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SOCIALSKY: what changed

Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

SOCIALSKY

BE 0669.887.938
NACE 73.110, Advertising agencies
financial year 2025 compared with 2024filed annual accounts (NBB)
Net result for the year
€193,608
2024 · €139,564+€54,044
Equity
€506,794
2024 · €349,549+€157,246
Cash
€266,880
2024 · €253,194+€13,686
Balance sheet total
€1.7m
2024 · €1.4m+€322,136

Largest movements

2024 to 2025
Assets
  • Current investments +€150,000

    new in 2025: €150,000

  • Tangible fixed assets +€127,006

    up €127,006 (+15.1%), from €841,122 to €968,128

    of which Plant, machinery and equipment: +€93,398

  • Receivables within one year +€37,248

    up €37,248 (+11.5%), from €324,663 to €361,911

    of which Trade receivables: +€95,275

Equity and liabilities
  • Trade debts +€111,443

    up €111,443 (+104%), from €107,433 to €218,876

  • Profit (loss) carried forward +€93,608

    up €93,608 (+28.4%), from €329,089 to €422,697

  • Investment grants +€63,638

    new in 2025: €63,638

  • Tax, wage and social debts +€38,896

    up €38,896 (+97.4%), from €39,938 to €78,834

    of which Remuneration and social security: +€31,815

  • Current portion of long-term debt +€27,848

    up €27,848 (+37.8%), from €73,652 to €101,500

Income statement
  • Gross operating margin +€357,282

    up €357,282 (+44.1%), from €810,884 to €1.2m

  • Staff costs +€329,326

    up €329,326 (+72.7%), from €453,058 to €782,383

  • Depreciation -€45,804

    down €45,804 (-38.8%), from €118,200 to €72,396

  • Financial charges +€26,413

    up €26,413 (+199%), from €13,258 to €39,672

  • Other operating charges -€26,032

    down €26,032 (-92.8%), from €28,050 to €2,018

From the 2024 result to the 2025 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2024 €139,564
Gross operating margin +€357,282
Staff costs -€329,326
Depreciation +€45,804
Write-downs -€4,550
Other operating charges +€26,032
Other operating items +€386
Financial income +€3,466
Financial charges -€26,413
Taxes -€18,636
Result 2025 €193,608
raises the resultlowers the resultnot broken down further in the accounts

Derived cash bridge

cash 2024 to 2025

Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations +€385,971
Investment -€349,402
Financing -€22,883
Cash 2024 €253,194
Net result for the year +€193,608
Depreciation +€72,396
Receivables within one year -€37,248
Deferred charges and accrued income +€5,803
Trade debts +€111,443
Tax, wage and social debts +€38,896
Other debts +€1,073
Investment in fixed assets (net) -€199,402
Current investments -€150,000
Debts after one year -€14,370
Current portion of long-term debt +€27,848
Contributions, distributions and other -€36,362
Cash 2025 €266,880
brings cash intakes cash out
Every line side by side 47 lines
Line Code 2024 2025 Change %
Total assets 20/58 €1,427,686 €1,749,822 +€322,136 +22.6%
Fixed assets 21/28 €842,322 €969,328 +€127,006 +15.1%
Tangible fixed assets 22/27 €841,122 €968,128 +€127,006 +15.1%
Land and buildings 22 €768,151 €745,570 -€22,582 -2.9%
Plant, machinery and equipment 23 €13,976 €107,374 +€93,398 +668%
Furniture and vehicles 24 €58,995 €115,184 +€56,189 +95.2%
Financial fixed assets 28 €1,200 €1,200 = 0.0%
Current assets 29/58 €585,364 €780,494 +€195,130 +33.3%
Amounts receivable within one year 40/41 €324,663 €361,911 +€37,248 +11.5%
Trade receivables 40 €263,553 €358,828 +€95,275 +36.2%
Other amounts receivable 41 €61,110 €3,083 -€58,027 -95.0%
Current investments 50/53 - €150,000 +€150,000
Cash at bank and in hand 54/58 €253,194 €266,880 +€13,686 +5.4%
Deferred charges and accrued income 490/1 €7,507 €1,704 -€5,803 -77.3%
Total equity and liabilities 10/49 €1,427,686 €1,749,822 +€322,136 +22.6%
Equity 10/15 €349,549 €506,794 +€157,246 +45.0%
Contributions 10/11 €18,600 €18,600 = 0.0%
Reserves 13 €1,860 €1,860 = 0.0%
Distributable reserves 133 €1,860 €1,860 = 0.0%
Profit (loss) carried forward 14 €329,089 €422,697 +€93,608 +28.4%
Investment grants 15 - €63,638 +€63,638
Amounts payable 17/49 €1,078,137 €1,243,028 +€164,891 +15.3%
Amounts payable after more than one year 17 €756,684 €742,315 -€14,370 -1.9%
Financial debts 170/4 €756,684 €742,315 -€14,370 -1.9%
Amounts payable within one year 42/48 €321,453 €500,713 +€179,260 +55.8%
Current portion of amounts payable after more than one year 42 €73,652 €101,500 +€27,848 +37.8%
Trade debts 44 €107,433 €218,876 +€111,443 +104%
Suppliers 440/4 €107,433 €218,876 +€111,443 +104%
Taxes, remuneration and social security 45 €39,938 €78,834 +€38,896 +97.4%
Taxes 450/3 - €7,081 +€7,081
Remuneration and social security 454/9 €39,938 €71,753 +€31,815 +79.7%
Other amounts payable 47/48 €100,430 €101,503 +€1,073 +1.1%
Remuneration, social security and pensions 62 €453,058 €782,383 +€329,326 +72.7%
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €118,200 €72,396 -€45,804 -38.8%
Write-downs on stocks, contracts in progress and trade receivables: additions (reversals) 631/4 - €4,550 +€4,550
Other operating charges 640/8 €28,050 €2,018 -€26,032 -92.8%
Non-recurring operating charges 66A €386 - -€386
Gross operating margin 9900 €810,884 €1,168,167 +€357,282 +44.1%
Operating profit (loss) 9901 €211,192 €306,820 +€95,628 +45.3%
Financial income 75/76B €1,343 €4,809 +€3,466 +258%
Recurring financial income 75 €1,343 €4,809 +€3,466 +258%
Financial charges 65/66B €13,258 €39,672 +€26,413 +199%
Recurring financial charges 65 €13,258 €39,672 +€26,413 +199%
Profit (loss) for the period before taxes 9903 €199,276 €271,957 +€72,680 +36.5%
Income taxes 67/77 €59,712 €78,349 +€18,636 +31.2%
Profit (loss) for the period 9904 €139,564 €193,608 +€54,044 +38.7%
Profit (loss) for the period to be appropriated 9905 €139,564 €193,608 +€54,044 +38.7%

Source: filed annual accounts (NBB), financial years ended 30 June 2024 and 30 June 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 14 October 2026 via checked.be.