HEAD OFFICE: what changed
Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.
What changed
HEAD OFFICE
NACE 73.110, Advertising agencies
financial year 2025 compared with 2024filed annual accounts (NBB)
Net result for the year
€30,811
2024 · €176,501-€145,690
Equity
€13,948
2024 · -€16,863+€30,811
Cash
€719,280
2024 · €191,203+€528,077
Balance sheet total
€3.4m
2024 · €2.8m+€599,681
Largest movements
Assets
- Cash +€528,077
up €528,077 (+276%), from €191,203 to €719,280
mainly Other debts (+€851,421) and Advances received (+€411,300)
- Deferred charges and accrued income +€132,490
up €132,490 (+132%), from €100,169 to €232,658
- Tangible fixed assets -€112,972
down €112,972 (-15.6%), from €725,897 to €612,925
- Receivables within one year +€52,085
up €52,085 (+3.0%), from €1.7m to €1.8m
of which Other amounts receivable: +€93,334
Equity and liabilities
- Other debts +€851,421
new in 2025: €851,421
- Advances received +€411,300
new in 2025: €411,300
- Short-term financial debts -€250,000
down €250,000 (-20.0%), from €1.3m to €1.0m
- Accrued charges and deferred income -€242,902
down €242,902 (-81.5%), from €298,129 to €55,226
- Trade debts -€152,491
down €152,491 (-17.5%), from €873,583 to €721,092
Income statement
- Turnover -€1.2m
down €1.2m (-18.9%), from €6.5m to €5.3m
- Goods and materials -€615,648
down €615,648 (-17.1%), from €3.6m to €3.0m
of which Purchases: -€615,648
- Staff costs -€355,279
down €355,279 (-22.8%), from €1.6m to €1.2m
- Services and other goods -€77,372
down €77,372 (-6.6%), from €1.2m to €1.1m
From the 2024 result to the 2025 result
Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.
Result 2024
€176,501
Turnover
-€1.2m
Other operating income
-€12,192
Goods and materials
+€615,648
Services and other goods
+€77,372
Staff costs
+€355,279
Depreciation
+€2,345
Write-downs
+€8,040
Other operating charges
+€3,366
Other operating items
+€17,926
Financial income
-€2,505
Financial charges
+€24,762
Taxes
-€747
Result 2025
€30,811
raises the resultlowers the resultnot broken down further in the accounts
Derived cash bridge
Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.
From operations
+€803,647
Investment
€0
Financing
-€275,569
Cash 2024
€191,203
From operations (derived)
+€803,647
Net result for the year
+€30,811
Depreciation
+€112,972
Receivables within one year
-€52,085
Deferred charges and accrued income
-€132,490
Trade debts
-€152,491
Tax, wage and social debts
-€22,889
Advances received
+€411,300
Other debts
+€851,421
Accrued charges and deferred income
-€242,902
Financing
-€275,569
Debts after one year
-€21,380
Current portion of long-term debt
-€4,190
Short-term financial debts
-€250,000
Cash 2025
€719,280
brings cash intakes cash out
Every line side by side
| Line | Code | 2024 | 2025 | Change | % |
|---|---|---|---|---|---|
| Total assets | 20/58 | €2,752,357 | €3,352,038 | +€599,681 | +21.8% |
| Fixed assets | 21/28 | €736,660 | €623,689 | -€112,972 | -15.3% |
| Intangible fixed assets | 21 | - | €0 | = | |
| Tangible fixed assets | 22/27 | €725,897 | €612,925 | -€112,972 | -15.6% |
| Land and buildings | 22 | - | €0 | = | |
| Plant, machinery and equipment | 23 | €18,647 | €15,325 | -€3,322 | -17.8% |
| Furniture and vehicles | 24 | €182,394 | €128,175 | -€54,219 | -29.7% |
| Other tangible fixed assets | 26 | €524,856 | €469,425 | -€55,431 | -10.6% |
| Financial fixed assets | 28 | €10,764 | €10,764 | = | 0.0% |
| Other financial fixed assets | 284/8 | €10,764 | €10,764 | = | 0.0% |
| Amounts receivable and cash guarantees | 285/8 | €10,764 | €10,764 | = | 0.0% |
| Current assets | 29/58 | €2,015,696 | €2,728,349 | +€712,652 | +35.4% |
| Amounts receivable within one year | 40/41 | €1,724,325 | €1,776,410 | +€52,085 | +3.0% |
| Trade receivables | 40 | €1,722,075 | €1,680,827 | -€41,249 | -2.4% |
| Other amounts receivable | 41 | €2,250 | €95,584 | +€93,334 | +4,148% |
| Cash at bank and in hand | 54/58 | €191,203 | €719,280 | +€528,077 | +276% |
| Deferred charges and accrued income | 490/1 | €100,169 | €232,658 | +€132,490 | +132% |
| Total equity and liabilities | 10/49 | €2,752,357 | €3,352,038 | +€599,681 | +21.8% |
| Equity | 10/15 | -€16,863 | €13,948 | +€30,811 | |
| Contributions | 10/11 | €61,500 | €61,500 | = | 0.0% |
| Capital | 10 | €61,500 | €61,500 | = | 0.0% |
| Issued capital | 100 | €61,500 | €61,500 | = | 0.0% |
| Reserves | 13 | €132,047 | €132,047 | = | 0.0% |
| Non-distributable reserves | 130/1 | €6,150 | €6,150 | = | 0.0% |
| Legal reserve | 130 | €6,150 | €6,150 | = | 0.0% |
| Distributable reserves | 133 | €125,897 | €125,897 | = | 0.0% |
| Profit (loss) carried forward | 14 | -€210,410 | -€179,599 | +€30,811 | +14.6% |
| Provisions and deferred taxes | 16 | - | €0 | = | |
| Provisions for liabilities and charges | 160/5 | - | €0 | = | |
| Pensions and similar obligations | 160 | - | €0 | = | |
| Amounts payable | 17/49 | €2,769,220 | €3,338,090 | +€568,870 | +20.5% |
| Amounts payable after more than one year | 17 | €45,956 | €24,576 | -€21,380 | -46.5% |
| Financial debts | 170/4 | €45,956 | €24,576 | -€21,380 | -46.5% |
| Credit institutions | 173 | €45,956 | €24,576 | -€21,380 | -46.5% |
| Amounts payable within one year | 42/48 | €2,425,135 | €3,258,287 | +€833,152 | +34.4% |
| Current portion of amounts payable after more than one year | 42 | €25,569 | €21,380 | -€4,190 | -16.4% |
| Financial debts | 43 | €1,250,000 | €1,000,000 | -€250,000 | -20.0% |
| Credit institutions | 430/8 | €1,250,000 | €1,000,000 | -€250,000 | -20.0% |
| Trade debts | 44 | €873,583 | €721,092 | -€152,491 | -17.5% |
| Suppliers | 440/4 | €873,583 | €721,092 | -€152,491 | -17.5% |
| Advances received on contracts in progress | 46 | - | €411,300 | +€411,300 | |
| Taxes, remuneration and social security | 45 | €275,983 | €253,094 | -€22,889 | -8.3% |
| Taxes | 450/3 | €174,974 | €176,754 | +€1,780 | +1.0% |
| Remuneration and social security | 454/9 | €101,009 | €76,340 | -€24,669 | -24.4% |
| Other amounts payable | 47/48 | - | €851,421 | +€851,421 | |
| Accrued charges and deferred income | 492/3 | €298,129 | €55,226 | -€242,902 | -81.5% |
| Operating income | 70/76A | €6,793,622 | €5,564,372 | -€1.2m | -18.1% |
| Turnover | 70 | €6,534,651 | €5,299,668 | -€1.2m | -18.9% |
| Other operating income | 74 | €228,455 | €216,263 | -€12,192 | -5.3% |
| Non-recurring operating income | 76A | €30,516 | €48,441 | +€17,926 | +58.7% |
| Operating charges | 60/66A | €6,505,045 | €5,442,996 | -€1.1m | -16.3% |
| Goods for resale, raw materials and consumables | 60 | €3,607,067 | €2,991,420 | -€615,648 | -17.1% |
| Purchases | 600/8 | €3,607,067 | €2,991,420 | -€615,648 | -17.1% |
| Change in stocks: decrease (increase) | 609 | - | €0 | = | |
| Services and other goods | 61 | €1,168,113 | €1,090,741 | -€77,372 | -6.6% |
| Remuneration, social security and pensions | 62 | €1,558,623 | €1,203,344 | -€355,279 | -22.8% |
| Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets | 630 | €115,316 | €112,972 | -€2,345 | -2.0% |
| Write-downs on stocks, contracts in progress and trade receivables: additions (reversals) | 631/4 | €50,000 | €41,960 | -€8,040 | -16.1% |
| Provisions for liabilities and charges: additions (uses and reversals) | 635/8 | - | €0 | = | |
| Other operating charges | 640/8 | €5,925 | €2,559 | -€3,366 | -56.8% |
| Operating profit (loss) | 9901 | €288,577 | €121,377 | -€167,201 | -57.9% |
| Financial income | 75/76B | €2,524 | €20 | -€2,505 | -99.2% |
| Recurring financial income | 75 | €2,524 | €20 | -€2,505 | -99.2% |
| Other financial income | 752/9 | €2,524 | €20 | -€2,505 | -99.2% |
| Financial charges | 65/66B | €111,240 | €86,478 | -€24,762 | -22.3% |
| Recurring financial charges | 65 | €111,240 | €83,118 | -€28,122 | -25.3% |
| Debt charges | 650 | €103,375 | €77,911 | -€25,464 | -24.6% |
| Other financial charges | 652/9 | €7,865 | €5,207 | -€2,658 | -33.8% |
| Non-recurring financial charges | 66B | - | €3,360 | +€3,360 | |
| Profit (loss) for the period before taxes | 9903 | €179,861 | €34,919 | -€144,943 | -80.6% |
| Income taxes | 67/77 | €3,361 | €4,108 | +€747 | +22.2% |
| Taxes | 670/3 | €3,361 | €4,108 | +€747 | +22.2% |
| Profit (loss) for the period | 9904 | €176,501 | €30,811 | -€145,690 | -82.5% |
| Profit (loss) for the period to be appropriated | 9905 | €176,501 | €30,811 | -€145,690 | -82.5% |
Source: filed annual accounts (NBB), financial years ended 31 December 2024 and 31 December 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 13 October 2026 via checked.be.