IDEES
ActiveSummary
IDEES has been active since 1997 and the Belgian State Gazette contains no insolvency or warning signals. The 2024 annual accounts show equity of €768,225 and a net result of -€32,814. Equity is growing by ~11.6% per year across the filed fiscal years. Its solvency ranks better than 23% of 8969 sector peers (fiscal year 2024). The computed 12-month bankruptcy probability is 0.9% (low).
Checked score
Score 2024
Axes · tick = 2023
Profitability22▲+3
Solvency46▼-2
Growth85=
Track record100
Bankruptcy probability, 12 months
0.9%
Low
0%0.5%1.5%4%10%≥ 25%
Credit up to €30,000 at 30 days only on tighter terms
Liquidity tight (current ratio 1.47 against 1.4 in 2023; short-term debt: 61.8% and cash: 0.1% of total assets), and 79.5% of the assets are financed with debt.
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Signals
Five signals. The signal on the left, the evidence on the right.
−lowers risk+raises risk○neutral
lowers risk · Long track record
A company with a long track record statistically fails less often than a young one.
KBO · incorporation dateAge against the risk zone
raises risk · Annual accounts: weaker financial profile
The latest annual accounts show a weaker profile in solvency, result or liquidity than companies that stay afloat.
NBB · annual accounts 2024Solvency, return and age of the figures
Solvency
20.5%
Return on assets
-0.9%
Age of the figures
21 mo
raises risk · Weak solvency vs sector
Solvency (equity / total assets) is in the sector's weakest quartile: better than 23% of 8969 sector peers (2024).
NBB · sector comparisonPosition among 8969 sector peers
Solvency
better than 23%
← weakest
strongest →
neutral · Filed after the deadline
The financial year that closed on 31-12-2024 was due by 31-07-2025 and was filed on 29-09-2025, 60 days later. For context: 47% of the Belgian market files late and the whole 1-to-90-day band measures 2.0% abnormal legal state against a 1.66% average. We show this as a fact and do not score it.
NBB · 10 filingsDeviation from the deadline
2025
not confirmed
2024
60 d late
2023
122 d late
2022
28 d late
2021
29 d late
2020
30 d late
2019
17 d late
← before the deadline
after the deadline →
tick = median of all Belgian filingsring = median in the sector
This company filed its last 6 accounts on average 48 days after the deadline; the sector median for financial year 2024 is 6 days before the deadline, and 36% of the sector filed late.
Checked, nothing found (1)
History
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Financials · fiscal year 2024, micro schema
Turnover
€91,260▲ 0.4%
2020 · €90,870
EBIT margin
-83.0%▼ 2.7pp
2020 · -80.4%
Net result
-€32,814
2023 · €6,242
Working capital
€1.1m▲ 21.0%
2023 · €904,837
Trend over the years
Click a name to add, emphasise or remove a line.Band: the middle half (P25 to P75) of NACE 73, Advertising, market research and public relations activities, each year against the same schema; no band under 30 filings. Dashed line: the median.
Every figure with its change against the fiscal year before
favourable
unfavourable
Line20202021202220232024
Turnover€90,870▼ 1.5%€91,260▲ 0.4%
Operating result-€73,017▲ 18.4%-€75,750▼ 3.7%-€87,196▼ 15.1%-€85,507▲ 1.9%€46,326
Net result-€16,208below the sector's middle half▲ 54.3%-€5,009below the sector's middle half▲ 69.1%€389,021above the sector's middle half€6,242within the sector's middle half▼ 98.4%-€32,814below the sector's middle half
EBIT margin-80.4%▲ 16.7pp-83.0%▼ 2.7pp
Equity€410,786above the sector's middle half▼ 3.8%€405,777above the sector's middle half▼ 1.2%€794,798above the sector's middle half▲ 95.9%€801,039above the sector's middle half▲ 0.8%€768,225above the sector's middle half▼ 4.1%
Total assets€3.1mabove the sector's middle half▲ 0.6%€3.1mabove the sector's middle half=€3.5mabove the sector's middle half▲ 12.0%€3.6mabove the sector's middle half▲ 1.4%€3.7mabove the sector's middle half▲ 5.3%
Debt€2.7m▲ 1.3%€2.7m▲ 0.2%€2.7m▼ 0.4%€2.8m▲ 1.6%€3.0m▲ 8.0%
Working capital€183,358above the sector's middle half▲ 16.6%€203,255above the sector's middle half▲ 10.9%€910,932above the sector's middle half▲ 348%€904,837above the sector's middle half▼ 0.7%€1.1mabove the sector's middle half▲ 21.0%
Solvency13.1%below the sector's middle half▼ 0.6pp13.0%below the sector's middle half▼ 0.2pp22.7%within the sector's middle half▲ 9.7pp22.5%within the sector's middle half▼ 0.1pp20.5%below the sector's middle half▼ 2.0pp
Current ratio1.08within the sector's middle half▲ 0.011.09within the sector's middle half▲ 0.011.41within the sector's middle half▲ 0.321.40within the sector's middle half▼ 0.011.47within the sector's middle half▲ 0.07
Return on assets (ROA)-0.5%within the sector's middle half▲ 0.6pp-0.2%below the sector's middle half▲ 0.4pp11.1%within the sector's middle half▲ 11.3pp0.2%within the sector's middle half▼ 10.9pp-0.9%below the sector's middle half▼ 1.1pp
Staff (FTE)1within the sector's middle half=
above
within
below
the middle half (P25 to P75) of NACE 73, Advertising, market research and public relations activities, each year against the same schema; no band under 30 filings.
Turnover and EBIT margin not published: the micro schema does not require them.
Result per fiscal year
Operating resultNet result
The operating result returns to profit in 2024: €46,326 after a loss of €85,507 in 2023, the highest result in the available series.
Balance-sheet composition
2024 in colour, 2023 as the grey bar beneath
Assets €3.7m
Fixed assets
€336,951 ▼ 12.5%
Current assets
€3.4m ▲ 7.4%
Equity and liabilities €3.7m
Equity
€768,225 ▼ 4.1%
Debt
€3.0m ▲ 8.0%
Debt's share of the balance-sheet total rises from 77.5% to 79.5%. Equity is lower and debt is higher.
Key figures and ratios
EBITDA
€80,966▲
2023 · -€55,011
Cash flow
€1,826▼
2023 · €36,737
Debt to equity
3.87▲
2023 · 3.44
ROE
-4.3%▼
2023 · 0.8%
Interest coverage
0.46▲
2023 · -201.51
Debt ≤ 1 year
€2.3m▲
2023 · €2.3m
Staff costs
€93,149▲
2023 · €87,562
Green means a favourable move, even when the figure itself falls: as with debt or debt to equity.
Peer companies
Historical observationOf the 2,508 companies that looked in July 2024 the way this one looks now, 1.4% went bankrupt within 24 months and 96% are still going.
- Small
- 20 years or older
- solvency 10 to 30%
- a small loss
1.4%
went bankrupt
1.7%
stopped otherwise
96%
still going
A further 0.5% stopped, but we cannot tell whether within those 24 months.
For this company itself Checked computes a bankruptcy probability of 0.9% over twelve months; the group does not contradict it.
How reliable is this rule?
Tested on the year before, without using that year itself: the groups of July 2023 gave each of the 497,662 companies of July 2024 its group's bankruptcy share. Expected: 1.5%; actually bankrupt within 24 months: 1.6%.
| Group | Expected | Actual |
|---|---|---|
| 1 | 0.2% | 0.2% |
| 2 | 0.3% | 0.4% |
| 3 | 0.5% | 0.5% |
| 4 | 0.6% | 0.7% |
| 5 | 0.8% | 0.9% |
| 6 | 1.2% | 1.3% |
| 7 | 1.5% | 1.7% |
| 8 | 1.7% | 1.7% |
| 9 | 2.7% | 2.8% |
| 10 | 5.3% | 5.7% |
The rule ranks well: a company that went bankrupt got a higher share than one that kept going in 75% of comparisons. The level follows the economy: in a year with more bankruptcies, the actual share is higher than the year before.
An observation about 2,508 comparable companies, not a prediction for this company. The sector does not count: the register keeps no sector for companies that stopped, so it would make the outcome look better than it was.
Annual accounts
| Line | 2020 | 2021 | 2022 | 2023 | 2024 | Change |
|---|---|---|---|---|---|---|
| Turnover70 | €90,870 | €91,260 | - | - | - | - |
| Non-recurring operating income76A | - | - | - | - | €19,095 | - |
| Goods, raw materials, services and sundry goods60/61 | - | €105,389 | - | - | - | - |
| Remuneration, social security and pensions62 | - | €75,078 | €77,923 | €87,562 | €93,149 | ▲ 6.4% |
| Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets630 | €27,345 | €24,906 | €25,983 | €30,496 | €34,640 | ▲ 13.6% |
| Other operating charges640/8 | - | €8,418 | €8,823 | €5,094 | €5,766 | ▲ 13.2% |
| Non-recurring operating charges66A | - | - | - | - | €184 | - |
| Gross operating margin9900 | €36,196 | €32,652 | €25,532 | €37,645 | €180,065 | ▲ 378% |
| Operating profit (loss)9901 | -€73,017 | -€75,750 | -€87,196 | -€85,507 | €46,326 | ▲ 154% |
| Financial income75/76B | - | €70,750 | €476,595 | €92,021 | €95,924 | ▲ 4.2% |
| Recurring financial income75 | €71,808 | €70,750 | €80,671 | €92,021 | €95,924 | ▲ 4.2% |
| Non-recurring financial income76B | - | - | €395,924 | €0 | - | - |
| Financial charges65/66B | - | €9 | €377 | €273 | €175,064 | ▲ 64,026% |
| Recurring financial charges65 | €15,000 | €9 | €377 | €273 | €175,064 | ▲ 64,026% |
| Profit (loss) for the period before taxes9903 | -€16,208 | -€5,009 | €389,021 | €6,242 | -€32,814 | ▼ 626% |
| Profit (loss) for the period9904 | -€16,208 | -€5,009 | €389,021 | €6,242 | -€32,814 | ▼ 626% |
| Profit (loss) for the period to be appropriated9905 | -€16,208 | -€5,009 | €389,021 | €6,242 | -€32,814 | ▼ 626% |
| Line | 2020 | 2021 | 2022 | 2023 | 2024 | Change |
|---|---|---|---|---|---|---|
| Assets | ||||||
| Total assets20/58 | €3.1m | €3.1m | €3.5m | €3.6m | €3.7m | ▲ 5.3% |
| Fixed assets21/28 | €716,098 | €691,192 | €372,536 | €384,873 | €336,951 | ▼ 12.5% |
| Tangible fixed assets22/27 | €715,837 | €690,931 | €372,275 | €384,612 | €336,690 | ▼ 12.5% |
| Land and buildings22 | - | €689,901 | €354,993 | €371,330 | €336,690 | ▼ 9.3% |
| Other tangible fixed assets26 | - | €1,030 | €17,282 | €13,282 | €0 | ▼ 100% |
| Financial fixed assets28 | €261 | €261 | €261 | €261 | €261 | = |
| Current assets29/58 | €2.4m | €2.4m | €3.1m | €3.2m | €3.4m | ▲ 7.4% |
| Stocks and contracts in progress3 | €996 | €996 | €996 | €996 | €0 | ▼ 100% |
| Stocks30/36 | - | €996 | €996 | €996 | €0 | ▼ 100% |
| Amounts receivable within one year40/41 | €2.4m | €2.4m | €3.0m | €3.1m | €3.4m | ▲ 8.9% |
| Trade receivables40 | - | €28,768 | €26,898 | €18,081 | €95,753 | ▲ 430% |
| Other amounts receivable41 | - | €2.4m | €3.0m | €3.1m | €3.3m | ▲ 6.5% |
| Cash at bank and in hand54/58 | €9,041 | €1,187 | €129,026 | €47,704 | €2,113 | ▼ 95.6% |
| Deferred charges and accrued income490/1 | - | - | - | - | €2,777 | - |
| Equity and liabilities | ||||||
| Total equity and liabilities10/49 | €3.1m | €3.1m | €3.5m | €3.6m | €3.7m | ▲ 5.3% |
| Equity10/15 | €410,786 | €405,777 | €794,798 | €801,039 | €768,225 | ▼ 4.1% |
| Contributions10/11 | - | €1.1m | €1.1m | €1.1m | €1.1m | = |
| Reserves13 | €31,775 | €31,775 | €31,775 | €31,775 | €31,775 | = |
| Non-distributable reserves130/1 | - | €31,775 | €31,775 | €31,775 | €31,775 | = |
| Reserves not available under the articles1311 | - | €31,775 | €31,775 | €31,775 | €31,775 | = |
| Profit (loss) carried forward14 | -€736,500 | -€741,509 | -€352,488 | -€346,246 | -€379,060 | ▼ 9.5% |
| Amounts payable17/49 | €2.7m | €2.7m | €2.7m | €2.8m | €3.0m | ▲ 8.0% |
| Amounts payable within one year42/48 | €2.2m | €2.2m | €2.2m | €2.3m | €2.3m | ▲ 2.0% |
| Trade debts44 | €23,444 | €23,751 | €13,561 | €53,247 | €115,633 | ▲ 117% |
| Suppliers440/4 | - | €23,751 | €13,561 | €53,247 | €115,633 | ▲ 117% |
| Taxes, remuneration and social security45 | - | €30,801 | €26,875 | €30,167 | €17,188 | ▼ 43.0% |
| Taxes450/3 | - | €12,601 | €8,824 | €9,612 | €4,582 | ▼ 52.3% |
| Remuneration and social security454/9 | - | €18,200 | €18,051 | €20,555 | €12,606 | ▼ 38.7% |
| Other amounts payable47/48 | - | €2.2m | €2.2m | €2.2m | €2.2m | ▼ 0.2% |
| Accrued charges and deferred income492/3 | - | €488,670 | €488,670 | €488,670 | €663,300 | ▲ 35.7% |
| Line | 2020 | 2021 | 2022 | 2023 | 2024 | Change |
|---|---|---|---|---|---|---|
| Profit (loss) for the period9904 | -€16,208 | -€5,009 | €389,021 | €6,242 | -€32,814 | ▼ 626% |
| + Depreciation and write-downs630 | €27,345 | €24,906 | €25,983 | €30,496 | €34,640 | ▲ 13.6% |
| Operating cash flow (approximation) | €11,137 | €19,897 | €415,004 | €36,737 | €1,826 | ▼ 95.0% |
| Investment in fixed assets (approximation) | - | €0 | €292,673 | -€42,833 | €13,282 | ▲ 131% |
| Change in cash | - | -€7,854 | €127,838 | -€81,321 | -€45,591 | ▲ 43.9% |
Simplified and derived: a Belgian filing has no cash-flow statement, so these rows come from the income statement and the balance-sheet moves.
Timeline · acts, filings and financial milestones
2025
29-09
NBB filing
Annual accounts filed
fiscal year 2024 · micro schema · 60 days late
2024
30-11
NBB filing
Annual accounts filed
fiscal year 2023 · micro schema · 122 days late
2023
28-08
NBB filing
Annual accounts filed
fiscal year 2022 · micro schema · 28 days late
2022
31-12
Financial
Back to profitnet €389,021
Net result €389,021 after 4 loss-making years.
31-12
Financial
Equity above €500,000Eq €794,798 ▲95.9%
Equity rises from €405,777 to €794,798.
29-08
NBB filing
Annual accounts filed
fiscal year 2021 · micro schema · 29 days late
2021
30-08
NBB filing
Annual accounts filed
fiscal year 2020 · micro schema · 30 days late
2020
17-08
NBB filing
Annual accounts filed
fiscal year 2019 · micro schema · 17 days late
2019
29-08
NBB filing
Annual accounts filed
fiscal year 2018 · micro schema · 29 days late
2018
02-08
NBB filing
Annual accounts filed
fiscal year 2017 · micro schema · 2 days late
2017
31-08
NBB filing
Annual accounts filed
fiscal year 2016 · micro schema · 31 days late
2016
03-08
NBB filing
Annual accounts filed
fiscal year 2015 · full schema · 3 days late
Financial milestoneNBB filingFinancial milestones sit on the fiscal year-end date, not the filing date.
0 of 6 acts read
About the unread acts
We know of 6 Belgian State Gazette acts for this company. None of them has been read yet: what they contain is neither established nor disproved here.
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Directors · office · real estate
Directors
6 acts for this company are in the Belgian State Gazette, of which we have read 0. We have therefore not extracted its directors from those acts yet.
Location & real-estate footprint
Registered office, Brussel · 1 establishment unit since 1997
Ground area
1,006 m²
Building footprint
849 m²
Volume, LiDAR
8,888 m³
Parcel 21815D0004/00Z005, Brussels · tallest building 15.3 m, ±4 floors. Linked by address, not a title deed.
1 establishment unit
IDEES
since 19972.081.445.794
1 parcel
Brussels
1
(100%)
| Parcel (capakey) | Region | Area | Buildings | Height / fl. |
|---|---|---|---|---|
| 21815D0004/00Z005 | Brussels | 1,006 m² | 1 · 849 m² | 15.3 m · 4 fl. |
Linked by address, not proof of ownership
Good to know
1 of 1 parcel with an exact address match; the rest are indicative.
Linked through address data, this is not proof of ownership.
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Of 9,864 companies in sector 73110 we hold annual accounts for 3,758. 1,815 are within a factor 10 of this equity. The 5 above are the closest to it. See the whole sector
Identification & contact
Identification
Legal formPrivate limited company
Founded07-04-1997
Fiscal year end31-12
Activities, NACEBEL 2025
73110Advertising agencies
E-invoicing
Reachable via Peppol
Peppol ID
0208:0460398523
Also
9925:BE0460398523
Registered
06-02-2026
If you follow this company, Checked tells you the day it leaves the Peppol register.
Register as of 28 September 2026 · Peppol Directory
Scores and ratios are computed by Checked and are not a credit decision.