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SMARTMAX: what changed

Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

SMARTMAX

BE 0633.597.367
NACE 73.300, Public relations and communication consultancy
financial year 2025 compared with 2024filed annual accounts (NBB)
Net result for the year
-€205,525
2024 · -€156,907-€48,618
Equity
-€270,161
2024 · -€64,636-€205,525
Cash
€11,860
2024 · €19,803-€7,942
Balance sheet total
€537,442
2024 · €5.7m-€5.2m

Largest movements

2024 to 2025
Assets
  • Tangible fixed assets -€5.2m

    down €5.2m (-91.5%), from €5.7m to €479,879

    of which Assets under construction and advance payments: -€4.6m

Equity and liabilities
  • Short-term financial debts -€4.3m

    no longer reported in 2025 (was €4.3m)

  • Other debts -€863,965

    down €863,965 (-99.0%), from €872,401 to €8,436

  • Debts after one year +€282,181

    up €282,181 (+59.8%), from €471,879 to €754,060

  • Profit (loss) carried forward -€205,525

    down €205,525 (-242%), from -€85,096 to -€290,621

  • Trade debts -€60,874

    down €60,874 (-94.9%), from €64,159 to €3,285

Income statement
  • Gross operating margin -€311,300

    down €311,300, from €204,865 to -€106,434

  • Financial charges -€250,353

    down €250,353 (-87.1%), from €287,279 to €36,926

  • Depreciation -€22,356

    no longer reported in 2025 (was €22,356)

  • Other operating charges +€5,550

    up €5,550 (+48.8%), from €11,370 to €16,920

  • Staff costs +€4,476

    up €4,476 (+11.0%), from €40,768 to €45,244

From the 2024 result to the 2025 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2024 -€156,907
Gross operating margin -€311,300
Staff costs -€4,476
Depreciation +€22,356
Other operating charges -€5,550
Financial charges +€250,353
Result 2025 -€205,525
raises the resultlowers the result

Derived cash bridge

cash 2024 to 2025

Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations -€1.2m
Investment +€5.2m
Financing -€4.0m
Cash 2024 €19,803
Net result for the year -€205,525
Receivables within one year -€41,544
Trade debts -€60,874
Tax, wage and social debts +€4,913
Other debts -€863,965
Investment in fixed assets (net) +€5.2m
Debts after one year +€282,181
Current portion of long-term debt +€9,155
Short-term financial debts -€4.3m
Cash 2025 €11,860
brings cash intakes cash out
Every line side by side 40 lines
Line Code 2024 2025 Change %
Total assets 20/58 €5,693,557 €537,442 -€5.2m -90.6%
Fixed assets 21/28 €5,669,595 €479,879 -€5.2m -91.5%
Tangible fixed assets 22/27 €5,669,595 €479,879 -€5.2m -91.5%
Land and buildings 22 €1,044,375 €479,879 -€564,496 -54.1%
Assets under construction and advance payments 27 €4,625,220 - -€4.6m
Current assets 29/58 €23,961 €57,563 +€33,602 +140%
Amounts receivable within one year 40/41 €4,159 €45,703 +€41,544 +999%
Trade receivables 40 €4,159 €4,612 +€454 +10.9%
Other amounts receivable 41 - €41,091 +€41,091
Cash at bank and in hand 54/58 €19,803 €11,860 -€7,942 -40.1%
Total equity and liabilities 10/49 €5,693,557 €537,442 -€5.2m -90.6%
Equity 10/15 -€64,636 -€270,161 -€205,525 -318%
Contributions 10/11 €18,600 €18,600 = 0.0%
Reserves 13 €1,860 €1,860 = 0.0%
Non-distributable reserves 130/1 €1,860 €1,860 = 0.0%
Reserves not available under the articles 1311 €1,860 €1,860 = 0.0%
Profit (loss) carried forward 14 -€85,096 -€290,621 -€205,525 -242%
Amounts payable 17/49 €5,758,192 €807,603 -€5.0m -86.0%
Amounts payable after more than one year 17 €471,879 €754,060 +€282,181 +59.8%
Financial debts 170/4 €471,879 €754,060 +€282,181 +59.8%
Amounts payable within one year 42/48 €5,286,313 €53,542 -€5.2m -99.0%
Current portion of amounts payable after more than one year 42 €18,599 €27,754 +€9,155 +49.2%
Financial debts 43 €4,322,000 - -€4.3m
Credit institutions 430/8 €4,322,000 - -€4.3m
Trade debts 44 €64,159 €3,285 -€60,874 -94.9%
Suppliers 440/4 €64,159 €3,285 -€60,874 -94.9%
Taxes, remuneration and social security 45 €9,154 €14,068 +€4,913 +53.7%
Taxes 450/3 €3,557 €7,988 +€4,431 +125%
Remuneration and social security 454/9 €5,598 €6,080 +€482 +8.6%
Other amounts payable 47/48 €872,401 €8,436 -€863,965 -99.0%
Remuneration, social security and pensions 62 €40,768 €45,244 +€4,476 +11.0%
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €22,356 - -€22,356
Other operating charges 640/8 €11,370 €16,920 +€5,550 +48.8%
Gross operating margin 9900 €204,865 -€106,434 -€311,300
Operating profit (loss) 9901 €130,372 -€168,598 -€298,970
Financial charges 65/66B €287,279 €36,926 -€250,353 -87.1%
Recurring financial charges 65 €287,279 €36,926 -€250,353 -87.1%
Profit (loss) for the period before taxes 9903 -€156,907 -€205,525 -€48,618 -31.0%
Profit (loss) for the period 9904 -€156,907 -€205,525 -€48,618 -31.0%
Profit (loss) for the period to be appropriated 9905 -€156,907 -€205,525 -€48,618 -31.0%

Source: filed annual accounts (NBB), financial years ended 31 December 2024 and 31 December 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 20 October 2026 via checked.be.