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PERI ET RAY: what changed

BE 0438.211.257NACE 73.110, Advertising agenciesOther company

Position among the sector peers

What moved between 2024 and 2025

Net result for the year
€1,625
2024 · €4,543-€2,918
Equity
€28,243
2024 · €26,619+€1,625
Cash
€14,678
2024 · €11,103+€3,574
Balance sheet total
€37,524
2024 · €34,936+€2,588

Largest movements

2024 to 2025
Assets
  • Cash +€3,574

    up €3,574 (+32.2%), from €11,103 to €14,678

    mainly Net result for the year (+€1,625) and Trade debts (+€1,580)

  • Deferred charges and accrued income -€1,470

    no longer reported in 2025 (was €1,470)

  • Receivables within one year +€483

    up €483 (+37.4%), from €1,292 to €1,775

Equity and liabilities
  • Current portion of long-term debt -€1,716

    down €1,716 (-24.7%), from €6,949 to €5,234

  • Profit (loss) carried forward +€1,625

    up €1,625 (+3.9%), from -€41,552 to -€39,927

  • Trade debts +€1,580

    up €1,580 (+902%), from €175 to €1,756

  • Tax, wage and social debts +€1,099

    up €1,099 (+92.1%), from €1,193 to €2,291

Income statement
  • Gross operating margin -€2,944

    down €2,944 (-64.3%), from €4,578 to €1,634

Change in the result, 2024 to 2025

effect on the result

For each income-statement line you see the change as its effect on the result. Higher costs lower the result, higher income raises it.

Result 2024 €4,543
Gross operating margin -€2,944
Financial income +€25
Financial charges +€1
Result 2025 €1,625
raises the resultlowers the result

Derived cash bridge

cash 2024 to 2025

The bridge is derived from the 2024 and 2025 balance sheets and the 2025 result. There is no filed cash-flow statement. You see where the money came from and where it went.

From operations +€5,290
Investment €0
Financing -€1,716
Cash 2024 €11,103
Net result for the year +€1,625
Receivables within one year -€483
Deferred charges and accrued income +€1,470
Trade debts +€1,580
Tax, wage and social debts +€1,099
Current portion of long-term debt -€1,716
Cash 2025 €14,678
brings cash intakes cash out
Every line side by side 36 lines
Line Code 2024 2025 Change %
Total assets 20/58 €34,936 €37,524 +€2,588 +7.4%
Fixed assets 21/28 €21,071 €21,071 = 0.0%
Tangible fixed assets 22/27 €21,071 €21,071 = 0.0%
Land and buildings 22 €21,071 €21,071 = 0.0%
Plant, machinery and equipment 23 €0 €0 =
Furniture and vehicles 24 €0 €0 =
Current assets 29/58 €13,865 €16,453 +€2,588 +18.7%
Amounts receivable within one year 40/41 €1,292 €1,775 +€483 +37.4%
Trade receivables 40 €1,292 €1,775 +€483 +37.4%
Cash at bank and in hand 54/58 €11,103 €14,678 +€3,574 +32.2%
Deferred charges and accrued income 490/1 €1,470 - -€1,470
Total equity and liabilities 10/49 €34,936 €37,524 +€2,588 +7.4%
Equity 10/15 €26,619 €28,243 +€1,625 +6.1%
Contributions 10/11 €61,973 €61,973 = 0.0%
Capital 10 - €61,973 +€61,973
Issued capital 100 - €61,973 +€61,973
Reserves 13 €6,197 €6,197 = 0.0%
Non-distributable reserves 130/1 €6,197 €6,197 = 0.0%
Reserves not available under the articles 1311 €6,197 €6,197 = 0.0%
Profit (loss) carried forward 14 -€41,552 -€39,927 +€1,625 +3.9%
Amounts payable 17/49 €8,317 €9,281 +€963 +11.6%
Amounts payable within one year 42/48 €8,317 €9,281 +€963 +11.6%
Current portion of amounts payable after more than one year 42 €6,949 €5,234 -€1,716 -24.7%
Trade debts 44 €175 €1,756 +€1,580 +902%
Suppliers 440/4 €175 €1,756 +€1,580 +902%
Taxes, remuneration and social security 45 €1,193 €2,291 +€1,099 +92.1%
Taxes 450/3 €1,193 €2,291 +€1,099 +92.1%
Gross operating margin 9900 €4,578 €1,634 -€2,944 -64.3%
Operating profit (loss) 9901 €4,578 €1,634 -€2,944 -64.3%
Financial income 75/76B €10 €35 +€25 +237%
Recurring financial income 75 €10 €35 +€25 +237%
Financial charges 65/66B €46 €45 -€1 -1.7%
Recurring financial charges 65 €46 €45 -€1 -1.7%
Profit (loss) for the period before taxes 9903 €4,543 €1,625 -€2,918 -64.2%
Profit (loss) for the period 9904 €4,543 €1,625 -€2,918 -64.2%
Profit (loss) for the period to be appropriated 9905 €4,543 €1,625 -€2,918 -64.2%

Value

latest balance sheet 31-12-2025 · indication, not a valuation or advice

Indicative value of the equity

Indication, not a valuation or advice
€24,422 to €28,542

Midpoint €26,138 · 50% capitalised earnings, 50% adjusted equity

Capitalisation rate 12% result over 3 years earnings weight 50%

Adjusted equity €28,243
Capitalised earnings €20,600 to €28,840
Indication €24,422 to €28,542

Adjusted equity

balance sheet 31-12-2025
Equity (10/15)
€28,243
Revaluation of assets
€0
Deferred tax on the revaluation
€0
Other adjustment
€0
Adjusted equity
€28,243

Capitalised earnings

net result for the year (9904)
2025
€1,625
2024
€4,543
2023
€2,486
2022
€1,170
2021
-€156
Average result
€2,884
Divided by the capitalisation rate
14% / 12% / 10%
Capitalised earnings
€20,600 / €24,033 / €28,840

Limits of the indication

  • Checked holds no market prices or comparable transactions.
  • Anything after the latest accounts and items off the balance sheet (guarantees, leases, disputes) are left out.
  • Checked does not know the real value of buildings, stock and receivables. Enter your own revaluation or adjustment for it.
  • The owner's role in the business, synergies for a buyer and the tax consequences of a sale are left out.

For a valuation to base a decision on, go to a company auditor or a certified accountant.

Calculation and sources

Source: filed annual accounts (NBB) and main activity (KBO). The movements compare the financial years ended 31 December 2024 and 31 December 2025. Green is a favourable move for that line, red an unfavourable one. The value is an indication, not a valuation or advice. Prepared on 12 November 2026 via checked.be.