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TRACE

Active Public limited companyfounded 1989active for 37 yearsDrève des Chataigniers 22, 1410 WaterlooKBO/BCE: BE 0436.990.839

Lifetime

19 annual accounts with figures on one time axis, 37 filings since 1989
peak €123,169 (2025)
€123,169▲ 3.8%
lowest -€460,599 (2020)
€38,217▲ 13.5%
peak €1.1m (2009)
-€247,571▲ €38,217
€864,272▼ 5.6%
Board2 names since 2019
2 directorsROSE Francis and 1 other
Documentsfilings and deeds
10-04-202620 days before the deadline
2025micro format
Reappointments: ROSE Francis (managing director) and VANDERHO… 19-09Equity from -€285,788 to -€247,571

Key points

from the 2025 annual accounts

Equity

-€247,571
202020212022202320242025

Debts exceed assets in financial year 2025.

Debts

€864,272 140% of the balance sheet
Financial debts 5%Suppliers 2%Taxes and wages 2%Other 91%

Of this, €815,957 falls due within a year.

Position in the sector

-€247,571

Less equity than 95% of companies in advertising and market research. Sector median €58,793 · 8,618 companies.

Checked score

54
Fair
Financially stronger than 31% of micro companies in advertising and market research (NACE 73)
Probability in this band: 1.5% to 4.2%

Negative equity caps the score at 59.

Bankruptcy probability within 12 months
0.2% Very low
0%0.5%1.5%4%10%≥ 25%

The dashed line is the sector median: 0.2% across 11,228 companies (NACE 73, micro).

About 2 in 1,000 comparable companies go bankrupt within 12 months (an estimate).

Last 24 months 12-2024: 0.2%lowest value 01-2025: 0.2%● unchanged vs 12-2024 02-2025: 0.2%● unchanged vs 01-2025 03-2025: 0.2%● unchanged vs 02-2025 04-2025: 0.3%▲ +0.1 percentage points vs 03-2025 05-2025: 0.2%▼ -0.1 percentage points vs 04-2025 06-2025: 0.2%● unchanged vs 05-2025 07-2025: 0.2%● unchanged vs 06-2025 08-2025: 0.2%● unchanged vs 07-2025 09-2025: 0.2%● unchanged vs 08-2025 10-2025: 0.2%● unchanged vs 09-2025 11-2025: 0.2%● unchanged vs 10-2025 12-2025: 0.2%● unchanged vs 11-2025 01-2026: 0.2%● unchanged vs 12-2025 02-2026: 0.2%● unchanged vs 01-2026 03-2026: 0.2%● unchanged vs 02-2026 04-2026: 0.3%▲ +0.1 percentage points vs 03-2026highest value 05-2026: 0.2%▼ -0.1 percentage points vs 04-2026 06-2026: 0.2%● unchanged vs 05-2026 07-2026: 0.2%● unchanged vs 06-2026 08-2026: 0.2%● unchanged vs 07-2026 09-2026: 0.2%● unchanged vs 08-2026 10-2026: 0.2%● unchanged vs 09-2026 11-2026: 0.2%● unchanged vs 10-2026

Financial strength
Weak

0=equity -40.1% of total assets
12-3short-term debt 132.3% · cash 9.8%
76+1return on assets 6.2%

Score breakdown

raises risk
Capped at 59: negative equity
Negative equity -€247,571
lowers risk
Size: total assets €616,701
Founded in 1989
Figures for financial year 2025 (filed on 17-04-2026)
Calculation

The band follows from the bankruptcy probability. 10 more points roughly halve it.

75-100 Excellent under 0.55%
60-74 Healthy 0.55% to 1.5%
45-59 Fair 1.5% to 4.2%
25-44 Weak 4.2% to 15.0%
0-24 Critical over 15.0%

Where the company stands within its band depends half on the bankruptcy probability and half on how it does against its sector peers (NACE 73, micro). It does better than 5% of them on solvency, 8% on liquidity, 49% on profitability and 64% on growth.

The bankruptcy probability was computed on 08-11-2026 by the bankruptcy model of 2 October 2026, which learns from Belgian bankruptcies and reads the registers, the annual accounts and the Belgian Official Gazette.

The probability rests on the annual accounts with balance sheet date 30-09-2025.

Of the companies with a bankruptcy probability in the very low class on 30-06-2025, 0.1% went bankrupt within twelve months.

Some facts cap the score, however low the probability. With negative or zero equity, a heavy loss, a special status in the KBO, one missing filing or accounts filed more than 90 days late, the score is Fair at most (59). With two missing filings, it is Weak at most (44). During a judicial reorganisation or at the company's end (bankruptcy, dissolution, liquidation), it is Critical at most (24).

Comparable companies, two years later

In July 2024, 317 companies had the same profile as TRACE has now. Each dot is one company, two years later.

91.8%
were still trading
4.1%
stopped another way
1.6%
went bankrupt
  • Small
  • 20 years or older
  • negative equity
  • a profit of 5% of the balance sheet or more

Another 2.5% stopped without a precise date, possibly only after those two years.

The bankruptcy probability of TRACE itself is lower: 0.2% within 12 months. It rests on far more data about TRACE than the profile alone.

Test of the method

The method was tested on the 497,447 companies of July 2024. Each company was given the bankruptcy share of the same profile a year earlier, in July 2023. The expectation was that 1.6% would go bankrupt within 24 months. In fact 1.7% went bankrupt.

The companies in ten equal groups, from the lowest to the highest expected share
Group Expected Actual
1 0.2% 0.2%
2 0.3% 0.5%
3 0.5% 0.6%
4 0.7% 0.8%
5 0.9% 0.9%
6 1.3% 1.5%
7 1.6% 1.8%
8 1.8% 1.8%
9 3.0% 3.1%
10 5.6% 6.2%

A company that went bankrupt had a higher expected share than one that kept going in 74.5% of comparisons. The level depends on the economy. In a year with more bankruptcies than the year before, the actual share is higher than the expected one.

This is an observation about 317 companies, not a prediction for TRACE. The sector does not count, because the KBO no longer lists a sector for a company that has stopped. By sector, mostly the survivors would count, which would paint too rosy a picture.

Credit verdict

No credit on open account

Liquidity is insufficient, with a current ratio of 0.08 (0.09 in 2024), below 1. Short-term debt is 132.3% and cash 9.8% of total assets. Equity is negative.

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The scores and ratios are Checked's own calculations, not a credit decision.

Signals

Six signals.
lowers riskraises riskneutral
raises risk · Negative equity -€247,571
NBB · annual accounts
lowers risk · Size: total assets €616,701
Companies of this size fail less often. How much that weighs depends on the rest of the company's profile.
NBB · annual accounts
lowers risk · Founded in 1989
Companies that have existed this long fail less often. How much that weighs depends on the rest of the company's profile.
KBO
lowers risk · Figures for financial year 2025 (filed on 17-04-2026)
NBB · annual accounts
raises risk · Weak solvency compared with the sector
Solvency (equity / total assets) is in the sector's weakest quartile: better than 8% of 8611 sector peers (2025).
NBB · sector comparison
Position among 8611 sector peers
Solvency
better than 8%
← weakest strongest →
neutral · Latest accounts filed on time
The financial year that closed on 30-09-2025 was due by 30-04-2026 and was filed on 10-04-2026, 20 days ahead of the deadline.
NBB · 10 filings
Deviation from the deadline
2025
20 days early
2024
30 days early
2023
7 days early
2022
17 days early
2021
23 days early
2020
24 days early
2019
on the day
← before the deadline after the deadline →
tick = median of all Belgian filingsring = median in the sector

The company filed its last 7 accounts on average 17 days before the deadline. In the sector (NACE 73), the median for financial year 2024 was 6 days before the deadline, and 36% of those companies filed late.

Searched, nothing found (2)
neutral · Next filing not due yet
The financial year that closed on 30-09-2026 is due by 30-04-2027. Nothing is late today. The company usually files around 10 April (5 of the last 5 accounts filed within 30 days either side of that date).
Companies Code · seven months
Where today falls in the filing period
30-09-2026 year end09-11-2026 today30-04-2027 deadline
neutral · No strike-offs in the KBO publications
That holds for every publication since 2021.
KBO publications

Board and ownership

RF
Managing director
VD
Director, since 25-03-2025
Board & ownership

Recent changes

Registered in the Peppol Directory Reachable for e-invoices through 0208:0436990839
Reappointments: ROSE Francis (managing director) and VANDERHOFSTADT Dominique (director) General meeting of 25-03-2025 · Gazette deed
Merger: TRACE takes over IMMOBILIERE DE LA COURONNE The company holds all the shares of IMMOBILIERE DE LA COURONNE · General meeting of 27-05-2020 · Gazette deed
Merger proposal: TRACE SA takes over IMMOBILIERE DE LA COURONNE SA The company holds all the shares of IMMOBILIERE DE LA COURONNE SA · Gazette deed
All 50 events

Comparable companies

same main activity, similar in size and age
Company
TRACE Waterloo €616,701 €123,169 -40.1% -
Expertisebureau Peeters en Partners Zutendaal €566,296 €144,809 82.2% 0.8
CHASSART CONSULT Fleurus €543,381 €103,029 98.3% -
BANCO Auderghem €688,901 €137,727 45.5% -
ZEEZICHT Antwerp €661,958 €126,291 41.6% -
FORMAC CONSULT Verviers €724,662 €152,305 61.0% -
BECANUS & CO Antwerp €588,201 €134,256 77.5% 0.7

These companies have the same main activity as TRACE: market research and public opinion polling (NACE 73200). They are comparable in size and age: total assets between €543,000 and €725,000, founded between 1986 and 1991.

Official details

Source: KBO
Status
Active since 15-01-1989Normal situation
Activity
Market research and public opinion pollingNACE 73200
Establishment unit
2.042.802.3801410 Waterloo, since 03-04-1989
Financial year end
30 September
Peppol
Reachable since 05-12-2025
Company details

Annual accounts to 30-09-2025

≈ €230,000estimated
€616,701▼ 2.1%
Filing
Filed on 10-04-2026, 20 days before the end of the filing period
Financials

Insights on TRACE

TRACE files the micro format. That format states no turnover. The gross margin rose from €23,597 in 2007 to €123,169 in 2025.

In September 2025, the Official Gazette published the appointment of ROSE Francis as managing director.

Sources: KBO register, filings at the National Bank, Belgian Official Gazette. Click a figure with a dotted line for the item and the filing.

Key facts about TRACE

What is the company number of TRACE?
The company number of TRACE is 0436.990.839. The VAT number is the same number with BE in front: BE 0436.990.839.
Where is TRACE based?
The registered office is at Drève des Chataigniers 22, 1410 Waterloo.Company details
What does TRACE do?
According to the KBO register, the main activity is market research and public opinion polling (NACE 73200).
What is the legal form of TRACE?
TRACE is a public limited company (NV).
When was TRACE founded?
TRACE was founded on 15-01-1989.
Is TRACE still active?
Yes, TRACE is an active enterprise in the KBO register.
What is the turnover of TRACE?
The turnover in financial year 2025 is ≈ €230,000. This figure is estimated from the gross margin of €123,169 and 38 comparable companies (NACE 73). It probably lies between €170,000 and €450,000.Financials
Is TRACE profitable?
In financial year 2025, TRACE made a profit of €38,217.
Where can I find the annual accounts of TRACE?
TRACE filed 37 annual accounts with the National Bank of Belgium, the latest for financial year 2025.
When are the next annual accounts of TRACE due?
TRACE must file the annual accounts for financial year 2026 by 30-04-2027.Timeline

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