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PUZZLE: what changed

BE 0673.930.363NACE 73.110, Advertising agenciesOther company

Position among the sector peers

What moved between 2024 and 2025

Net result for the year
-€10,822
2024 · €17,456-€28,278
Equity
€9,527
2024 · €20,349-€10,822
Cash
€19,156
2024 · €69,762-€50,605
Balance sheet total
€103,576
2024 · €132,960-€29,384

Largest movements

2024 to 2025
Assets
  • Cash -€50,605

    down €50,605 (-72.5%), from €69,762 to €19,156

    mainly Other debts (-€39,200) and Receivables within one year (-€23,296)

  • Receivables within one year +€23,296

    up €23,296 (+92.3%), from €25,244 to €48,540

    of which Trade receivables: +€19,646

  • Deferred charges and accrued income +€22,986

    up €22,986 (+627%), from €3,669 to €26,655

  • Tangible fixed assets -€21,061

    down €21,061 (-73.9%), from €28,486 to €7,425

    of which Furniture and vehicles: -€19,094

  • Current investments -€4,000

    no longer reported in 2025 (was €4,000)

Equity and liabilities
  • Other debts -€39,200

    down €39,200 (-98.0%), from €40,000 to €800

  • Debts after one year +€18,392

    up €18,392 (+157%), from €11,733 to €30,125

  • Tax, wage and social debts -€16,347

    down €16,347 (-36.6%), from €44,671 to €28,325

    of which Taxes: -€17,890

  • Profit (loss) carried forward -€10,822

    down €10,822 (-53.4%), from €20,249 to €9,427

  • Accrued charges and deferred income +€7,851

    new in 2025: €7,851

Income statement
  • Staff costs +€27,443

    up €27,443 (+54.0%), from €50,863 to €78,306

  • Other operating charges +€9,239

    up €9,239 (+1,750%), from €528 to €9,766

  • Taxes -€7,729

    down €7,729 (-80.8%), from €9,560 to €1,831

  • Depreciation -€6,009

    down €6,009 (-66.4%), from €9,055 to €3,046

  • Gross operating margin -€3,582

    down €3,582 (-4.0%), from €89,086 to €85,504

Change in the result, 2024 to 2025

effect on the result

For each income-statement line you see the change as its effect on the result. Higher costs lower the result, higher income raises it.

Result 2024 €17,456
Gross operating margin -€3,582
Staff costs -€27,443
Depreciation +€6,009
Other operating charges -€9,239
Financial income +€1,334
Financial charges -€3,085
Taxes +€7,729
Result 2025 -€10,822
raises the resultlowers the result

Derived cash bridge

cash 2024 to 2025

The bridge is derived from the 2024 and 2025 balance sheets and the 2025 result. There is no filed cash-flow statement. You see where the money came from and where it went.

From operations -€96,274
Investment +€22,015
Financing +€23,654
Cash 2024 €69,762
Net result for the year -€10,822
Depreciation +€3,046
Receivables within one year -€23,296
Deferred charges and accrued income -€22,986
Trade debts +€5,479
Tax, wage and social debts -€16,347
Other debts -€39,200
Accrued charges and deferred income +€7,851
Investment in fixed assets (net) +€18,015
Current investments +€4,000
Debts after one year +€18,392
Current portion of long-term debt +€5,263
Cash 2025 €19,156
brings cash intakes cash out
Every line side by side 43 lines
Line Code 2024 2025 Change %
Total assets 20/58 €132,960 €103,576 -€29,384 -22.1%
Fixed assets 21/28 €30,286 €9,225 -€21,061 -69.5%
Tangible fixed assets 22/27 €28,486 €7,425 -€21,061 -73.9%
Plant, machinery and equipment 23 €6,624 €2,431 -€4,193 -63.3%
Furniture and vehicles 24 €21,862 €2,768 -€19,094 -87.3%
Other tangible fixed assets 26 - €2,226 +€2,226
Financial fixed assets 28 €1,800 €1,800 = 0.0%
Current assets 29/58 €102,674 €94,351 -€8,323 -8.1%
Amounts receivable within one year 40/41 €25,244 €48,540 +€23,296 +92.3%
Trade receivables 40 €21,278 €40,923 +€19,646 +92.3%
Other amounts receivable 41 €3,966 €7,617 +€3,650 +92.0%
Current investments 50/53 €4,000 - -€4,000
Cash at bank and in hand 54/58 €69,762 €19,156 -€50,605 -72.5%
Deferred charges and accrued income 490/1 €3,669 €26,655 +€22,986 +627%
Total equity and liabilities 10/49 €132,960 €103,576 -€29,384 -22.1%
Equity 10/15 €20,349 €9,527 -€10,822 -53.2%
Contributions 10/11 €100 €100 = 0.0%
Profit (loss) carried forward 14 €20,249 €9,427 -€10,822 -53.4%
Amounts payable 17/49 €112,611 €94,049 -€18,562 -16.5%
Amounts payable after more than one year 17 €11,733 €30,125 +€18,392 +157%
Financial debts 170/4 €11,733 €30,125 +€18,392 +157%
Amounts payable within one year 42/48 €100,878 €56,073 -€44,805 -44.4%
Current portion of amounts payable after more than one year 42 €11,402 €16,665 +€5,263 +46.2%
Trade debts 44 €4,805 €10,284 +€5,479 +114%
Suppliers 440/4 €4,805 €10,284 +€5,479 +114%
Taxes, remuneration and social security 45 €44,671 €28,325 -€16,347 -36.6%
Taxes 450/3 €36,580 €18,690 -€17,890 -48.9%
Remuneration and social security 454/9 €8,091 €9,634 +€1,543 +19.1%
Other amounts payable 47/48 €40,000 €800 -€39,200 -98.0%
Accrued charges and deferred income 492/3 - €7,851 +€7,851
Remuneration, social security and pensions 62 €50,863 €78,306 +€27,443 +54.0%
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €9,055 €3,046 -€6,009 -66.4%
Other operating charges 640/8 €528 €9,766 +€9,239 +1,750%
Gross operating margin 9900 €89,086 €85,504 -€3,582 -4.0%
Operating profit (loss) 9901 €28,641 -€5,614 -€34,255
Financial income 75/76B €1 €1,334 +€1,334 +229,967%
Recurring financial income 75 €1 €1,334 +€1,334 +229,967%
Financial charges 65/66B €1,625 €4,711 +€3,085 +190%
Recurring financial charges 65 €1,625 €4,711 +€3,085 +190%
Profit (loss) for the period before taxes 9903 €27,016 -€8,991 -€36,007
Income taxes 67/77 €9,560 €1,831 -€7,729 -80.8%
Profit (loss) for the period 9904 €17,456 -€10,822 -€28,278
Profit (loss) for the period to be appropriated 9905 €17,456 -€10,822 -€28,278

Value

latest balance sheet 31-12-2025 · indication, not a valuation or advice

Indicative value of the equity

Indication, not a valuation or advice
€51,885 to €70,733

Midpoint €59,738 · 50% capitalised earnings, 50% adjusted equity

Capitalisation rate 12% result over 3 years earnings weight 50%

Adjusted equity €9,527
Capitalised earnings €94,243 to €131,940
Indication €51,885 to €70,733

Adjusted equity

balance sheet 31-12-2025
Equity (10/15)
€9,527
Revaluation of assets
€0
Deferred tax on the revaluation
€0
Other adjustment
€0
Adjusted equity
€9,527

Capitalised earnings

net result for the year (9904)
2025
-€10,822
2024
€17,456
2023
€32,947
2022
€9,764
Average result
€13,194
Divided by the capitalisation rate
14% / 12% / 10%
Capitalised earnings
€94,243 / €109,950 / €131,940

Limits of the indication

  • Checked holds no market prices or comparable transactions.
  • Anything after the latest accounts and items off the balance sheet (guarantees, leases, disputes) are left out.
  • Checked does not know the real value of buildings, stock and receivables. Enter your own revaluation or adjustment for it.
  • The owner's role in the business, synergies for a buyer and the tax consequences of a sale are left out.

For a valuation to base a decision on, go to a company auditor or a certified accountant.

Calculation and sources

Source: filed annual accounts (NBB) and main activity (KBO). The movements compare the financial years ended 31 December 2024 and 31 December 2025. Green is a favourable move for that line, red an unfavourable one. The value is an indication, not a valuation or advice. Prepared on 10 November 2026 via checked.be.