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PAUL & JACOBS: what changed

Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

PAUL & JACOBS

BE 0872.981.390
NACE 73.110, Advertising agencies
financial year 2025 compared with 2024filed annual accounts (NBB)
Net result for the year
€471,856
2024 · €211,297+€260,559
Equity
€1.3m
2024 · €914,571+€386,748
Cash
€231,719
2024 · €463,270-€231,551
Balance sheet total
€1.6m
2024 · €1.3m+€302,036

Largest movements

2024 to 2025
Assets
  • Tangible fixed assets +€589,270

    up €589,270 (+200%), from €294,272 to €883,542

    of which Land and buildings: +€630,997

  • Cash -€231,551

    down €231,551 (-50.0%), from €463,270 to €231,719

    mainly Investment in fixed assets (net) (-€725,760) and Contributions, distributions and other (-€85,108)

  • Receivables within one year -€90,040

    down €90,040 (-80.0%), from €112,494 to €22,454

    of which Trade receivables: -€90,170

  • Current investments +€65,900

    up €65,900 (+18.9%), from €349,212 to €415,112

  • Stocks and contracts -€29,388

    down €29,388 (-100%), from €29,388 to €0

Equity and liabilities
  • Reserves +€386,748

    up €386,748 (+43.2%), from €895,971 to €1.3m

    of which Distributable reserves: +€386,748

  • Other debts -€31,833

    down €31,833 (-19.2%), from €165,747 to €133,914

  • Debts after one year -€20,000

    down €20,000 (-34.3%), from €58,331 to €38,331

  • Trade debts -€19,967

    down €19,967 (-88.5%), from €22,555 to €2,588

Income statement
  • Gross operating margin +€386,428

    up €386,428 (+76.4%), from €505,942 to €892,369

  • Taxes +€118,107

    up €118,107 (+124%), from €95,309 to €213,415

  • Depreciation +€79,909

    up €79,909 (+141%), from €56,581 to €136,490

  • Staff costs -€57,076

    down €57,076 (-43.5%), from €131,290 to €74,213

  • Financial income +€18,564

    up €18,564 (+241%), from €7,707 to €26,271

From the 2024 result to the 2025 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2024 €211,297
Gross operating margin +€386,428
Staff costs +€57,076
Depreciation -€79,909
Write-downs +€621
Other operating charges -€1,209
Financial income +€18,564
Financial charges -€2,905
Taxes -€118,107
Result 2025 €471,856
raises the resultlowers the result

Derived cash bridge

cash 2024 to 2025

Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations +€669,186
Investment -€791,660
Financing -€109,077
Cash 2024 €463,270
Net result for the year +€471,856
Depreciation +€136,490
Stocks and contracts +€29,388
Receivables within one year +€90,040
Deferred charges and accrued income +€2,156
Trade debts -€19,967
Tax, wage and social debts -€9,099
Other debts -€31,833
Accrued charges and deferred income +€156
Investment in fixed assets (net) -€725,760
Current investments -€65,900
Debts after one year -€20,000
Current portion of long-term debt -€3,969
Contributions, distributions and other -€85,108
Cash 2025 €231,719
brings cash intakes cash out
Every line side by side 50 lines
Line Code 2024 2025 Change %
Total assets 20/58 €1,260,991 €1,563,026 +€302,036 +24.0%
Fixed assets 21/28 €294,272 €883,542 +€589,270 +200%
Tangible fixed assets 22/27 €294,272 €883,542 +€589,270 +200%
Land and buildings 22 €200,777 €831,774 +€630,997 +314%
Plant, machinery and equipment 23 €21,194 €4,219 -€16,974 -80.1%
Furniture and vehicles 24 €60,010 €45,431 -€14,579 -24.3%
Leasing and similar rights 25 €12,291 €2,118 -€10,173 -82.8%
Current assets 29/58 €966,719 €679,484 -€287,234 -29.7%
Stocks and contracts in progress 3 €29,388 €0 -€29,388 -100%
Stocks 30/36 €29,388 €0 -€29,388 -100%
Amounts receivable within one year 40/41 €112,494 €22,454 -€90,040 -80.0%
Trade receivables 40 €112,494 €22,324 -€90,170 -80.2%
Other amounts receivable 41 - €130 +€130
Current investments 50/53 €349,212 €415,112 +€65,900 +18.9%
Cash at bank and in hand 54/58 €463,270 €231,719 -€231,551 -50.0%
Deferred charges and accrued income 490/1 €12,355 €10,199 -€2,156 -17.4%
Total equity and liabilities 10/49 €1,260,991 €1,563,026 +€302,036 +24.0%
Equity 10/15 €914,571 €1,301,319 +€386,748 +42.3%
Contributions 10/11 €18,600 €18,600 = 0.0%
Reserves 13 €895,971 €1,282,719 +€386,748 +43.2%
Tax-exempt reserves 132 €12,345 €12,345 = 0.0%
Distributable reserves 133 €883,626 €1,270,374 +€386,748 +43.8%
Profit (loss) carried forward 14 €0 €0 =
Amounts payable 17/49 €346,419 €261,707 -€84,712 -24.5%
Amounts payable after more than one year 17 €58,331 €38,331 -€20,000 -34.3%
Financial debts 170/4 €58,331 €38,331 -€20,000 -34.3%
Amounts payable within one year 42/48 €286,347 €221,480 -€64,868 -22.7%
Current portion of amounts payable after more than one year 42 €23,969 €20,000 -€3,969 -16.6%
Trade debts 44 €22,555 €2,588 -€19,967 -88.5%
Suppliers 440/4 €22,555 €2,588 -€19,967 -88.5%
Taxes, remuneration and social security 45 €74,076 €64,978 -€9,099 -12.3%
Taxes 450/3 €52,172 €60,178 +€8,006 +15.3%
Remuneration and social security 454/9 €21,904 €4,800 -€17,104 -78.1%
Other amounts payable 47/48 €165,747 €133,914 -€31,833 -19.2%
Accrued charges and deferred income 492/3 €1,740 €1,896 +€156 +9.0%
Non-recurring operating income 76A €375 €59,220 +€58,845 +15,694%
Remuneration, social security and pensions 62 €131,290 €74,213 -€57,076 -43.5%
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €56,581 €136,490 +€79,909 +141%
Write-downs on stocks, contracts in progress and trade receivables: additions (reversals) 631/4 - -€621 -€621
Other operating charges 640/8 €5,884 €7,092 +€1,209 +20.5%
Gross operating margin 9900 €505,942 €892,369 +€386,428 +76.4%
Operating profit (loss) 9901 €312,188 €675,195 +€363,007 +116%
Financial income 75/76B €7,707 €26,271 +€18,564 +241%
Recurring financial income 75 €7,707 €26,271 +€18,564 +241%
Financial charges 65/66B €13,289 €16,194 +€2,905 +21.9%
Recurring financial charges 65 €13,289 €16,194 +€2,905 +21.9%
Profit (loss) for the period before taxes 9903 €306,606 €685,271 +€378,666 +124%
Income taxes 67/77 €95,309 €213,415 +€118,107 +124%
Profit (loss) for the period 9904 €211,297 €471,856 +€260,559 +123%
Profit (loss) for the period to be appropriated 9905 €211,297 €471,856 +€260,559 +123%

Source: filed annual accounts (NBB), financial years ended 30 June 2024 and 30 June 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 23 October 2026 via checked.be.