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The Pineapple Club: what changed

What changed

The Pineapple Club

BE 1015.819.929
NACE 73.110, Advertising agencies
filed annual accounts (NBB)
Financial years compared with
Net result for the year
€2,985
2024 · €11,179-€8,194
Equity
€14,999
2024 · €12,846+€2,152
Cash
€14,945
2024 · €12,966+€1,979
Balance sheet total
€20,140
2024 · €18,520+€1,620

Largest movements

2024 to 2025
Assets
  • Deferred charges and accrued income -€2,215

    down €2,215 (-100%), from €2,215 to €0

  • Cash +€1,979

    up €1,979 (+15.3%), from €12,966 to €14,945

    mainly Net result for the year (+€2,985) and Deferred charges and accrued income (+€2,215)

  • Tangible fixed assets +€1,312

    new in 2025: €1,312

  • Receivables within one year +€544

    up €544 (+16.3%), from €3,339 to €3,883

    of which Other amounts receivable: +€1,642

Equity and liabilities
  • Profit (loss) carried forward +€2,152

    up €2,152 (+20.8%), from €10,346 to €12,499

  • Trade debts +€851

    up €851 (+648%), from €131 to €982

  • Other debts -€714

    down €714 (-46.1%), from €1,547 to €833

  • Tax, wage and social debts -€670

    down €670 (-16.8%), from €3,996 to €3,326

Income statement
  • Gross operating margin -€8,155

    down €8,155 (-58.1%), from €14,029 to €5,874

  • Taxes -€1,177

    down €1,177 (-41.2%), from €2,855 to €1,678

  • Other operating charges +€915

    new in 2025: €915

  • Depreciation +€183

    new in 2025: €183

  • Financial charges +€162

    up €162 (+1,680%), from €10 to €171

Change in the result, 2024 to 2025

effect on the result

For each income-statement line you see the change as its effect on the result. Higher costs lower the result, higher income raises it.

Result 2024 €11,179
Gross operating margin -€8,155
Depreciation -€183
Other operating charges -€915
Financial income +€43
Financial charges -€162
Taxes +€1,177
Result 2025 €2,985
raises the resultlowers the result

Derived cash bridge

cash 2024 to 2025

The bridge is derived from the 2024 and 2025 balance sheets and the 2025 result. There is no filed cash-flow statement. You see where the money came from and where it went.

From operations +€4,307
Investment -€1,495
Financing -€833
Cash 2024 €12,966
Net result for the year +€2,985
Depreciation +€183
Receivables within one year -€544
Deferred charges and accrued income +€2,215
Trade debts +€851
Tax, wage and social debts -€670
Other debts -€714
Investment in fixed assets (net) -€1,495
Contributions, distributions and other -€833
Cash 2025 €14,945
brings cash intakes cash out
Every line side by side 33 lines
Line Code 2024 2025 Change %
Total assets 20/58 €18,520 €20,140 +€1,620 +8.7%
Fixed assets 21/28 - €1,312 +€1,312
Tangible fixed assets 22/27 - €1,312 +€1,312
Plant, machinery and equipment 23 - €1,312 +€1,312
Current assets 29/58 €18,520 €18,827 +€307 +1.7%
Amounts receivable within one year 40/41 €3,339 €3,883 +€544 +16.3%
Trade receivables 40 €3,332 €2,234 -€1,098 -33.0%
Other amounts receivable 41 €6 €1,648 +€1,642 +26,064%
Cash at bank and in hand 54/58 €12,966 €14,945 +€1,979 +15.3%
Deferred charges and accrued income 490/1 €2,215 €0 -€2,215 -100%
Total equity and liabilities 10/49 €18,520 €20,140 +€1,620 +8.7%
Equity 10/15 €12,846 €14,999 +€2,152 +16.8%
Contributions 10/11 €2,500 €2,500 = 0.0%
Profit (loss) carried forward 14 €10,346 €12,499 +€2,152 +20.8%
Amounts payable 17/49 €5,674 €5,141 -€533 -9.4%
Amounts payable within one year 42/48 €5,674 €5,141 -€533 -9.4%
Trade debts 44 €131 €982 +€851 +648%
Suppliers 440/4 €131 €982 +€851 +648%
Taxes, remuneration and social security 45 €3,996 €3,326 -€670 -16.8%
Taxes 450/3 €3,996 €3,326 -€670 -16.8%
Other amounts payable 47/48 €1,547 €833 -€714 -46.1%
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 - €183 +€183
Other operating charges 640/8 - €915 +€915
Gross operating margin 9900 €14,029 €5,874 -€8,155 -58.1%
Operating profit (loss) 9901 €14,029 €4,776 -€9,253 -66.0%
Financial income 75/76B €15 €58 +€43 +290%
Recurring financial income 75 €15 €58 +€43 +290%
Financial charges 65/66B €10 €171 +€162 +1,680%
Recurring financial charges 65 €10 €171 +€162 +1,680%
Profit (loss) for the period before taxes 9903 €14,034 €4,663 -€9,371 -66.8%
Income taxes 67/77 €2,855 €1,678 -€1,177 -41.2%
Profit (loss) for the period 9904 €11,179 €2,985 -€8,194 -73.3%
Profit (loss) for the period to be appropriated 9905 €11,179 €2,985 -€8,194 -73.3%
Calculation and sources

Source: filed annual accounts (NBB), financial years ended 31 December 2024 and 31 December 2025. Green is a favourable move for that line, red an unfavourable one. Prepared on 4 November 2026 via checked.be.