QUALITY MARKETING: what changed
Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.
QUALITY MARKETING
Largest movements
- Cash +€24,373
up €24,373 (+58.8%), from €41,425 to €65,798
mainly Net result for the year (+€30,023) and Tax, wage and social debts (+€13,703)
- Tangible fixed assets +€11,184
up €11,184 (+53.5%), from €20,922 to €32,106
of which Other tangible fixed assets: +€12,200
- Receivables within one year -€8,491
down €8,491 (-5.7%), from €148,061 to €139,569
of which Other amounts receivable: -€4,330
- Deferred charges and accrued income -€7,193
down €7,193 (-55.9%), from €12,862 to €5,669
- Profit (loss) carried forward +€16,818
up €16,818, from -€1,749 to €15,069
- Tax, wage and social debts +€13,703
up €13,703 (+109%), from €12,602 to €26,305
of which Taxes: +€9,563
- Other debts -€5,395
down €5,395 (-27.8%), from €19,377 to €13,982
- Trade debts -€4,998
down €4,998 (-8.8%), from €56,895 to €51,897
- Gross operating margin +€35,819
up €35,819 (+28.7%), from €124,999 to €160,818
- Taxes +€9,559
up €9,559 (+159%), from €5,998 to €15,557
- Write-downs -€1,883
down €1,883, from €0 to -€1,883
- Financial income +€1,669
up €1,669 (+612%), from €273 to €1,941
From the 2024 result to the 2025 result
Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.
Derived cash bridge
Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.
Every line side by side
| Line | Code | 2024 | 2025 | Change | % |
|---|---|---|---|---|---|
| Total assets | 20/58 | €227,733 | €248,703 | +€20,970 | +9.2% |
| Fixed assets | 21/28 | €20,984 | €33,439 | +€12,455 | +59.4% |
| Tangible fixed assets | 22/27 | €20,922 | €32,106 | +€11,184 | +53.5% |
| Land and buildings | 22 | €9,615 | €9,739 | +€124 | +1.3% |
| Plant, machinery and equipment | 23 | €620 | €257 | -€363 | -58.6% |
| Furniture and vehicles | 24 | €10,688 | €9,911 | -€776 | -7.3% |
| Other tangible fixed assets | 26 | - | €12,200 | +€12,200 | |
| Financial fixed assets | 28 | €62 | €1,332 | +€1,271 | +2,050% |
| Current assets | 29/58 | €206,749 | €215,264 | +€8,515 | +4.1% |
| Amounts receivable within one year | 40/41 | €148,061 | €139,569 | -€8,491 | -5.7% |
| Trade receivables | 40 | €114,581 | €110,419 | -€4,162 | -3.6% |
| Other amounts receivable | 41 | €33,480 | €29,150 | -€4,330 | -12.9% |
| Current investments | 50/53 | €4,401 | €4,228 | -€173 | -3.9% |
| Cash at bank and in hand | 54/58 | €41,425 | €65,798 | +€24,373 | +58.8% |
| Deferred charges and accrued income | 490/1 | €12,862 | €5,669 | -€7,193 | -55.9% |
| Total equity and liabilities | 10/49 | €227,733 | €248,703 | +€20,970 | +9.2% |
| Equity | 10/15 | €136,263 | €153,080 | +€16,818 | +12.3% |
| Contributions | 10/11 | €18,600 | €18,600 | = | 0.0% |
| Reserves | 13 | €119,411 | €119,411 | = | 0.0% |
| Tax-exempt reserves | 132 | €0 | - | = | |
| Distributable reserves | 133 | €119,411 | €119,411 | = | 0.0% |
| Profit (loss) carried forward | 14 | -€1,749 | €15,069 | +€16,818 | |
| Amounts payable | 17/49 | €91,470 | €95,623 | +€4,153 | +4.5% |
| Amounts payable within one year | 42/48 | €91,470 | €95,623 | +€4,153 | +4.5% |
| Financial debts | 43 | €2,596 | €3,439 | +€843 | +32.5% |
| Credit institutions | 430/8 | €2,596 | €3,439 | +€843 | +32.5% |
| Trade debts | 44 | €56,895 | €51,897 | -€4,998 | -8.8% |
| Suppliers | 440/4 | €56,895 | €51,897 | -€4,998 | -8.8% |
| Taxes, remuneration and social security | 45 | €12,602 | €26,305 | +€13,703 | +109% |
| Taxes | 450/3 | €5,917 | €15,480 | +€9,563 | +162% |
| Remuneration and social security | 454/9 | €6,685 | €10,825 | +€4,139 | +61.9% |
| Other amounts payable | 47/48 | €19,377 | €13,982 | -€5,395 | -27.8% |
| Remuneration, social security and pensions | 62 | €101,417 | €102,565 | +€1,147 | +1.1% |
| Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets | 630 | €8,153 | €7,677 | -€476 | -5.8% |
| Write-downs on stocks, contracts in progress and trade receivables: additions (reversals) | 631/4 | €0 | -€1,883 | -€1,883 | |
| Other operating charges | 640/8 | €2,104 | €2,714 | +€610 | +29.0% |
| Non-recurring operating charges | 66A | - | €5,542 | +€5,542 | |
| Gross operating margin | 9900 | €124,999 | €160,818 | +€35,819 | +28.7% |
| Operating profit (loss) | 9901 | €13,325 | €44,204 | +€30,878 | +232% |
| Financial income | 75/76B | €273 | €1,941 | +€1,669 | +612% |
| Recurring financial income | 75 | €273 | €1,941 | +€1,669 | +612% |
| Financial charges | 65/66B | €460 | €566 | +€106 | +23.1% |
| Recurring financial charges | 65 | €460 | €566 | +€106 | +23.1% |
| Profit (loss) for the period before taxes | 9903 | €13,138 | €45,579 | +€32,441 | +247% |
| Income taxes | 67/77 | €5,998 | €15,557 | +€9,559 | +159% |
| Profit (loss) for the period | 9904 | €7,141 | €30,023 | +€22,882 | +320% |
| Transfer from tax-exempt reserves | 789 | €42,100 | €0 | -€42,100 | -100% |
| Profit (loss) for the period to be appropriated | 9905 | €49,241 | €30,023 | -€19,218 | -39.0% |
Source: filed annual accounts (NBB), financial years ended 30 September 2024 and 30 September 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 29 October 2026 via checked.be.