WPP Belgium SSC: what changed
Position among the sector peers
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You see every sector peer as a dot per ratio, with the company in two financial years and every ratio over five years against the sector.
What moved between 2024 and 2025
Largest movements
- Receivables within one year +€178,612
up €178,612 (+216%), from €82,743 to €261,355
of which Other amounts receivable: +€212,112
- Tax, wage and social debts +€170,577
up €170,577 (+322%), from €53,008 to €223,585
of which Taxes: +€108,643
- Profit (loss) carried forward +€21,114
up €21,114, from -€6,464 to €14,650
- Trade debts -€8,095
down €8,095 (-38.5%), from €21,043 to €12,948
- Turnover +€642,338
up €642,338 (+325%), from €197,662 to €840,000
- Staff costs +€542,769
up €542,769 (+325%), from €167,005 to €709,774
- Services and other goods +€53,479
up €53,479 (+187%), from €28,617 to €82,096
- Taxes +€14,646
up €14,646 (+4,882%), from €300 to €14,946
- Financial charges +€9,174
up €9,174 (+366%), from €2,508 to €11,682
Change in the result, 2024 to 2025
For each income-statement line you see the change as its effect on the result. Higher costs lower the result, higher income raises it.
Derived cash bridge
Cash or the result is not a separate line in both sets of accounts. So the cash flow cannot be derived from them.
Every line side by side
| Line | Code | 2024 | 2025 | Change | % |
|---|---|---|---|---|---|
| Total assets | 20/58 | €86,177 | €269,772 | +€183,595 | +213% |
| Fixed assets | 21/28 | €207 | €2,781 | +€2,574 | +1,243% |
| Tangible fixed assets | 22/27 | - | €2,574 | +€2,574 | |
| Furniture and vehicles | 24 | - | €2,574 | +€2,574 | |
| Financial fixed assets | 28 | €207 | €207 | = | 0.0% |
| Other financial fixed assets | 284/8 | €207 | €207 | = | 0.0% |
| Amounts receivable and cash guarantees | 285/8 | €207 | €207 | = | 0.0% |
| Current assets | 29/58 | €85,970 | €266,991 | +€181,021 | +211% |
| Amounts receivable within one year | 40/41 | €82,743 | €261,355 | +€178,612 | +216% |
| Trade receivables | 40 | €33,500 | - | -€33,500 | |
| Other amounts receivable | 41 | €49,243 | €261,355 | +€212,112 | +431% |
| Deferred charges and accrued income | 490/1 | €3,227 | €5,636 | +€2,409 | +74.7% |
| Total equity and liabilities | 10/49 | €86,177 | €269,772 | +€183,595 | +213% |
| Equity | 10/15 | €12,086 | €33,200 | +€21,114 | +175% |
| Contributions | 10/11 | €18,550 | €18,550 | = | 0.0% |
| Profit (loss) carried forward | 14 | -€6,464 | €14,650 | +€21,114 | |
| Amounts payable | 17/49 | €74,091 | €236,572 | +€162,481 | +219% |
| Amounts payable within one year | 42/48 | €74,051 | €236,533 | +€162,482 | +219% |
| Trade debts | 44 | €21,043 | €12,948 | -€8,095 | -38.5% |
| Suppliers | 440/4 | €21,043 | €12,948 | -€8,095 | -38.5% |
| Taxes, remuneration and social security | 45 | €53,008 | €223,585 | +€170,577 | +322% |
| Taxes | 450/3 | €35,812 | €144,455 | +€108,643 | +303% |
| Remuneration and social security | 454/9 | €17,196 | €79,130 | +€61,934 | +360% |
| Accrued charges and deferred income | 492/3 | €40 | €39 | -€1 | -2.5% |
| Operating income | 70/76A | €197,662 | €840,000 | +€642,338 | +325% |
| Turnover | 70 | €197,662 | €840,000 | +€642,338 | +325% |
| Operating charges | 60/66A | €195,722 | €792,273 | +€596,551 | +305% |
| Services and other goods | 61 | €28,617 | €82,096 | +€53,479 | +187% |
| Remuneration, social security and pensions | 62 | €167,005 | €709,774 | +€542,769 | +325% |
| Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets | 630 | - | €275 | +€275 | |
| Other operating charges | 640/8 | €100 | €128 | +€28 | +28.0% |
| Operating profit (loss) | 9901 | €1,940 | €47,727 | +€45,787 | +2,360% |
| Financial income | 75/76B | - | €15 | +€15 | |
| Recurring financial income | 75 | - | €15 | +€15 | |
| Other financial income | 752/9 | - | €15 | +€15 | |
| Financial charges | 65/66B | €2,508 | €11,682 | +€9,174 | +366% |
| Recurring financial charges | 65 | €2,508 | €11,682 | +€9,174 | +366% |
| Debt charges | 650 | €2,494 | €11,119 | +€8,625 | +346% |
| Other financial charges | 652/9 | €14 | €563 | +€549 | +3,921% |
| Profit (loss) for the period before taxes | 9903 | -€568 | €36,060 | +€36,628 | |
| Income taxes | 67/77 | €300 | €14,946 | +€14,646 | +4,882% |
| Taxes | 670/3 | €300 | €14,946 | +€14,646 | +4,882% |
| Profit (loss) for the period | 9904 | -€868 | €21,114 | +€21,982 | |
| Profit (loss) for the period to be appropriated | 9905 | -€868 | €21,114 | +€21,982 |
Value
latest balance sheet 31-12-2025 · indication, not a valuation or adviceIndicative value of the equity
Indication, not a valuation or adviceMidpoint €36,946 · 50% capitalised earnings, 50% adjusted equity
Capitalisation rate 12% result over 3 years, excluding non-recurring income and charges earnings weight 50% revaluation €0 other adjustment €0 EBITDA multiple
The filed figures and these assumptions give no positive value. The adjusted equity and the average result are both zero or negative.
Part of the calculation comes out below zero. A shareholding is never worth less than zero, so the floor is zero.
Adjusted equity
- Equity (10/15)
- €33,200
- Formation expenses (20)
- €0
- Intangible fixed assets (21)
- €0
- Revaluation of assets
- €0
- Deferred tax on the revaluation
- €0
- Other adjustment
- €0
- Adjusted equity
- €33,200
Capitalised earnings
- 2025
- €21,114
- 2024
- -€868
- 2023
- -€5,596
- 2022
- -€8,482
- 2021
- €5,402
- Average result, excluding non-recurring income and charges
- €4,883
- Divided by the capitalisation rate
- 14% / 12% / 10%
- Capitalised earnings
- €34,879 / €40,692 / €48,830
Your EBITDA multiple
- EBITDA 2025
- €48,002
- Net financial debt
- -
- Your multiple
- -
- Value with your multiple
- -
These accounts do not break down the debts after one year. They count in full as financial debt.
Limits of the indication
- Checked holds no market prices or comparable transactions.
- Anything after the latest accounts and items off the balance sheet (guarantees, leases, disputes) are left out.
- Checked does not know the real value of buildings, stock and receivables. Enter your own revaluation or adjustment for it.
- The owner's role in the business, synergies for a buyer and the tax consequences of a sale are left out.
For a valuation to base a decision on, go to a company auditor or a certified accountant.
Next steps
Calculation and sources
Source: filed annual accounts (NBB) and main activity (KBO). The movements compare the financial years ended 31 December 2024 and 31 December 2025. Green is a favourable move for that line, red an unfavourable one. The value is an indication, not a valuation or advice. Prepared on 10 November 2026 via checked.be.