Skip to content

Salesaid: what changed

Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

Salesaid

BE 0792.275.313
NACE 73.300, Public relations and communication consultancy
financial year 2025 compared with 2024filed annual accounts (NBB)
Net result for the year
€78,118
2024 · €44,092+€34,027
Equity
€200,118
2024 · €121,999+€78,118
Cash
€27,501
2024 · €28,758-€1,257
Balance sheet total
€211,499
2024 · €150,258+€61,241

Largest movements

2024 to 2025
Assets
  • Receivables within one year +€52,104

    up €52,104 (+44.2%), from €117,929 to €170,034

    of which Other amounts receivable: +€52,316

  • Tangible fixed assets +€11,413

    up €11,413 (+1,430%), from €798 to €12,212

Equity and liabilities
  • Profit (loss) carried forward +€78,118

    up €78,118 (+65.6%), from €118,999 to €197,118

  • Tax, wage and social debts -€15,065

    down €15,065 (-62.0%), from €24,310 to €9,245

Income statement
  • Gross operating margin +€40,676

    up €40,676 (+69.8%), from €58,284 to €98,960

  • Taxes +€7,780

    up €7,780 (+52.9%), from €14,720 to €22,500

  • Financial income +€2,216

    up €2,216 (+56.9%), from €3,895 to €6,111

  • Depreciation +€1,412

    up €1,412 (+59.6%), from €2,370 to €3,783

From the 2024 result to the 2025 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2024 €44,092
Gross operating margin +€40,676
Depreciation -€1,412
Other operating charges +€212
Other operating items +€75
Financial income +€2,216
Financial charges +€40
Taxes -€7,780
Result 2025 €78,118
raises the resultlowers the resultnot broken down further in the accounts

Derived cash bridge

cash 2024 to 2025

Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations +€14,908
Investment -€15,196
Financing -€969
Cash 2024 €28,758
Net result for the year +€78,118
Depreciation +€3,783
Receivables within one year -€52,104
Deferred charges and accrued income +€1,020
Trade debts +€16
Tax, wage and social debts -€15,065
Other debts -€859
Investment in fixed assets (net) -€15,196
Short-term financial debts -€969
Cash 2025 €27,501
brings cash intakes cash out
Every line side by side 36 lines
Line Code 2024 2025 Change %
Total assets 20/58 €150,258 €211,499 +€61,241 +40.8%
Fixed assets 21/28 €798 €12,212 +€11,413 +1,430%
Tangible fixed assets 22/27 €798 €12,212 +€11,413 +1,430%
Furniture and vehicles 24 €798 €12,212 +€11,413 +1,430%
Current assets 29/58 €149,460 €199,288 +€49,828 +33.3%
Amounts receivable within one year 40/41 €117,929 €170,034 +€52,104 +44.2%
Trade receivables 40 €18,120 €17,908 -€212 -1.2%
Other amounts receivable 41 €99,809 €152,126 +€52,316 +52.4%
Cash at bank and in hand 54/58 €28,758 €27,501 -€1,257 -4.4%
Deferred charges and accrued income 490/1 €2,773 €1,753 -€1,020 -36.8%
Total equity and liabilities 10/49 €150,258 €211,499 +€61,241 +40.8%
Equity 10/15 €121,999 €200,118 +€78,118 +64.0%
Contributions 10/11 €3,000 €3,000 = 0.0%
Profit (loss) carried forward 14 €118,999 €197,118 +€78,118 +65.6%
Amounts payable 17/49 €28,259 €11,381 -€16,877 -59.7%
Amounts payable within one year 42/48 €28,259 €11,381 -€16,877 -59.7%
Financial debts 43 €969 €0 -€969 -100%
Other loans 439 €969 €0 -€969 -100%
Trade debts 44 €2,121 €2,136 +€16 +0.7%
Suppliers 440/4 €2,121 €2,136 +€16 +0.7%
Taxes, remuneration and social security 45 €24,310 €9,245 -€15,065 -62.0%
Taxes 450/3 €24,310 €9,245 -€15,065 -62.0%
Other amounts payable 47/48 €859 €0 -€859 -100%
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €2,370 €3,783 +€1,412 +59.6%
Other operating charges 640/8 €746 €533 -€212 -28.5%
Non-recurring operating charges 66A €75 €0 -€75 -100%
Gross operating margin 9900 €58,284 €98,960 +€40,676 +69.8%
Operating profit (loss) 9901 €55,093 €94,644 +€39,551 +71.8%
Financial income 75/76B €3,895 €6,111 +€2,216 +56.9%
Recurring financial income 75 €3,895 €6,111 +€2,216 +56.9%
Financial charges 65/66B €176 €136 -€40 -22.6%
Recurring financial charges 65 €176 €136 -€40 -22.6%
Profit (loss) for the period before taxes 9903 €58,812 €100,619 +€41,807 +71.1%
Income taxes 67/77 €14,720 €22,500 +€7,780 +52.9%
Profit (loss) for the period 9904 €44,092 €78,118 +€34,027 +77.2%
Profit (loss) for the period to be appropriated 9905 €44,092 €78,118 +€34,027 +77.2%

Source: filed annual accounts (NBB), financial years ended 31 December 2024 and 31 December 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 17 October 2026 via checked.be.