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BULLET POINT: what changed

Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

BULLET POINT

BE 0848.350.518
NACE 73.110, Advertising agencies
financial year 2025 compared with 2024filed annual accounts (NBB)
Net result for the year
€70,980
2024 · €39,229+€31,751
Equity
€72,786
2024 · €33,805+€38,980
Cash
€100,773
2024 · €15,664+€85,109
Balance sheet total
€875,025
2024 · €781,292+€93,733

Largest movements

2024 to 2025
Assets
  • Cash +€85,109

    up €85,109 (+543%), from €15,664 to €100,773

    mainly Trade debts (+€82,055) and Net result for the year (+€70,980)

  • Receivables within one year +€33,003

    up €33,003 (+33.2%), from €99,446 to €132,449

    of which Trade receivables: +€34,232

  • Tangible fixed assets -€19,076

    down €19,076 (-2.9%), from €647,108 to €628,032

    of which Land and buildings: -€26,409

Equity and liabilities
  • Trade debts +€82,055

    up €82,055 (+109%), from €75,023 to €157,078

  • Debts after one year -€59,525

    down €59,525 (-11.9%), from €498,806 to €439,281

  • Profit (loss) carried forward +€35,598

    up €35,598, from -€35,598 to €0

  • Other debts +€35,161

    up €35,161 (+11,453%), from €307 to €35,468

Income statement
  • Gross operating margin +€53,433

    up €53,433 (+13.3%), from €402,241 to €455,674

  • Staff costs +€18,323

    up €18,323 (+6.4%), from €287,764 to €306,087

  • Taxes +€15,615

    up €15,615 (+1,418%), from €1,102 to €16,717

  • Write-downs -€14,469

    down €14,469, from €0 to -€14,469

  • Other operating charges +€14,456

    up €14,456 (+427%), from €3,382 to €17,838

From the 2024 result to the 2025 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2024 €39,229
Gross operating margin +€53,433
Staff costs -€18,323
Depreciation +€6,629
Write-downs +€14,469
Other operating charges -€14,456
Other operating items +€1,052
Financial income +€2,681
Financial charges +€1,883
Taxes -€15,615
Result 2025 €70,980
raises the resultlowers the resultnot broken down further in the accounts

Derived cash bridge

cash 2024 to 2025

Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations +€202,754
Investment -€19,556
Financing -€98,089
Cash 2024 €15,664
Net result for the year +€70,980
Depreciation +€39,132
Receivables within one year -€33,003
Deferred charges and accrued income +€4,802
Trade debts +€82,055
Tax, wage and social debts +€3,971
Other debts +€35,161
Accrued charges and deferred income -€345
Investment in fixed assets (net) -€19,556
Debts after one year -€59,525
Current portion of long-term debt +€894
Short-term financial debts -€7,458
Contributions, distributions and other -€32,000
Cash 2025 €100,773
brings cash intakes cash out
Every line side by side 53 lines
Line Code 2024 2025 Change %
Total assets 20/58 €781,292 €875,025 +€93,733 +12.0%
Fixed assets 21/28 €650,817 €631,240 -€19,576 -3.0%
Intangible fixed assets 21 €3,708 €3,208 -€500 -13.5%
Tangible fixed assets 22/27 €647,108 €628,032 -€19,076 -2.9%
Land and buildings 22 €626,963 €600,554 -€26,409 -4.2%
Plant, machinery and equipment 23 €876 €673 -€203 -23.2%
Furniture and vehicles 24 €19,270 €26,805 +€7,535 +39.1%
Leasing and similar rights 25 €0 - =
Current assets 29/58 €130,475 €243,785 +€113,310 +86.8%
Amounts receivable within one year 40/41 €99,446 €132,449 +€33,003 +33.2%
Trade receivables 40 €98,217 €132,449 +€34,232 +34.9%
Other amounts receivable 41 €1,229 €0 -€1,229 -100%
Cash at bank and in hand 54/58 €15,664 €100,773 +€85,109 +543%
Deferred charges and accrued income 490/1 €15,365 €10,563 -€4,802 -31.3%
Total equity and liabilities 10/49 €781,292 €875,025 +€93,733 +12.0%
Equity 10/15 €33,805 €72,786 +€38,980 +115%
Contributions 10/11 €13,000 €13,000 = 0.0%
Reserves 13 €56,403 €59,786 +€3,382 +6.0%
Tax-exempt reserves 132 €15,427 €15,427 = 0.0%
Distributable reserves 133 €40,976 €44,359 +€3,382 +8.3%
Profit (loss) carried forward 14 -€35,598 €0 +€35,598
Amounts payable 17/49 €747,487 €802,240 +€54,753 +7.3%
Amounts payable after more than one year 17 €498,806 €439,281 -€59,525 -11.9%
Financial debts 170/4 €498,806 €439,281 -€59,525 -11.9%
Amounts payable within one year 42/48 €248,335 €362,959 +€114,623 +46.2%
Current portion of amounts payable after more than one year 42 €58,631 €59,525 +€894 +1.5%
Financial debts 43 €62,599 €55,141 -€7,458 -11.9%
Credit institutions 430/8 €50,124 €42,666 -€7,458 -14.9%
Other loans 439 €12,475 €12,475 = 0.0%
Trade debts 44 €75,023 €157,078 +€82,055 +109%
Suppliers 440/4 €75,023 €157,078 +€82,055 +109%
Advances received on contracts in progress 46 €0 - =
Taxes, remuneration and social security 45 €51,776 €55,746 +€3,971 +7.7%
Taxes 450/3 €19,362 €19,503 +€140 +0.7%
Remuneration and social security 454/9 €32,413 €36,244 +€3,830 +11.8%
Other amounts payable 47/48 €307 €35,468 +€35,161 +11,453%
Accrued charges and deferred income 492/3 €345 €0 -€345 -100%
Non-recurring operating income 76A €0 €10,149 +€10,149
Remuneration, social security and pensions 62 €287,764 €306,087 +€18,323 +6.4%
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €45,761 €39,132 -€6,629 -14.5%
Write-downs on stocks, contracts in progress and trade receivables: additions (reversals) 631/4 €0 -€14,469 -€14,469
Other operating charges 640/8 €3,382 €17,838 +€14,456 +427%
Non-recurring operating charges 66A €1,052 €0 -€1,052 -100%
Gross operating margin 9900 €402,241 €455,674 +€53,433 +13.3%
Operating profit (loss) 9901 €64,282 €107,084 +€42,803 +66.6%
Financial income 75/76B €548 €3,229 +€2,681 +489%
Recurring financial income 75 €548 €3,229 +€2,681 +489%
Financial charges 65/66B €24,499 €22,616 -€1,883 -7.7%
Recurring financial charges 65 €24,499 €22,616 -€1,883 -7.7%
Profit (loss) for the period before taxes 9903 €40,331 €87,697 +€47,366 +117%
Income taxes 67/77 €1,102 €16,717 +€15,615 +1,418%
Profit (loss) for the period 9904 €39,229 €70,980 +€31,751 +80.9%
Profit (loss) for the period to be appropriated 9905 €39,229 €70,980 +€31,751 +80.9%

Source: filed annual accounts (NBB), financial years ended 31 December 2024 and 31 December 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 18 October 2026 via checked.be.