PROMO STORE: what changed
Two fiscal years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.
PROMO STORE
Largest movements
- Receivables within one year +€13,036
up €13,036 (+171.3%), from €7,610 to €20,646
of which Trade receivables: +€11,537
- Cash -€718
down €718 (-32.9%), from €2,183 to €1,465
mainly Receivables within one year (-€13,036) and Tax, wage and social debts (-€640)
- Profit (loss) carried forward +€5,752
up €5,752 (+85.1%), from -€6,761 to -€1,009
- Trade debts +€5,435
up €5,435 (+248.8%), from €2,185 to €7,620
- Other debts +€1,770
up €1,770 (+8.8%), from €20,093 to €21,863
- Tax, wage and social debts -€640
down €640 (-18.1%), from €3,526 to €2,886
- Purchases and services +€20,228
up €20,228 (+52.5%), from €38,497 to €58,725
- Gross operating margin +€4,934
up €4,934 (+327.4%), from €1,507 to €6,441
- Depreciation -€1,051
no longer reported in 2025 (was €1,051)
- Other operating charges +€643
new in 2025: €643
From the 2024 result to the 2025 result
Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.
Cash bridge derived
Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.
Every line side by side
| Line | Code | 2024 | 2025 | Change | % |
|---|---|---|---|---|---|
| Total assets | 20/58 | €20,043 | €32,361 | +€12,318 | +61.5% |
| Current assets | 29/58 | €20,043 | €32,361 | +€12,318 | +61.5% |
| Stocks and contracts in progress | 3 | €10,250 | €10,250 | = | 0.0% |
| Stocks | 30/36 | €10,250 | €10,250 | = | 0.0% |
| Amounts receivable within one year | 40/41 | €7,610 | €20,646 | +€13,036 | +171.3% |
| Trade receivables | 40 | €7,610 | €19,147 | +€11,537 | +151.6% |
| Other amounts receivable | 41 | - | €1,499 | +€1,499 | |
| Cash at bank and in hand | 54/58 | €2,183 | €1,465 | -€718 | -32.9% |
| Total equity and liabilities | 10/49 | €20,043 | €32,361 | +€12,318 | +61.5% |
| Equity | 10/15 | -€5,761 | -€9 | +€5,752 | +99.8% |
| Contributions | 10/11 | €1,000 | €1,000 | = | 0.0% |
| Profit (loss) carried forward | 14 | -€6,761 | -€1,009 | +€5,752 | +85.1% |
| Amounts payable | 17/49 | €25,804 | €32,369 | +€6,566 | +25.4% |
| Amounts payable within one year | 42/48 | €25,804 | €32,369 | +€6,566 | +25.4% |
| Trade debts | 44 | €2,185 | €7,620 | +€5,435 | +248.8% |
| Suppliers | 440/4 | €2,185 | €7,620 | +€5,435 | +248.8% |
| Taxes, remuneration and social security | 45 | €3,526 | €2,886 | -€640 | -18.1% |
| Taxes | 450/3 | €3,526 | €2,886 | -€640 | -18.1% |
| Other amounts payable | 47/48 | €20,093 | €21,863 | +€1,770 | +8.8% |
| Goods, raw materials, services and sundry goods | 60/61 | €38,497 | €58,725 | +€20,228 | +52.5% |
| Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets | 630 | €1,051 | - | -€1,051 | |
| Other operating charges | 640/8 | - | €643 | +€643 | |
| Gross operating margin | 9900 | €1,507 | €6,441 | +€4,934 | +327.4% |
| Operating profit (loss) | 9901 | €457 | €5,798 | +€5,342 | +1170.1% |
| Financial charges | 65/66B | €47 | €46 | -€1 | -1.2% |
| Recurring financial charges | 65 | €47 | €46 | -€1 | -1.2% |
| Profit (loss) for the period before taxes | 9903 | €410 | €5,752 | +€5,342 | +1303.9% |
| Profit (loss) for the period | 9904 | €410 | €5,752 | +€5,342 | +1303.9% |
| Profit (loss) for the period to be appropriated | 9905 | €410 | €5,752 | +€5,342 | +1303.9% |
Source: filed annual accounts (NBB), fiscal years ended 31 December 2024 and 31 December 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 8 October 2026 via checked.be.