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WYSIWYG: what changed

Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

WYSIWYG

BE 0819.631.786
NACE 73.110, Advertising agencies
financial year 2025 compared with 2024filed annual accounts (NBB)
Net result for the year
€77,560
2024 · €56,032+€21,529
Equity
€289,882
2024 · €336,060-€46,178
Cash
€303,034
2024 · €275,919+€27,115
Balance sheet total
€485,654
2024 · €420,190+€65,464

Largest movements

2024 to 2025
Assets
  • Receivables within one year +€35,017

    new in 2025: €35,017

  • Cash +€27,115

    up €27,115 (+9.8%), from €275,919 to €303,034

    mainly Other debts (+€96,669) and Net result for the year (+€77,560)

  • Current investments +€6,000

    up €6,000 (+4.4%), from €137,727 to €143,727

Equity and liabilities
  • Other debts +€96,669

    up €96,669 (+291%), from €33,253 to €129,922

  • Reserves -€46,178

    down €46,178 (-14.3%), from €323,660 to €277,482

  • Tax, wage and social debts +€11,092

    up €11,092 (+45.2%), from €24,551 to €35,643

Income statement
  • Gross operating margin +€32,493

    up €32,493 (+38.0%), from €85,492 to €117,985

  • Taxes +€10,923

    up €10,923 (+39.3%), from €27,808 to €38,730

From the 2024 result to the 2025 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2024 €56,032
Gross operating margin +€32,493
Depreciation +€240
Other operating charges +€92
Financial income -€441
Financial charges +€67
Taxes -€10,923
Result 2025 €77,560
raises the resultlowers the result

Derived cash bridge

cash 2024 to 2025

Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations +€156,853
Investment -€6,000
Financing -€123,738
Cash 2024 €275,919
Net result for the year +€77,560
Depreciation +€2,949
Receivables within one year -€35,017
Smaller working-capital items -€425
Tax, wage and social debts +€11,092
Other debts +€96,669
Accrued charges and deferred income +€4,025
Current investments -€6,000
Contributions, distributions and other -€123,738
Cash 2025 €303,034
brings cash intakes cash out
Every line side by side 36 lines
Line Code 2024 2025 Change %
Total assets 20/58 €420,190 €485,654 +€65,464 +15.6%
Fixed assets 21/28 €4,527 €1,578 -€2,949 -65.2%
Tangible fixed assets 22/27 €4,527 €1,578 -€2,949 -65.2%
Land and buildings 22 €1,445 €430 -€1,014 -70.2%
Plant, machinery and equipment 23 €3,082 €1,147 -€1,935 -62.8%
Current assets 29/58 €415,663 €484,076 +€68,414 +16.5%
Amounts receivable within one year 40/41 - €35,017 +€35,017
Trade receivables 40 - €35,017 +€35,017
Current investments 50/53 €137,727 €143,727 +€6,000 +4.4%
Cash at bank and in hand 54/58 €275,919 €303,034 +€27,115 +9.8%
Deferred charges and accrued income 490/1 €2,016 €2,298 +€282 +14.0%
Total equity and liabilities 10/49 €420,190 €485,654 +€65,464 +15.6%
Equity 10/15 €336,060 €289,882 -€46,178 -13.7%
Contributions 10/11 €12,400 €12,400 = 0.0%
Reserves 13 €323,660 €277,482 -€46,178 -14.3%
Distributable reserves 133 €323,660 €277,482 -€46,178 -14.3%
Amounts payable 17/49 €84,130 €195,772 +€111,643 +133%
Amounts payable within one year 42/48 €58,000 €165,617 +€107,618 +186%
Trade debts 44 €195 €52 -€143 -73.2%
Suppliers 440/4 €195 €52 -€143 -73.2%
Taxes, remuneration and social security 45 €24,551 €35,643 +€11,092 +45.2%
Taxes 450/3 €24,551 €35,643 +€11,092 +45.2%
Other amounts payable 47/48 €33,253 €129,922 +€96,669 +291%
Accrued charges and deferred income 492/3 €26,130 €30,155 +€4,025 +15.4%
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €3,189 €2,949 -€240 -7.5%
Other operating charges 640/8 €212 €120 -€92 -43.5%
Gross operating margin 9900 €85,492 €117,985 +€32,493 +38.0%
Operating profit (loss) 9901 €82,091 €114,916 +€32,825 +40.0%
Financial income 75/76B €1,923 €1,482 -€441 -22.9%
Recurring financial income 75 €1,923 €1,482 -€441 -22.9%
Financial charges 65/66B €174 €107 -€67 -38.4%
Recurring financial charges 65 €174 €107 -€67 -38.4%
Profit (loss) for the period before taxes 9903 €83,839 €116,290 +€32,451 +38.7%
Income taxes 67/77 €27,808 €38,730 +€10,923 +39.3%
Profit (loss) for the period 9904 €56,032 €77,560 +€21,529 +38.4%
Profit (loss) for the period to be appropriated 9905 €56,032 €77,560 +€21,529 +38.4%

Source: filed annual accounts (NBB), financial years ended 30 June 2024 and 30 June 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 31 October 2026 via checked.be.