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Potential in Mind: what changed

Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

Potential in Mind

BE 0688.780.865
NACE 73.200, Market research and public opinion polling
financial year 2024 against 2025filed annual accounts (NBB)
Net result for the year
€20,757
2024 · €42,930-€22,173
Equity
€147,000
2024 · €147,409-€409
Cash
€115,122
2024 · €126,249-€11,127
Balance sheet total
€177,493
2024 · €199,480-€21,987

Largest movements

2024 to 2025
Assets
  • Receivables within one year -€16,327

    down €16,327 (-55.6%), from €29,367 to €13,040

    of which Other amounts receivable: -€17,492

  • Cash -€11,127

    down €11,127 (-8.8%), from €126,249 to €115,122

    mainly Contributions, distributions and other (-€21,166) and Other debts (-€15,909)

  • Current investments +€6,133

    up €6,133 (+32.6%), from €18,803 to €24,937

Equity and liabilities
  • Other debts -€15,909

    down €15,909 (-37.1%), from €42,900 to €26,991

  • Trade debts -€3,233

    down €3,233 (-90.8%), from €3,560 to €328

  • Tax, wage and social debts -€2,436

    down €2,436 (-43.4%), from €5,611 to €3,175

Income statement
  • Gross operating margin -€22,173

    down €22,173 (-40.2%), from €55,098 to €32,925

  • Taxes -€4,428

    down €4,428 (-37.6%), from €11,767 to €7,339

  • Other operating charges +€2,571

    up €2,571 (+251.4%), from €1,023 to €3,594

  • Financial charges +€952

    up €952 (+427.7%), from €223 to €1,175

  • Financial income -€679

    down €679 (-45.6%), from €1,490 to €811

From the 2024 result to the 2025 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2024 €42,930
Gross operating margin -€22,173
Depreciation -€226
Other operating charges -€2,571
Financial income -€679
Financial charges -€952
Taxes +€4,428
Result 2025 €20,757

Cash bridge derived

cash 2024 to 2025

Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations +€16,172
Investment -€6,133
Financing -€21,166
Cash 2024 €126,249
Net result for the year +€20,757
Depreciation +€872
Receivables within one year +€16,327
Deferred charges and accrued income -€205
Trade debts -€3,233
Tax, wage and social debts -€2,436
Other debts -€15,909
Current investments -€6,133
Contributions, distributions and other -€21,166
Cash 2025 €115,122
Every line side by side 38 lines
Line Code 2024 2025 Change %
Total assets 20/58 €199,480 €177,493 -€21,987 -11.0%
Fixed assets 21/28 €2,559 €1,688 -€872 -34.1%
Tangible fixed assets 22/27 €2,559 €1,688 -€872 -34.1%
Furniture and vehicles 24 €2,559 €1,688 -€872 -34.1%
Current assets 29/58 €196,921 €175,806 -€21,115 -10.7%
Amounts receivable after more than one year 29 €22,000 €22,000 = 0.0%
Other amounts receivable 291 €22,000 €22,000 = 0.0%
Amounts receivable within one year 40/41 €29,367 €13,040 -€16,327 -55.6%
Trade receivables 40 €10,913 €12,079 +€1,166 +10.7%
Other amounts receivable 41 €18,453 €961 -€17,492 -94.8%
Current investments 50/53 €18,803 €24,937 +€6,133 +32.6%
Cash at bank and in hand 54/58 €126,249 €115,122 -€11,127 -8.8%
Deferred charges and accrued income 490/1 €502 €707 +€205 +40.8%
Total equity and liabilities 10/49 €199,480 €177,493 -€21,987 -11.0%
Equity 10/15 €147,409 €147,000 -€409 -0.3%
Contributions 10/11 €18,600 €18,600 = 0.0%
Reserves 13 €128,400 €128,400 = 0.0%
Distributable reserves 133 €128,400 €128,400 = 0.0%
Profit (loss) carried forward 14 €409 €0 -€409 -100.0%
Amounts payable 17/49 €52,071 €30,493 -€21,578 -41.4%
Amounts payable within one year 42/48 €52,071 €30,493 -€21,578 -41.4%
Trade debts 44 €3,560 €328 -€3,233 -90.8%
Suppliers 440/4 €3,560 €328 -€3,233 -90.8%
Taxes, remuneration and social security 45 €5,611 €3,175 -€2,436 -43.4%
Taxes 450/3 €5,611 €3,175 -€2,436 -43.4%
Other amounts payable 47/48 €42,900 €26,991 -€15,909 -37.1%
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €646 €872 +€226 +35.0%
Other operating charges 640/8 €1,023 €3,594 +€2,571 +251.4%
Gross operating margin 9900 €55,098 €32,925 -€22,173 -40.2%
Operating profit (loss) 9901 €53,430 €28,459 -€24,971 -46.7%
Financial income 75/76B €1,490 €811 -€679 -45.6%
Recurring financial income 75 €1,490 €811 -€679 -45.6%
Financial charges 65/66B €223 €1,175 +€952 +427.7%
Recurring financial charges 65 €223 €1,175 +€952 +427.7%
Profit (loss) for the period before taxes 9903 €54,698 €28,096 -€26,602 -48.6%
Income taxes 67/77 €11,767 €7,339 -€4,428 -37.6%
Profit (loss) for the period 9904 €42,930 €20,757 -€22,173 -51.6%
Profit (loss) for the period to be appropriated 9905 €42,930 €20,757 -€22,173 -51.6%

Source: filed annual accounts (NBB), financial years ended 31 December 2024 and 31 December 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 10 October 2026 via checked.be.