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MARKETING DEVELOPMENT

Active
Public limited companyfounded 1977active for 49 yearsKoekoekstraat 148, 2630 Aartselaar, BelgiumKBO/BCE: BE 0417.410.794
Summary

MARKETING DEVELOPMENT has been active since 1977 and the Belgian Official Gazette contains no insolvency or warning signals. The 2025 annual accounts show equity of €549,024 and a net result of €103,358. Equity has been growing by about 7.6% per year since 2018. Its solvency ranks better than 77% of 2,084 sector peers (NACE 73, financial year 2025). The computed 12-month bankruptcy probability is below 0.1% (very low).

Overview

Official details

Source: KBO
Status
Active since 22-06-1977 Normal situation
Activity
Market research and public opinion polling NACE 73200
Establishment unit
2.013.895.885 2630 Aartselaar, since 22-06-1977
Financial year end
31 December
Peppol
Reachable since 12-02-2024

Board and ownership

Board

Financial position

96 Excellent Checked score 2025
Bankruptcy probabilitywithin 12 months
< 0.1%
Annual accounts 2025
Gross margin
€536,534
▼ 5.6%
Turnover
≈ €1.1m
estimated
Profit
€103,358
▼ 32.9%
Equity
€549,024
▲ 2.0%
Total assets
€742,883
▲ 4.8%
Employees on 31-12-2025
8
Score breakdownlowers riskLiquidity: current ratio 3.50, cash €416,926Equity €549,024 (73.9% of total assets)Size: total assets €742,883Founded in 1977Show the evidence

Checked score

Score 2025
96 / 100
Excellent
Probability in this band: under 0.55%
Financially stronger than 67% of micro companies in advertising and market research (NACE 73)
Financial strength · tick: 2024
Strong
Solvency 99-1
equity 73.9% of total assets
Liquidity 90-1
short-term debt 26.1% · cash 56.1%
Profitability 86-10
return on assets 13.9%
Bankruptcy probability within 12 months
< 0.1% Very low
0%0.5%1.5%4%10%≥ 25%

Fewer than 1 in 1,000 comparable companies go bankrupt within 12 months (an estimate).

Sector median 0.2% (11,229 companies, NACE 73, micro)
Last 24 months 12-2024: < 0.1%highest value 01-2025: < 0.1%● unchanged vs 12-2024 02-2025: < 0.1%● unchanged vs 01-2025 03-2025: < 0.1%● unchanged vs 02-2025 04-2025: < 0.1%● unchanged vs 03-2025 05-2025: < 0.1%● unchanged vs 04-2025 06-2025: < 0.1%● unchanged vs 05-2025 07-2025: < 0.1%● unchanged vs 06-2025 08-2025: < 0.1%● unchanged vs 07-2025 09-2025: < 0.1%● unchanged vs 08-2025 10-2025: < 0.1%● unchanged vs 09-2025 11-2025: < 0.1%● unchanged vs 10-2025 12-2025: < 0.1%● unchanged vs 11-2025 01-2026: < 0.1%● unchanged vs 12-2025lowest value 02-2026: < 0.1%● unchanged vs 01-2026 03-2026: < 0.1%● unchanged vs 02-2026 04-2026: < 0.1%● unchanged vs 03-2026 05-2026: < 0.1%● unchanged vs 04-2026 06-2026: < 0.1%● unchanged vs 05-2026 07-2026: < 0.1%● unchanged vs 06-2026 08-2026: < 0.1%● unchanged vs 07-2026 09-2026: < 0.1%● unchanged vs 08-2026 10-2026: < 0.1%● unchanged vs 09-2026 11-2026: < 0.1%● unchanged vs 10-2026
Credit of up to €50,000 on 30-day terms is acceptable
Liquidity is ample, with a current ratio of 3.5 (3.8 in 2024), above the usual 1.5. Short-term debt is 26.1% and cash 56.1% of total assets. 26.1% of the assets are financed with debt and provisions.
Calculation

The band follows from the bankruptcy probability. 10 more points roughly halve it.

75-100 Excellent under 0.55%
60-74 Healthy 0.55% to 1.5%
45-59 Fair 1.5% to 4.2%
25-44 Weak 4.2% to 15.0%
0-24 Critical over 15.0%

Where the company stands within its band depends half on the bankruptcy probability and half on how it does against its sector peers (NACE 73, micro). It does better than 72% of them on solvency, 83% on liquidity, 63% on profitability and 49% on growth.

The bankruptcy probability was computed on 04-11-2026 by the bankruptcy model of 2 October 2026, which learns from Belgian bankruptcies and reads the registers, the annual accounts and the Belgian Official Gazette.

Some facts cap the score, however low the probability. With negative or zero equity, a heavy loss, a special status in the KBO, one missing filing or accounts filed more than 90 days late, the score is Fair at most (59). With two missing filings, it is Weak at most (44). During a judicial reorganisation or at the company's end (bankruptcy, dissolution, liquidation), it is Critical at most (24).

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The scores and ratios are Checked's own calculations, not a credit decision.

Signals

Five signals.
lowers riskneutral
lowers risk · Liquidity: current ratio 3.50, cash €416,926
NBB · annual accounts
lowers risk · Equity €549,024 (73.9% of total assets)
NBB · annual accounts
lowers risk · Size: total assets €742,883
Companies of this size fail less often. How much that weighs depends on the rest of the company's profile.
NBB · annual accounts
lowers risk · Founded in 1977
Companies that have existed this long fail less often. How much that weighs depends on the rest of the company's profile.
KBO
neutral · Latest accounts filed on time
The financial year that closed on 31-12-2025 was due by 31-07-2026 and was filed on 06-07-2026, 25 days ahead of the deadline.
NBB · 10 filings
Deviation from the deadline
2025
25 days early
2024
48 days early
2023
61 days early
2022
46 days early
2021
51 days early
2020
on the day
2019
1 day early
← before the deadline after the deadline →
tick = median of all Belgian filingsring = median in the sector

The company filed its last 7 accounts on average 33 days before the deadline. In the sector (NACE 73), the median for financial year 2024 was 6 days before the deadline, and 36% of those companies filed late.

Searched, nothing found (2)
neutral · Next filing not due yet
The next financial year closes on 31-12-2026 and is due by 31-07-2027. Nothing is late today. The company usually files around 13 June (5 of the last 5 accounts filed within 30 days either side of that date).
Companies Code · seven months
Where today falls in the filing period
04-11-2026 today31-12-2026 year end31-07-2027 deadline
neutral · No strike-offs in the KBO publications
That holds for every publication since 2021.
KBO publications

Key points

  • Positive: 2nd oldest company in Aartselaar, Professional and technical services sectorin the Checked rankings No. 2 View
  • Positive: Filed on time since financial year 2018accounts within the deadline every year 8 years View
  • Positive: 8 profitable years in a rowprofit 2025: €103,358 8 years View
  • Caution: Result fell in 2025from €154,097 to €103,358 ▼ 32.9% View

Recent changes

  1. · Gazette deed Appointments: VEREYCKEN Leo, VEREYCKEN Ellen and WYNANTS Danny“Begeleiding te geven aan derden in de sfeer van het algemeen beleid,logistiek beleid,marketing…” (deed in Dutch)
  2. · Gazette deed Reappointments: Vereycken Leo, Wynants Dany and Vereycken Ellen
All 15 events

Comparable companies

These companies have the same main activity as MARKETING DEVELOPMENT: market research and public opinion polling (NACE 73200). They are comparable in size and age: total assets between €591,000 and €1.2m, founded between 1976 and 1986.

CompanyTotal assetsGross margin
MARKETING DEVELOPMENT Aartselaar€0.7m€0.5m
IOTTA COMMUNICATIONS Gent€1.1m€0.6m
ORPSY Gent€0.8m€0.3m
FIDUCIAIRE ERNST ET ASSOCIES Verviers€1.1m€1.0m
BUROTECH ENGINEERING & SERVICES Liège€0.6m€0.5m
INFORMATION-PROMOTION-EDITION PUBLICITE Crisnée€0.7m€0.3m
Metal Concept Nivelles€1.2m€0.8m
Full comparison

Key facts about MARKETING DEVELOPMENT

What is the company number of MARKETING DEVELOPMENT?
The company number of MARKETING DEVELOPMENT is 0417.410.794. The VAT number is the same number with BE in front: BE 0417.410.794.
Where is MARKETING DEVELOPMENT based?
The registered office is at Koekoekstraat 148, 2630 Aartselaar.Company details
What does MARKETING DEVELOPMENT do?
According to the KBO register, the main activity is market research and public opinion polling (NACE 73200).
What is the legal form of MARKETING DEVELOPMENT?
The legal form of MARKETING DEVELOPMENT is Public limited company (NV).
When was MARKETING DEVELOPMENT founded?
MARKETING DEVELOPMENT was founded on 22-06-1977.
Is MARKETING DEVELOPMENT still active?
Yes, MARKETING DEVELOPMENT is an active enterprise in the KBO register.
How many employees does MARKETING DEVELOPMENT have?
MARKETING DEVELOPMENT had an average of 6.4 full-time equivalents in financial year 2025, according to the filed annual accounts.Financials
What is the turnover of MARKETING DEVELOPMENT?
The turnover in financial year 2025 is ≈ €1.1m. This figure is estimated from the gross margin of €536,534 and 38 comparable companies (NACE 73). It probably lies between €720,000 and €1.4m.
Is MARKETING DEVELOPMENT profitable?
In financial year 2025, MARKETING DEVELOPMENT made a profit of €103,358.
Where can I find the annual accounts of MARKETING DEVELOPMENT?
MARKETING DEVELOPMENT filed 48 annual accounts with the National Bank of Belgium, the latest for financial year 2025.
When are the next annual accounts of MARKETING DEVELOPMENT due?
MARKETING DEVELOPMENT must file the annual accounts for financial year 2026 by 31-07-2027.Timeline

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