New Ad Concept: what changed
Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.
New Ad Concept
Largest movements
- Stocks and contracts -€1,353
down €1,353 (-13.9%), from €9,717 to €8,364
- Cash -€739
down €739 (-32.1%), from €2,303 to €1,563
mainly Other debts (-€17,490) and Net result for the year (-€2,241)
- Deferred charges and accrued income -€208
no longer reported in 2025 (was €208)
- Other debts -€17,490
no longer reported in 2025 (was €17,490)
- Accrued charges and deferred income +€17,490
new in 2025: €17,490
- Profit (loss) carried forward -€2,241
down €2,241 (-16.2%), from -€13,801 to -€16,042
- Trade debts -€158
down €158 (-52.4%), from €303 to €144
- Gross operating margin -€173
down €173 (-13.2%), from -€1,307 to -€1,480
- Financial charges -€147
down €147 (-64.8%), from €227 to €80
From the 2024 result to the 2025 result
Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.
Derived cash bridge
Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.
Every line side by side
| Line | Code | 2024 | 2025 | Change | % |
|---|---|---|---|---|---|
| Total assets | 20/58 | €12,230 | €9,927 | -€2,303 | -18.8% |
| Current assets | 29/58 | €12,230 | €9,927 | -€2,303 | -18.8% |
| Stocks and contracts in progress | 3 | €9,717 | €8,364 | -€1,353 | -13.9% |
| Stocks | 30/36 | €9,717 | €8,364 | -€1,353 | -13.9% |
| Amounts receivable within one year | 40/41 | €2 | - | -€2 | |
| Other amounts receivable | 41 | €2 | - | -€2 | |
| Cash at bank and in hand | 54/58 | €2,303 | €1,563 | -€739 | -32.1% |
| Deferred charges and accrued income | 490/1 | €208 | - | -€208 | |
| Total equity and liabilities | 10/49 | €12,230 | €9,927 | -€2,303 | -18.8% |
| Equity | 10/15 | -€5,741 | -€7,982 | -€2,241 | -39.0% |
| Contributions | 10/11 | €6,200 | €6,200 | = | 0.0% |
| Reserves | 13 | €1,860 | €1,860 | = | 0.0% |
| Distributable reserves | 133 | €1,860 | €1,860 | = | 0.0% |
| Profit (loss) carried forward | 14 | -€13,801 | -€16,042 | -€2,241 | -16.2% |
| Amounts payable | 17/49 | €17,971 | €17,909 | -€62 | -0.3% |
| Amounts payable within one year | 42/48 | €17,971 | €420 | -€17,551 | -97.7% |
| Trade debts | 44 | €303 | €144 | -€158 | -52.4% |
| Suppliers | 440/4 | €303 | €144 | -€158 | -52.4% |
| Taxes, remuneration and social security | 45 | €179 | €276 | +€97 | +54.2% |
| Taxes | 450/3 | €179 | €276 | +€97 | +54.2% |
| Other amounts payable | 47/48 | €17,490 | - | -€17,490 | |
| Accrued charges and deferred income | 492/3 | - | €17,490 | +€17,490 | |
| Other operating charges | 640/8 | €675 | €681 | +€7 | +1.0% |
| Gross operating margin | 9900 | -€1,307 | -€1,480 | -€173 | -13.2% |
| Operating profit (loss) | 9901 | -€1,982 | -€2,161 | -€180 | -9.1% |
| Financial charges | 65/66B | €227 | €80 | -€147 | -64.8% |
| Recurring financial charges | 65 | €227 | €80 | -€147 | -64.8% |
| Profit (loss) for the period before taxes | 9903 | -€2,208 | -€2,241 | -€33 | -1.5% |
| Profit (loss) for the period | 9904 | -€2,208 | -€2,241 | -€33 | -1.5% |
| Profit (loss) for the period to be appropriated | 9905 | -€2,208 | -€2,241 | -€33 | -1.5% |
Source: filed annual accounts (NBB), financial years ended 30 June 2024 and 30 June 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 25 October 2026 via checked.be.