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MOTIONMILL: what changed

Two fiscal years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

MOTIONMILL

BE 0456.467.944
NACE 73.110, Advertising agencies
fiscal year 2024 against 2025filed annual accounts (NBB)
Net result for the year
-€5,933
2024 · -€3,287-€2,646
Equity
€78,142
2024 · €84,075-€5,933
Cash
€13,511
2024 · €52+€13,458
Balance sheet total
€187,970
2024 · €207,900-€19,930

Largest movements

2024 to 2025
Assets
  • Receivables within one year -€22,346

    down €22,346 (-16.6%), from €134,555 to €112,209

    of which Trade receivables: -€23,512

  • Tangible fixed assets -€14,223

    down €14,223 (-45.5%), from €31,236 to €17,013

    of which Plant, machinery and equipment: -€13,999

  • Cash +€13,458

    up €13,458 (+25723.3%), from €52 to €13,511

    mainly Depreciation (+€31,970) and Receivables within one year (+€22,346)

Equity and liabilities
  • Debts after one year -€15,730

    no longer reported in 2025 (was €15,730)

  • Short-term financial debts -€10,743

    down €10,743 (-38.0%), from €28,243 to €17,500

  • Trade debts +€6,019

    up €6,019 (+33.9%), from €17,778 to €23,797

  • Profit (loss) carried forward -€5,933

    down €5,933 (-25.9%), from -€22,923 to -€28,856

  • Other debts +€3,345

    up €3,345 (+30.4%), from €11,020 to €14,366

Income statement
  • Gross operating margin +€20,760

    up €20,760 (+11.1%), from €187,621 to €208,381

  • Staff costs +€14,787

    up €14,787 (+9.5%), from €155,727 to €170,513

  • Taxes +€4,726

    up €4,726 (+1282.6%), from €368 to €5,094

  • Depreciation +€4,641

    up €4,641 (+17.0%), from €27,329 to €31,970

From the 2024 result to the 2025 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2024 -€3,287
Gross operating margin +€20,760
Staff costs -€14,787
Depreciation -€4,641
Other operating charges +€823
Financial income -€121
Financial charges +€44
Taxes -€4,726
Result 2025 -€5,933

Cash bridge derived

cash 2024 to 2025

Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations +€57,041
Investment -€19,127
Financing -€24,455
Cash 2024 €52
Net result for the year -€5,933
Depreciation +€31,970
Receivables within one year +€22,346
Deferred charges and accrued income -€1,800
Trade debts +€6,019
Tax, wage and social debts +€1,093
Other debts +€3,345
Investment in fixed assets (net) -€19,127
Debts after one year -€15,730
Current portion of long-term debt +€2,018
Short-term financial debts -€10,743
Cash 2025 €13,511
Every line side by side 46 lines
Line Code 2024 2025 Change %
Total assets 20/58 €207,900 €187,970 -€19,930 -9.6%
Fixed assets 21/28 €62,211 €49,369 -€12,842 -20.6%
Intangible fixed assets 21 €17,095 €18,477 +€1,381 +8.1%
Tangible fixed assets 22/27 €31,236 €17,013 -€14,223 -45.5%
Plant, machinery and equipment 23 €27,158 €13,159 -€13,999 -51.5%
Furniture and vehicles 24 €1,083 €1,519 +€437 +40.4%
Other tangible fixed assets 26 €2,996 €2,335 -€662 -22.1%
Financial fixed assets 28 €13,880 €13,880 = 0.0%
Current assets 29/58 €145,688 €138,600 -€7,088 -4.9%
Amounts receivable within one year 40/41 €134,555 €112,209 -€22,346 -16.6%
Trade receivables 40 €133,950 €110,439 -€23,512 -17.6%
Other amounts receivable 41 €605 €1,770 +€1,166 +192.8%
Cash at bank and in hand 54/58 €52 €13,511 +€13,458 +25723.3%
Deferred charges and accrued income 490/1 €11,081 €12,881 +€1,800 +16.2%
Total equity and liabilities 10/49 €207,900 €187,970 -€19,930 -9.6%
Equity 10/15 €84,075 €78,142 -€5,933 -7.1%
Contributions 10/11 €37,200 €37,200 = 0.0%
Reserves 13 €69,798 €69,798 = 0.0%
Distributable reserves 133 €69,798 €69,798 = 0.0%
Profit (loss) carried forward 14 -€22,923 -€28,856 -€5,933 -25.9%
Amounts payable 17/49 €123,825 €109,827 -€13,997 -11.3%
Amounts payable after more than one year 17 €15,730 - -€15,730
Financial debts 170/4 €15,730 - -€15,730
Amounts payable within one year 42/48 €108,095 €109,827 +€1,732 +1.6%
Current portion of amounts payable after more than one year 42 €14,988 €17,006 +€2,018 +13.5%
Financial debts 43 €28,243 €17,500 -€10,743 -38.0%
Credit institutions 430/8 €28,243 €17,500 -€10,743 -38.0%
Trade debts 44 €17,778 €23,797 +€6,019 +33.9%
Suppliers 440/4 €17,778 €23,797 +€6,019 +33.9%
Taxes, remuneration and social security 45 €36,065 €37,159 +€1,093 +3.0%
Taxes 450/3 €24,954 €26,849 +€1,896 +7.6%
Remuneration and social security 454/9 €11,112 €10,309 -€802 -7.2%
Other amounts payable 47/48 €11,020 €14,366 +€3,345 +30.4%
Remuneration, social security and pensions 62 €155,727 €170,513 +€14,787 +9.5%
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €27,329 €31,970 +€4,641 +17.0%
Other operating charges 640/8 €2,125 €1,302 -€823 -38.7%
Gross operating margin 9900 €187,621 €208,381 +€20,760 +11.1%
Operating profit (loss) 9901 €2,441 €4,596 +€2,156 +88.3%
Financial income 75/76B €124 €4 -€121 -97.0%
Recurring financial income 75 €124 €4 -€121 -97.0%
Financial charges 65/66B €5,483 €5,439 -€44 -0.8%
Recurring financial charges 65 €5,483 €5,439 -€44 -0.8%
Profit (loss) for the period before taxes 9903 -€2,918 -€839 +€2,079 +71.3%
Income taxes 67/77 €368 €5,094 +€4,726 +1282.6%
Profit (loss) for the period 9904 -€3,287 -€5,933 -€2,646 -80.5%
Profit (loss) for the period to be appropriated 9905 -€3,287 -€5,933 -€2,646 -80.5%

Source: filed annual accounts (NBB), fiscal years ended 30 June 2024 and 30 June 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 3 October 2026 via checked.be.