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MEG@: what changed

Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

MEG@

BE 0738.944.119
NACE 73.110, Advertising agencies
financial year 2024 against 2025filed annual accounts (NBB)
Net result for the year
€2,694
2024 · €11,423-€8,729
Equity
€8,557
2024 · €5,862+€2,694
Cash
€27,921
2024 · €20,007+€7,914
Balance sheet total
€116,932
2024 · €408,732-€291,801

Largest movements

2024 to 2025
Assets
  • Receivables within one year -€295,243

    down €295,243 (-78.4%), from €376,371 to €81,129

    of which Trade receivables: -€304,207

  • Cash +€7,914

    up €7,914 (+39.6%), from €20,007 to €27,921

    mainly Receivables within one year (+€295,243) and Depreciation (+€4,703)

  • Intangible fixed assets -€4,703

    down €4,703 (-41.5%), from €11,340 to €6,637

Equity and liabilities
  • Trade debts -€157,033

    down €157,033 (-76.0%), from €206,593 to €49,560

  • Accrued charges and deferred income -€136,641

    down €136,641 (-73.1%), from €186,841 to €50,200

Income statement
  • Gross operating margin -€13,604

    down €13,604 (-27.1%), from €50,254 to €36,649

  • Staff costs -€3,694

    down €3,694 (-11.8%), from €31,414 to €27,720

  • Depreciation -€2,016

    down €2,016 (-30.0%), from €6,720 to €4,703

  • Financial income -€1,227

    no longer reported in 2025 (was €1,227)

  • Financial charges -€888

    down €888 (-85.4%), from €1,039 to €152

From the 2024 result to the 2025 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2024 €11,423
Gross operating margin -€13,604
Staff costs +€3,694
Depreciation +€2,016
Other operating charges -€23
Financial income -€1,227
Financial charges +€888
Taxes -€473
Result 2025 €2,694

Cash bridge derived

cash 2024 to 2025

Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations +€7,914
Investment €0
Financing €0
Cash 2024 €20,007
Net result for the year +€2,694
Depreciation +€4,703
Receivables within one year +€295,243
Smaller working-capital items +€263
Trade debts -€157,033
Other debts -€1,315
Accrued charges and deferred income -€136,641
Cash 2025 €27,921
Every line side by side 36 lines
Line Code 2024 2025 Change %
Total assets 20/58 €408,732 €116,932 -€291,801 -71.4%
Fixed assets 21/28 €11,928 €7,225 -€4,703 -39.4%
Intangible fixed assets 21 €11,340 €6,637 -€4,703 -41.5%
Financial fixed assets 28 €588 €588 = 0.0%
Current assets 29/58 €396,804 €109,706 -€287,098 -72.4%
Amounts receivable within one year 40/41 €376,371 €81,129 -€295,243 -78.4%
Trade receivables 40 €372,648 €68,441 -€304,207 -81.6%
Other amounts receivable 41 €3,724 €12,688 +€8,964 +240.7%
Cash at bank and in hand 54/58 €20,007 €27,921 +€7,914 +39.6%
Deferred charges and accrued income 490/1 €426 €657 +€231 +54.1%
Total equity and liabilities 10/49 €408,732 €116,932 -€291,801 -71.4%
Equity 10/15 €5,862 €8,557 +€2,694 +46.0%
Contributions 10/11 €6,000 €6,000 = 0.0%
Profit (loss) carried forward 14 -€138 €2,557 +€2,694
Amounts payable 17/49 €402,870 €108,375 -€294,495 -73.1%
Amounts payable within one year 42/48 €216,029 €58,175 -€157,854 -73.1%
Trade debts 44 €206,593 €49,560 -€157,033 -76.0%
Suppliers 440/4 €206,593 €49,560 -€157,033 -76.0%
Taxes, remuneration and social security 45 €3,909 €4,402 +€494 +12.6%
Taxes 450/3 €500 €950 +€450 +90.0%
Remuneration and social security 454/9 €3,409 €3,452 +€44 +1.3%
Other amounts payable 47/48 €5,528 €4,213 -€1,315 -23.8%
Accrued charges and deferred income 492/3 €186,841 €50,200 -€136,641 -73.1%
Remuneration, social security and pensions 62 €31,414 €27,720 -€3,694 -11.8%
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €6,720 €4,703 -€2,016 -30.0%
Other operating charges 640/8 €384 €407 +€23 +5.9%
Gross operating margin 9900 €50,254 €36,649 -€13,604 -27.1%
Operating profit (loss) 9901 €11,735 €3,819 -€7,916 -67.5%
Financial income 75/76B €1,227 - -€1,227
Recurring financial income 75 €1,227 - -€1,227
Financial charges 65/66B €1,039 €152 -€888 -85.4%
Recurring financial charges 65 €1,039 €152 -€888 -85.4%
Profit (loss) for the period before taxes 9903 €11,923 €3,667 -€8,256 -69.2%
Income taxes 67/77 €500 €973 +€473 +94.6%
Profit (loss) for the period 9904 €11,423 €2,694 -€8,729 -76.4%
Profit (loss) for the period to be appropriated 9905 €11,423 €2,694 -€8,729 -76.4%

Source: filed annual accounts (NBB), financial years ended 30 June 2024 and 30 June 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 11 October 2026 via checked.be.