
  • 20 years or older
  • negative equity
  • a loss of 10% of the balance sheet or more

Another 1.0% stopped without a precise date, possibly only after those two years.

The bankruptcy probability of Write & Incite itself is lower: 0.8% within 12 months. It rests on far more data about Write & Incite than the profile alone.

Test of the method

The method was tested on the 497,447 companies of July 2024. Each company was given the bankruptcy share of the same profile a year earlier, in July 2023. The expectation was that 1.6% would go bankrupt within 24 months. In fact 1.7% went bankrupt.

The companies in ten equal groups, from the lowest to the highest expected share
Group Expected Actual
1 0.2% 0.2%
2 0.3% 0.5%
3 0.5% 0.6%
4 0.7% 0.8%
5 0.9% 0.9%
6 1.3% 1.5%
7 1.6% 1.8%
8 1.8% 1.8%
9 3.0% 3.1%
10 5.6% 6.2%

A company that went bankrupt had a higher expected share than one that kept going in 74.5% of comparisons. The level depends on the economy. In a year with more bankruptcies than the year before, the actual share is higher than the expected one.

This is an observation about 6,619 companies, not a prediction for Write & Incite. The sector does not count, because the KBO no longer lists a sector for a company that has stopped. By sector, mostly the survivors would count, which would paint too rosy a picture.

Credit verdict

No credit on open account

Liquidity is insufficient, with a current ratio of 0.28 (0.28 in 2024), below 1. Short-term debt is 121.8% and cash 30.1% of total assets. Equity is negative.

Credit check for an amount and term of your choice

Show the recommended maximum and see how the verdict changes with amount, term and advance.

The scores and ratios are Checked's own calculations, not a credit decision.

Signals

Six signals.
lowers riskraises riskneutral
raises risk · Negative equity -€25,529
NBB · annual accounts
lowers risk · Size: total assets €45,279
Companies of this size fail less often. How much that weighs depends on the rest of the company's profile.
NBB · annual accounts
raises risk · Loss of €11,519, the second in a row (financial year 2025)
NBB · annual accounts
lowers risk · Liquidity: current ratio 0.28, cash €13,641
NBB · annual accounts
raises risk · Negative equity
The 2025 annual accounts show negative equity and a net loss.
NBB · annual accounts 2025
Equity per financial year
1819202122232425
2018 to 2025 · latest year -€25,529
neutral · Latest accounts filed on time
The financial year that closed on 31-12-2025 was due by 31-07-2026 and was filed on 08-06-2026, 53 days ahead of the deadline.
NBB · 10 filings
Deviation from the deadline
2025
53 days early
2024
122 days early
2023
53 days early
2022
54 days early
2021
6 days early
2020
24 days late
2019
35 days late
← before the deadline after the deadline →
tick = median of all Belgian filingsring = median in the sector

The company filed its last 7 accounts on average 33 days before the deadline. In the sector (NACE 73), the median for financial year 2024 was 6 days before the deadline, and 36% of those companies filed late.

Searched, nothing found (2)
neutral · Next filing not due yet
The next financial year closes on 31-12-2026 and is due by 31-07-2027. Nothing is late today. The company usually files around 8 June (4 of the last 5 accounts filed within 47 days either side of that date).
Companies Code · seven months
Where today falls in the filing period
09-11-2026 today31-12-2026 year end31-07-2027 deadline
neutral · No strike-offs in the KBO publications
That holds for every publication since 2021.
KBO publications

Board and ownership

BG
Director, since 13-10-2005
Board & ownership

Recent changes

Registered in the Peppol Directory Reachable for e-invoices through 0208:0866329467
Company renamed from MISTER WRITE to Write & Incite “Het verzorgen van dienstverlening en het ontwikkelen van initiatieven aangaande…” (deed in Dutch) · General meeting of 11-10-2024 · Gazette deed
Resignation: BOUCKAERT Geert (director) Appointment: BOUCKAERT Geert (director) · Director discharge: BOUCKAERT Geert · General meeting of 16-09-2022 · Gazette deed
First establishment Sassekaai 28, Ghent
All 20 events

Comparable companies

same main activity, similar in size and age
Company
Write & Incite Ghent €45,279 -€3,861 -56.4% -
TUTTO PER TUTTI Temse €45,513 -€14,242 -36.1% -
PUBLISTER Brasschaat €50,936 €903 97.8% -
StickUP Genappe €46,666 -€7,323 75.4% -
TA DAA ! Dilbeek €46,607 -€25,179 54.6% -
Spitzberg Bornem €46,570 -€12,075 92.2% -
OKTOBER Antwerp €48,754 -€6,362 1.1% -

These companies have the same main activity as Write & Incite: advertising agencies (NACE 73110). They are comparable in size and age: total assets between €45,500 and €50,900, founded between 1999 and 2006.

Official details

Source: KBO
Status
Active since 28-05-2004Normal situation
Activity
Advertising agenciesNACE 73110and 2 others
Establishment unit
2.137.973.9319000 Ghent, since 01-07-2004
Financial year end
31 December
Peppol
Reachable since 20-06-2025
Company details

Annual accounts 2025

€45,279▲ 3.6%
Filing
Filed on 08-06-2026, 53 days before the end of the filing period
Financials

Insights on Write & Incite

Write & Incite files the micro format. That format states no turnover. The gross margin rose from -€19,276 in 2014 to -€3,861 in 2025.

Sources: KBO register, filings at the National Bank, Belgian Official Gazette. Click a figure with a dotted line for the item and the filing.

Key facts about Write & Incite

What is the company number of Write & Incite?
The company number of Write & Incite is 0866.329.467. The VAT number is the same number with BE in front: BE 0866.329.467.
Where is Write & Incite based?
The registered office is at Sassekaai 28, 9000 Ghent.Company details
What does Write & Incite do?
According to the KBO register, the main activity is advertising agencies (NACE 73110).
What is the legal form of Write & Incite?
Write & Incite is a private limited company (BV).
When was Write & Incite founded?
Write & Incite was founded on 28-05-2004.
Is Write & Incite still active?
Yes, Write & Incite is an active enterprise in the KBO register.
What is the turnover of Write & Incite?
The annual accounts for financial year 2025 state no turnover. The micro format does not require it.Financials
Is Write & Incite profitable?
In financial year 2025, Write & Incite made a loss of €11,519.
Where can I find the annual accounts of Write & Incite?
Write & Incite filed 12 annual accounts with the National Bank of Belgium, the latest for financial year 2025.
When are the next annual accounts of Write & Incite due?
Write & Incite must file the annual accounts for financial year 2026 by 31-07-2027.Timeline

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