PureAgency: what changed
Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.
PureAgency
Largest movements
- Receivables within one year +€38,519
up €38,519 (+1,654%), from €2,329 to €40,848
of which Other amounts receivable: +€23,799
- Cash -€25,897
down €25,897 (-89.3%), from €28,997 to €3,099
- Stocks and contracts -€6,475
down €6,475 (-70.7%), from €9,164 to €2,689
- Intangible fixed assets +€3,303
up €3,303 (+147%), from €2,243 to €5,545
- Tangible fixed assets -€2,408
down €2,408 (-41.1%), from €5,860 to €3,452
of which Furniture and vehicles: -€1,700
- Profit (loss) carried forward -€114,749
down €114,749 (-731%), from -€15,690 to -€130,438
- Debts after one year +€65,905
up €65,905 (+188%), from €35,000 to €100,905
- Other debts +€16,230
up €16,230 (+917%), from €1,770 to €18,000
- Current portion of long-term debt +€12,140
new in 2024: €12,140
- Trade debts +€11,738
up €11,738 (+387%), from €3,036 to €14,774
- Gross operating margin -€80,496
down €80,496 (-659%), from -€12,212 to -€92,709
- Staff costs +€11,066
new in 2024: €11,066
- Financial charges +€6,306
up €6,306 (+1,047%), from €602 to €6,908
- Depreciation +€3,038
up €3,038 (+333%), from €913 to €3,951
- Financial income +€1,947
new in 2024: €1,947
From the 2022 result to the 2024 result
Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.
Derived cash bridge
A cash bridge needs two consecutive financial years: one year's result and depreciation cannot explain a change over several years. Pick two years that follow each other.
Every line side by side
| Line | Code | 2022 | 2024 | Change | % |
|---|---|---|---|---|---|
| Total assets | 20/58 | €49,483 | €58,187 | +€8,703 | +17.6% |
| Fixed assets | 21/28 | €8,103 | €8,998 | +€895 | +11.0% |
| Intangible fixed assets | 21 | €2,243 | €5,545 | +€3,303 | +147% |
| Tangible fixed assets | 22/27 | €5,860 | €3,452 | -€2,408 | -41.1% |
| Plant, machinery and equipment | 23 | €1,004 | €296 | -€708 | -70.5% |
| Furniture and vehicles | 24 | €4,856 | €3,156 | -€1,700 | -35.0% |
| Current assets | 29/58 | €41,380 | €49,189 | +€7,808 | +18.9% |
| Stocks and contracts in progress | 3 | €9,164 | €2,689 | -€6,475 | -70.7% |
| Stocks | 30/36 | €9,164 | €2,689 | -€6,475 | -70.7% |
| Amounts receivable within one year | 40/41 | €2,329 | €40,848 | +€38,519 | +1,654% |
| Trade receivables | 40 | €2,329 | €17,049 | +€14,720 | +632% |
| Other amounts receivable | 41 | - | €23,799 | +€23,799 | |
| Cash at bank and in hand | 54/58 | €28,997 | €3,099 | -€25,897 | -89.3% |
| Deferred charges and accrued income | 490/1 | €891 | €2,552 | +€1,661 | +186% |
| Total equity and liabilities | 10/49 | €49,483 | €58,187 | +€8,703 | +17.6% |
| Equity | 10/15 | €9,360 | -€95,388 | -€104,749 | |
| Contributions | 10/11 | €25,050 | €35,050 | +€10,000 | +39.9% |
| Profit (loss) carried forward | 14 | -€15,690 | -€130,438 | -€114,749 | -731% |
| Amounts payable | 17/49 | €40,123 | €153,575 | +€113,452 | +283% |
| Amounts payable after more than one year | 17 | €35,000 | €100,905 | +€65,905 | +188% |
| Financial debts | 170/4 | €35,000 | €100,905 | +€65,905 | +188% |
| Amounts payable within one year | 42/48 | €5,123 | €49,630 | +€44,508 | +869% |
| Current portion of amounts payable after more than one year | 42 | - | €12,140 | +€12,140 | |
| Financial debts | 43 | - | €4,597 | +€4,597 | |
| Credit institutions | 430/8 | - | €4,597 | +€4,597 | |
| Trade debts | 44 | €3,036 | €14,774 | +€11,738 | +387% |
| Suppliers | 440/4 | €3,036 | €14,774 | +€11,738 | +387% |
| Taxes, remuneration and social security | 45 | €317 | €120 | -€197 | -62.2% |
| Taxes | 450/3 | €317 | €120 | -€197 | -62.2% |
| Other amounts payable | 47/48 | €1,770 | €18,000 | +€16,230 | +917% |
| Accrued charges and deferred income | 492/3 | - | €3,039 | +€3,039 | |
| Remuneration, social security and pensions | 62 | - | €11,066 | +€11,066 | |
| Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets | 630 | €913 | €3,951 | +€3,038 | +333% |
| Other operating charges | 640/8 | €844 | €1,846 | +€1,003 | +119% |
| Non-recurring operating charges | 66A | - | €97 | +€97 | |
| Gross operating margin | 9900 | -€12,212 | -€92,709 | -€80,496 | -659% |
| Operating profit (loss) | 9901 | -€13,969 | -€109,668 | -€95,699 | -685% |
| Financial income | 75/76B | - | €1,947 | +€1,947 | |
| Recurring financial income | 75 | - | €1,947 | +€1,947 | |
| Financial charges | 65/66B | €602 | €6,908 | +€6,306 | +1,047% |
| Recurring financial charges | 65 | €602 | €6,908 | +€6,306 | +1,047% |
| Profit (loss) for the period before taxes | 9903 | -€14,571 | -€114,629 | -€100,058 | -687% |
| Income taxes | 67/77 | - | €120 | +€120 | |
| Profit (loss) for the period | 9904 | -€14,571 | -€114,749 | -€100,178 | -688% |
| Profit (loss) for the period to be appropriated | 9905 | -€14,571 | -€114,749 | -€100,178 | -688% |
Source: filed annual accounts (NBB), financial years ended 31 December 2022 and 30 September 2024. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 31 October 2026 via checked.be.