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BE 0440.559.251NACE 73.110, Advertising agenciesOther company

Position among the sector peers

What moved between 2024 and 2025

Net result for the year
€16,619
2024 · €77,040-€60,422
Equity
€547,879
2024 · €532,926+€14,953
Cash
€233,971
2024 · €197,778+€36,192
Balance sheet total
€654,698
2024 · €668,849-€14,151

Largest movements

2024 to 2025
Assets
  • Cash +€36,192

    up €36,192 (+18.3%), from €197,778 to €233,971

    mainly Receivables within one year (+€36,064) and Depreciation (+€19,818)

  • Receivables within one year -€36,064

    down €36,064 (-10.4%), from €345,721 to €309,656

    of which Trade receivables: -€38,724

  • Tangible fixed assets -€19,818

    down €19,818 (-17.0%), from €116,238 to €96,420

    of which Plant, machinery and equipment: -€12,362

Equity and liabilities
  • Other debts -€26,486

    down €26,486 (-39.2%), from €67,522 to €41,036

  • Reserves +€14,953

    up €14,953 (+2.9%), from €514,334 to €529,287

    of which Distributable reserves: +€14,953

Income statement
  • Gross operating margin -€34,382

    down €34,382 (-15.2%), from €225,844 to €191,462

  • Staff costs +€28,424

    up €28,424 (+24.4%), from €116,256 to €144,680

  • Other operating charges -€3,837

    down €3,837 (-39.6%), from €9,689 to €5,852

Change in the result, 2024 to 2025

effect on the result

For each income-statement line you see the change as its effect on the result. Higher costs lower the result, higher income raises it.

Result 2024 €77,040
Gross operating margin -€34,382
Staff costs -€28,424
Depreciation -€210
Write-downs -€2,230
Other operating charges +€3,837
Financial income -€1,108
Financial charges +€1,626
Taxes +€470
Result 2025 €16,619
raises the resultlowers the result

Derived cash bridge

cash 2024 to 2025

The bridge is derived from the 2024 and 2025 balance sheets and the 2025 result. There is no filed cash-flow statement. You see where the money came from and where it went.

From operations +€37,858
Investment €0
Financing -€1,666
Cash 2024 €197,778
Net result for the year +€16,619
Depreciation +€19,818
Stocks and contracts +€294
Receivables within one year +€36,064
Deferred charges and accrued income -€5,833
Trade debts -€6,615
Tax, wage and social debts +€4,289
Other debts -€26,486
Accrued charges and deferred income -€291
Contributions, distributions and other -€1,666
Cash 2025 €233,971
brings cash intakes cash out
Every line side by side 44 lines
Line Code 2024 2025 Change %
Total assets 20/58 €668,849 €654,698 -€14,151 -2.1%
Fixed assets 21/28 €116,938 €97,120 -€19,818 -16.9%
Tangible fixed assets 22/27 €116,238 €96,420 -€19,818 -17.0%
Land and buildings 22 €70,918 €68,375 -€2,543 -3.6%
Plant, machinery and equipment 23 €38,044 €25,682 -€12,362 -32.5%
Furniture and vehicles 24 €7,276 €2,363 -€4,913 -67.5%
Financial fixed assets 28 €700 €700 = 0.0%
Current assets 29/58 €551,911 €557,578 +€5,667 +1.0%
Stocks and contracts in progress 3 €8,412 €8,118 -€294 -3.5%
Stocks 30/36 €8,412 €8,118 -€294 -3.5%
Amounts receivable within one year 40/41 €345,721 €309,656 -€36,064 -10.4%
Trade receivables 40 €144,279 €105,555 -€38,724 -26.8%
Other amounts receivable 41 €201,442 €204,101 +€2,659 +1.3%
Cash at bank and in hand 54/58 €197,778 €233,971 +€36,192 +18.3%
Deferred charges and accrued income 490/1 - €5,833 +€5,833
Total equity and liabilities 10/49 €668,849 €654,698 -€14,151 -2.1%
Equity 10/15 €532,926 €547,879 +€14,953 +2.8%
Contributions 10/11 €18,592 €18,592 = 0.0%
Reserves 13 €514,334 €529,287 +€14,953 +2.9%
Tax-exempt reserves 132 €32,647 €32,647 = 0.0%
Distributable reserves 133 €481,688 €496,640 +€14,953 +3.1%
Amounts payable 17/49 €135,922 €106,819 -€29,104 -21.4%
Amounts payable within one year 42/48 €135,541 €106,729 -€28,812 -21.3%
Trade debts 44 €39,464 €32,849 -€6,615 -16.8%
Suppliers 440/4 €39,464 €32,849 -€6,615 -16.8%
Taxes, remuneration and social security 45 €28,556 €32,845 +€4,289 +15.0%
Taxes 450/3 €10,777 €9,826 -€951 -8.8%
Remuneration and social security 454/9 €17,779 €23,019 +€5,240 +29.5%
Other amounts payable 47/48 €67,522 €41,036 -€26,486 -39.2%
Accrued charges and deferred income 492/3 €381 €89 -€291 -76.5%
Remuneration, social security and pensions 62 €116,256 €144,680 +€28,424 +24.4%
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €19,608 €19,818 +€210 +1.1%
Write-downs on stocks, contracts in progress and trade receivables: additions (reversals) 631/4 -€2,230 - +€2,230
Other operating charges 640/8 €9,689 €5,852 -€3,837 -39.6%
Gross operating margin 9900 €225,844 €191,462 -€34,382 -15.2%
Operating profit (loss) 9901 €82,521 €21,112 -€61,409 -74.4%
Financial income 75/76B €7,264 €6,155 -€1,108 -15.3%
Recurring financial income 75 €7,264 €6,155 -€1,108 -15.3%
Financial charges 65/66B €2,468 €842 -€1,626 -65.9%
Recurring financial charges 65 €2,468 €842 -€1,626 -65.9%
Profit (loss) for the period before taxes 9903 €87,317 €26,425 -€60,891 -69.7%
Income taxes 67/77 €10,277 €9,807 -€470 -4.6%
Profit (loss) for the period 9904 €77,040 €16,619 -€60,422 -78.4%
Profit (loss) for the period to be appropriated 9905 €77,040 €16,619 -€60,422 -78.4%

Value

latest balance sheet 31-12-2025 · indication, not a valuation or advice

Indicative value of the equity

Indication, not a valuation or advice
€418,968 to €476,979

Midpoint €443,139 · 50% capitalised earnings, 50% adjusted equity

Capitalisation rate 12% result over 3 years earnings weight 50%

Adjusted equity €547,879
Capitalised earnings €290,057 to €406,080
Indication €418,968 to €476,979

Adjusted equity

balance sheet 31-12-2025
Equity (10/15)
€547,879
Revaluation of assets
€0
Deferred tax on the revaluation
€0
Other adjustment
€0
Adjusted equity
€547,879

Capitalised earnings

net result for the year (9904)
2025
€16,619
2024
€77,040
2023
€28,166
2022
€89,430
2021
€88,800
excluding non-recurring income and charges
€80,350
Average result
€40,608
Divided by the capitalisation rate
14% / 12% / 10%
Capitalised earnings
€290,057 / €338,400 / €406,080

Limits of the indication

  • Checked holds no market prices or comparable transactions.
  • Anything after the latest accounts and items off the balance sheet (guarantees, leases, disputes) are left out.
  • Checked does not know the real value of buildings, stock and receivables. Enter your own revaluation or adjustment for it.
  • The owner's role in the business, synergies for a buyer and the tax consequences of a sale are left out.

For a valuation to base a decision on, go to a company auditor or a certified accountant.

Calculation and sources

Source: filed annual accounts (NBB) and main activity (KBO). The movements compare the financial years ended 31 December 2024 and 31 December 2025. Green is a favourable move for that line, red an unfavourable one. The value is an indication, not a valuation or advice. Prepared on 9 November 2026 via checked.be.