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Hello Reno & Co: what changed

Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

Hello Reno & Co

BE 0804.824.737
NACE 46.150, Agents in the wholesale of furniture, household goods and hardware
financial year 2024 compared with 2023filed annual accounts (NBB)
Net result for the year
-€37,463
2023 · €127,607-€165,070
Equity
€90,144
2023 · €127,607-€37,463
Cash
€12,337
2023 · €55,451-€43,114
Balance sheet total
€373,176
2023 · €706,337-€333,161

Largest movements

2023 to 2024
Assets
  • Receivables within one year -€366,434

    down €366,434 (-87.7%), from €417,635 to €51,201

  • Tangible fixed assets +€57,511

    up €57,511 (+24.7%), from €233,251 to €290,762

    of which Leasing and similar rights: +€85,388

  • Cash -€43,114

    down €43,114 (-77.8%), from €55,451 to €12,337

    mainly Trade debts (-€238,125) and Investment in fixed assets (net) (-€136,144)

  • Deferred charges and accrued income +€13,926

    new in 2024: €13,926

Equity and liabilities
  • Trade debts -€238,125

    down €238,125 (-87.0%), from €273,583 to €35,458

  • Other debts -€90,840

    down €90,840 (-47.9%), from €189,710 to €98,870

  • Debts after one year +€52,109

    up €52,109 (+218%), from €23,856 to €75,965

  • Current portion of long-term debt -€47,605

    down €47,605 (-86.0%), from €55,350 to €7,745

  • Profit (loss) carried forward -€37,463

    new in 2024: -€37,463

Income statement
  • Gross operating margin -€143,595

    down €143,595 (-75.2%), from €191,017 to €47,422

  • Depreciation +€57,168

    up €57,168 (+346%), from €16,515 to €73,683

  • Taxes -€35,832

    down €35,832 (-98.9%), from €36,231 to €399

From the 2023 result to the 2024 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2023 €127,607
Gross operating margin -€143,595
Depreciation -€57,168
Other operating charges +€596
Financial charges -€735
Taxes +€35,832
Result 2024 -€37,463
raises the resultlowers the result

Derived cash bridge

cash 2023 to 2024

Derived from the 2023 and 2024 balance sheets and the 2024 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations +€88,480
Investment -€136,144
Financing +€4,550
Cash 2023 €55,451
Net result for the year -€37,463
Depreciation +€73,683
Receivables within one year +€366,434
Deferred charges and accrued income -€13,926
Trade debts -€238,125
Tax, wage and social debts +€5,873
Advances received +€22,844
Other debts -€90,840
Investment in fixed assets (net) -€136,144
Debts after one year +€52,109
Current portion of long-term debt -€47,605
Short-term financial debts +€46
Cash 2024 €12,337
brings cash intakes cash out
Every line side by side 39 lines
Line Code 2023 2024 Change %
Total assets 20/58 €706,337 €373,176 -€333,161 -47.2%
Fixed assets 21/28 €233,251 €295,712 +€62,461 +26.8%
Tangible fixed assets 22/27 €233,251 €290,762 +€57,511 +24.7%
Furniture and vehicles 24 €127,770 €99,893 -€27,877 -21.8%
Leasing and similar rights 25 €105,481 €190,869 +€85,388 +81.0%
Financial fixed assets 28 - €4,950 +€4,950
Current assets 29/58 €473,086 €77,464 -€395,622 -83.6%
Amounts receivable within one year 40/41 €417,635 €51,201 -€366,434 -87.7%
Trade receivables 40 €417,635 €51,201 -€366,434 -87.7%
Cash at bank and in hand 54/58 €55,451 €12,337 -€43,114 -77.8%
Deferred charges and accrued income 490/1 - €13,926 +€13,926
Total equity and liabilities 10/49 €706,337 €373,176 -€333,161 -47.2%
Equity 10/15 €127,607 €90,144 -€37,463 -29.4%
Reserves 13 €127,607 €127,607 = 0.0%
Distributable reserves 133 €127,607 €127,607 = 0.0%
Profit (loss) carried forward 14 - -€37,463 -€37,463
Amounts payable 17/49 €578,730 €283,032 -€295,698 -51.1%
Amounts payable after more than one year 17 €23,856 €75,965 +€52,109 +218%
Financial debts 170/4 €23,856 €75,965 +€52,109 +218%
Amounts payable within one year 42/48 €554,874 €207,067 -€347,807 -62.7%
Current portion of amounts payable after more than one year 42 €55,350 €7,745 -€47,605 -86.0%
Financial debts 43 - €46 +€46
Credit institutions 430/8 - €46 +€46
Trade debts 44 €273,583 €35,458 -€238,125 -87.0%
Suppliers 440/4 €273,583 €35,458 -€238,125 -87.0%
Advances received on contracts in progress 46 - €22,844 +€22,844
Taxes, remuneration and social security 45 €36,231 €42,104 +€5,873 +16.2%
Taxes 450/3 €36,231 €42,104 +€5,873 +16.2%
Other amounts payable 47/48 €189,710 €98,870 -€90,840 -47.9%
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €16,515 €73,683 +€57,168 +346%
Other operating charges 640/8 €10,644 €10,048 -€596 -5.6%
Gross operating margin 9900 €191,017 €47,422 -€143,595 -75.2%
Operating profit (loss) 9901 €163,858 -€36,309 -€200,167
Financial charges 65/66B €20 €755 +€735 +3,675%
Recurring financial charges 65 €20 €755 +€735 +3,675%
Profit (loss) for the period before taxes 9903 €163,838 -€37,064 -€200,902
Income taxes 67/77 €36,231 €399 -€35,832 -98.9%
Profit (loss) for the period 9904 €127,607 -€37,463 -€165,070
Profit (loss) for the period to be appropriated 9905 €127,607 -€37,463 -€165,070

Source: filed annual accounts (NBB), financial years ended 31 December 2023 and 31 December 2024. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 13 October 2026 via checked.be.