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WHOOOSH: what changed

Two fiscal years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

WHOOOSH

BE 1005.193.677
NACE 73.300, Public relations and communication consultancy
fiscal year 2024 against 2025filed annual accounts (NBB)
Net result for the year
-€64,603
2024 · €40,564-€105,167
Equity
-€19,039
2024 · €45,564-€64,603
Cash
€17,484
2024 · €62,743-€45,259
Balance sheet total
€56,201
2024 · €111,534-€55,333

Largest movements

2024 to 2025
Assets
  • Cash -€45,259

    down €45,259 (-72.1%), from €62,743 to €17,484

    mainly Net result for the year (-€64,603) and Deferred charges and accrued income (-€1,670)

  • Receivables within one year -€8,207

    down €8,207 (-37.1%), from €22,091 to €13,885

    of which Trade receivables: -€18,075

  • Tangible fixed assets -€3,538

    down €3,538 (-39.2%), from €9,023 to €5,485

  • Deferred charges and accrued income +€1,670

    up €1,670 (+159.3%), from €1,048 to €2,718

Equity and liabilities
  • Profit (loss) carried forward -€64,603

    down €64,603, from €40,564 to -€24,039

  • Tax, wage and social debts +€7,639

    up €7,639 (+23.2%), from €32,985 to €40,624

    of which Remuneration and social security: +€12,304

  • Trade debts +€2,115

    up €2,115 (+155.8%), from €1,357 to €3,472

Income statement
  • Gross operating margin -€90,236

    down €90,236 (-60.0%), from €150,328 to €60,091

  • Staff costs +€25,214

    up €25,214 (+26.5%), from €95,084 to €120,297

  • Taxes -€12,315

    down €12,315 (-98.9%), from €12,447 to €132

  • Depreciation +€1,948

    up €1,948 (+122.5%), from €1,590 to €3,538

From the 2024 result to the 2025 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2024 €40,564
Gross operating margin -€90,236
Staff costs -€25,214
Depreciation -€1,948
Other operating charges +€38
Financial income +€8
Financial charges -€129
Taxes +€12,315
Result 2025 -€64,603

Cash bridge derived

cash 2024 to 2025

Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations -€45,259
Investment €0
Financing €0
Cash 2024 €62,743
Net result for the year -€64,603
Depreciation +€3,538
Receivables within one year +€8,207
Deferred charges and accrued income -€1,670
Trade debts +€2,115
Tax, wage and social debts +€7,639
Other debts -€484
Cash 2025 €17,484
Every line side by side 36 lines
Line Code 2024 2025 Change %
Total assets 20/58 €111,534 €56,201 -€55,333 -49.6%
Fixed assets 21/28 €25,652 €22,114 -€3,538 -13.8%
Tangible fixed assets 22/27 €9,023 €5,485 -€3,538 -39.2%
Furniture and vehicles 24 €9,023 €5,485 -€3,538 -39.2%
Financial fixed assets 28 €16,629 €16,629 = 0.0%
Current assets 29/58 €85,883 €34,087 -€51,795 -60.3%
Amounts receivable within one year 40/41 €22,091 €13,885 -€8,207 -37.1%
Trade receivables 40 €22,091 €4,017 -€18,075 -81.8%
Other amounts receivable 41 - €9,868 +€9,868
Cash at bank and in hand 54/58 €62,743 €17,484 -€45,259 -72.1%
Deferred charges and accrued income 490/1 €1,048 €2,718 +€1,670 +159.3%
Total equity and liabilities 10/49 €111,534 €56,201 -€55,333 -49.6%
Equity 10/15 €45,564 -€19,039 -€64,603
Contributions 10/11 €5,000 €5,000 = 0.0%
Profit (loss) carried forward 14 €40,564 -€24,039 -€64,603
Amounts payable 17/49 €65,971 €75,241 +€9,270 +14.1%
Amounts payable within one year 42/48 €65,971 €75,241 +€9,270 +14.1%
Trade debts 44 €1,357 €3,472 +€2,115 +155.8%
Suppliers 440/4 €1,357 €3,472 +€2,115 +155.8%
Taxes, remuneration and social security 45 €32,985 €40,624 +€7,639 +23.2%
Taxes 450/3 €16,991 €12,326 -€4,665 -27.5%
Remuneration and social security 454/9 €15,994 €28,298 +€12,304 +76.9%
Other amounts payable 47/48 €31,628 €31,144 -€484 -1.5%
Remuneration, social security and pensions 62 €95,084 €120,297 +€25,214 +26.5%
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €1,590 €3,538 +€1,948 +122.5%
Other operating charges 640/8 €437 €400 -€38 -8.6%
Gross operating margin 9900 €150,328 €60,091 -€90,236 -60.0%
Operating profit (loss) 9901 €53,217 -€64,143 -€117,360
Financial income 75/76B €0 €8 +€8 +2400.0%
Recurring financial income 75 €0 €8 +€8 +2400.0%
Financial charges 65/66B €206 €336 +€129 +62.7%
Recurring financial charges 65 €206 €336 +€129 +62.7%
Profit (loss) for the period before taxes 9903 €53,011 -€64,471 -€117,482
Income taxes 67/77 €12,447 €132 -€12,315 -98.9%
Profit (loss) for the period 9904 €40,564 -€64,603 -€105,167
Profit (loss) for the period to be appropriated 9905 €40,564 -€64,603 -€105,167

Source: filed annual accounts (NBB), fiscal years ended 31 December 2024 and 31 December 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 8 October 2026 via checked.be.