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WSH: what changed

Two fiscal years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

WSH

BE 0688.750.280
NACE 73.110, Advertising agencies
fiscal year 2024 against 2025filed annual accounts (NBB)
Net result for the year
€11,230
2024 · €40,770-€29,540
Equity
€148,414
2024 · €137,184+€11,230
Cash
€32,079
2024 · €42,708-€10,628
Balance sheet total
€234,647
2024 · €247,286-€12,640

Largest movements

2024 to 2025
Assets
  • Cash -€10,628

    down €10,628 (-24.9%), from €42,708 to €32,079

    mainly Trade debts (-€18,599) and Accrued charges and deferred income (-€15,000)

  • Tangible fixed assets -€5,429

    down €5,429 (-50.0%), from €10,849 to €5,420

  • Financial fixed assets +€3,500

    new in 2025: €3,500

Equity and liabilities
  • Trade debts -€18,599

    down €18,599 (-45.3%), from €41,021 to €22,422

  • Accrued charges and deferred income -€15,000

    down €15,000 (-33.3%), from €45,000 to €30,000

  • Tax, wage and social debts +€13,096

    up €13,096 (+63.2%), from €20,715 to €33,811

    of which Taxes: +€7,165

  • Reserves +€11,230

    up €11,230 (+11.8%), from €94,770 to €106,000

    of which Distributable reserves: +€11,230

  • Other debts -€3,366

    no longer reported in 2025 (was €3,366)

Income statement
  • Staff costs +€30,741

    up €30,741 (+34.5%), from €89,234 to €119,975

  • Gross operating margin +€5,213

    up €5,213 (+3.3%), from €158,924 to €164,137

  • Other operating charges +€2,388

    up €2,388 (+109.9%), from €2,172 to €4,560

  • Taxes +€1,889

    up €1,889 (+9.9%), from €19,029 to €20,919

From the 2024 result to the 2025 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2024 €40,770
Gross operating margin +€5,213
Staff costs -€30,741
Depreciation +€644
Other operating charges -€2,388
Financial income +€48
Financial charges -€426
Taxes -€1,889
Result 2025 €11,230

Cash bridge derived

cash 2024 to 2025

Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations -€5,642
Investment -€4,987
Financing €0
Cash 2024 €42,708
Net result for the year +€11,230
Depreciation +€6,916
Receivables within one year +€82
Trade debts -€18,599
Tax, wage and social debts +€13,096
Other debts -€3,366
Accrued charges and deferred income -€15,000
Investment in fixed assets (net) -€4,987
Cash 2025 €32,079
Every line side by side 42 lines
Line Code 2024 2025 Change %
Total assets 20/58 €247,286 €234,647 -€12,640 -5.1%
Fixed assets 21/28 €10,849 €8,920 -€1,929 -17.8%
Tangible fixed assets 22/27 €10,849 €5,420 -€5,429 -50.0%
Furniture and vehicles 24 €10,849 €5,420 -€5,429 -50.0%
Financial fixed assets 28 - €3,500 +€3,500
Current assets 29/58 €236,437 €225,726 -€10,711 -4.5%
Amounts receivable after more than one year 29 €50,000 €50,000 = 0.0%
Other amounts receivable 291 €50,000 €50,000 = 0.0%
Amounts receivable within one year 40/41 €143,730 €143,647 -€82 -0.1%
Trade receivables 40 €143,730 €142,800 -€930 -0.6%
Other amounts receivable 41 - €847 +€847
Cash at bank and in hand 54/58 €42,708 €32,079 -€10,628 -24.9%
Total equity and liabilities 10/49 €247,286 €234,647 -€12,640 -5.1%
Equity 10/15 €137,184 €148,414 +€11,230 +8.2%
Contributions 10/11 €6,200 €6,200 = 0.0%
Reserves 13 €94,770 €106,000 +€11,230 +11.8%
Non-distributable reserves 130/1 €1,860 €1,860 = 0.0%
Reserves not available under the articles 1311 €1,860 €1,860 = 0.0%
Distributable reserves 133 €92,910 €104,140 +€11,230 +12.1%
Profit (loss) carried forward 14 €36,214 €36,214 = 0.0%
Amounts payable 17/49 €110,102 €86,232 -€23,870 -21.7%
Amounts payable within one year 42/48 €65,102 €56,232 -€8,870 -13.6%
Trade debts 44 €41,021 €22,422 -€18,599 -45.3%
Suppliers 440/4 €41,021 €22,422 -€18,599 -45.3%
Taxes, remuneration and social security 45 €20,715 €33,811 +€13,096 +63.2%
Taxes 450/3 €19,560 €26,725 +€7,165 +36.6%
Remuneration and social security 454/9 €1,155 €7,086 +€5,931 +513.5%
Other amounts payable 47/48 €3,366 - -€3,366
Accrued charges and deferred income 492/3 €45,000 €30,000 -€15,000 -33.3%
Remuneration, social security and pensions 62 €89,234 €119,975 +€30,741 +34.5%
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €7,559 €6,916 -€644 -8.5%
Other operating charges 640/8 €2,172 €4,560 +€2,388 +109.9%
Gross operating margin 9900 €158,924 €164,137 +€5,213 +3.3%
Operating profit (loss) 9901 €59,958 €32,686 -€27,272 -45.5%
Financial income 75/76B €1,619 €1,668 +€48 +3.0%
Recurring financial income 75 €1,619 €1,668 +€48 +3.0%
Financial charges 65/66B €1,779 €2,205 +€426 +24.0%
Recurring financial charges 65 €1,779 €2,205 +€426 +24.0%
Profit (loss) for the period before taxes 9903 €59,799 €32,149 -€27,650 -46.2%
Income taxes 67/77 €19,029 €20,919 +€1,889 +9.9%
Profit (loss) for the period 9904 €40,770 €11,230 -€29,540 -72.5%
Profit (loss) for the period to be appropriated 9905 €40,770 €11,230 -€29,540 -72.5%

Source: filed annual accounts (NBB), fiscal years ended 31 December 2024 and 31 December 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 6 October 2026 via checked.be.