Skip to content

Zoomers: what changed

Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

Zoomers

BE 0772.351.711
NACE 73.110, Advertising agencies
financial year 2024 compared with 2023filed annual accounts (NBB)
Net result for the year
€150
2023 · €3,074-€2,924
Equity
€30,258
2023 · €30,108+€150
Cash
€1,690
2023 · €6,424-€4,734
Balance sheet total
€112,129
2023 · €33,525+€78,604

Largest movements

2023 to 2024
Assets
  • Intangible fixed assets +€59,967

    new in 2024: €59,967

  • Receivables within one year +€16,961

    up €16,961 (+67.3%), from €25,213 to €42,174

    of which Trade receivables: +€15,750

  • Cash -€4,734

    down €4,734 (-73.7%), from €6,424 to €1,690

    mainly Investment in fixed assets (net) (-€68,350) and Receivables within one year (-€16,961)

  • Financial fixed assets +€3,850

    new in 2024: €3,850

  • Tangible fixed assets +€2,560

    up €2,560 (+136%), from €1,888 to €4,447

Equity and liabilities
  • Short-term financial debts +€50,000

    new in 2024: €50,000

  • Trade debts +€29,116

    up €29,116 (+3,070%), from €949 to €30,065

Income statement
  • Staff costs +€21,026

    up €21,026 (+1,701%), from €1,236 to €22,263

  • Gross operating margin +€19,764

    up €19,764 (+311%), from €6,358 to €26,123

  • Depreciation +€1,911

    up €1,911 (+3,066%), from €62 to €1,973

  • Taxes -€856

    down €856 (-65.0%), from €1,316 to €460

  • Other operating charges +€405

    up €405 (+78.6%), from €515 to €919

From the 2023 result to the 2024 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2023 €3,074
Gross operating margin +€19,764
Staff costs -€21,026
Depreciation -€1,911
Other operating charges -€405
Financial income +€23
Financial charges -€225
Taxes +€856
Result 2024 €150
raises the resultlowers the result

Derived cash bridge

cash 2023 to 2024

Derived from the 2023 and 2024 balance sheets and the 2024 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations +€13,616
Investment -€68,350
Financing +€50,000
Cash 2023 €6,424
Net result for the year +€150
Depreciation +€1,973
Receivables within one year -€16,961
Trade debts +€29,116
Tax, wage and social debts -€662
Investment in fixed assets (net) -€68,350
Short-term financial debts +€50,000
Cash 2024 €1,690
brings cash intakes cash out
Every line side by side 39 lines
Line Code 2023 2024 Change %
Total assets 20/58 €33,525 €112,129 +€78,604 +234%
Fixed assets 21/28 €1,888 €68,264 +€66,377 +3,516%
Intangible fixed assets 21 - €59,967 +€59,967
Tangible fixed assets 22/27 €1,888 €4,447 +€2,560 +136%
Furniture and vehicles 24 €1,888 €4,447 +€2,560 +136%
Financial fixed assets 28 - €3,850 +€3,850
Current assets 29/58 €31,637 €43,864 +€12,227 +38.6%
Amounts receivable within one year 40/41 €25,213 €42,174 +€16,961 +67.3%
Trade receivables 40 €24,430 €40,180 +€15,750 +64.5%
Other amounts receivable 41 €783 €1,994 +€1,211 +155%
Cash at bank and in hand 54/58 €6,424 €1,690 -€4,734 -73.7%
Total equity and liabilities 10/49 €33,525 €112,129 +€78,604 +234%
Equity 10/15 €30,108 €30,258 +€150 +0.5%
Contributions 10/11 €21,200 €21,200 = 0.0%
Reserves 13 €8,000 €8,000 = 0.0%
Distributable reserves 133 €8,000 €8,000 = 0.0%
Profit (loss) carried forward 14 €908 €1,058 +€150 +16.5%
Amounts payable 17/49 €3,416 €81,870 +€78,454 +2,296%
Amounts payable within one year 42/48 €3,416 €81,870 +€78,454 +2,296%
Financial debts 43 - €50,000 +€50,000
Credit institutions 430/8 - €50,000 +€50,000
Trade debts 44 €949 €30,065 +€29,116 +3,070%
Suppliers 440/4 €949 €30,065 +€29,116 +3,070%
Taxes, remuneration and social security 45 €2,468 €1,806 -€662 -26.8%
Taxes 450/3 €1,299 €1,759 +€460 +35.4%
Remuneration and social security 454/9 €1,169 €47 -€1,122 -96.0%
Remuneration, social security and pensions 62 €1,236 €22,263 +€21,026 +1,701%
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €62 €1,973 +€1,911 +3,066%
Other operating charges 640/8 €515 €919 +€405 +78.6%
Gross operating margin 9900 €6,358 €26,123 +€19,764 +311%
Operating profit (loss) 9901 €4,545 €967 -€3,578 -78.7%
Financial income 75/76B €1 €24 +€23 +2,496%
Recurring financial income 75 €1 €24 +€23 +2,496%
Financial charges 65/66B €156 €381 +€225 +144%
Recurring financial charges 65 €156 €381 +€225 +144%
Profit (loss) for the period before taxes 9903 €4,390 €610 -€3,780 -86.1%
Income taxes 67/77 €1,316 €460 -€856 -65.0%
Profit (loss) for the period 9904 €3,074 €150 -€2,924 -95.1%
Profit (loss) for the period to be appropriated 9905 €3,074 €150 -€2,924 -95.1%

Source: filed annual accounts (NBB), financial years ended 31 December 2023 and 31 December 2024. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 21 October 2026 via checked.be.