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MAY Agency: what changed

Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

MAY Agency

BE 1001.897.558
NACE 73.110, Advertising agencies
financial year 2025 compared with 2024filed annual accounts (NBB)
Net result for the year
€47,249
2024 · €35,518+€11,731
Equity
€86,909
2024 · €39,659+€47,249
Cash
€78,615
2024 · €36,694+€41,921
Balance sheet total
€95,532
2024 · €52,527+€43,005

Largest movements

2024 to 2025
Assets
  • Cash +€41,921

    up €41,921 (+114%), from €36,694 to €78,615

    mainly Net result for the year (+€47,249) and Trade debts (+€2,232)

  • Receivables within one year +€2,819

    up €2,819 (+32.5%), from €8,681 to €11,500

    of which Trade receivables: +€2,266

  • Tangible fixed assets -€1,560

    down €1,560 (-30.5%), from €5,110 to €3,550

Equity and liabilities
  • Reserves +€47,249

    up €47,249 (+136%), from €34,659 to €81,909

  • Other debts -€6,778

    down €6,778 (-99.8%), from €6,791 to €13

  • Trade debts +€2,232

    up €2,232 (+494%), from €452 to €2,684

Income statement
  • Gross operating margin +€11,268

    up €11,268 (+21.2%), from €53,091 to €64,359

  • Taxes -€1,552

    down €1,552 (-10.5%), from €14,725 to €13,172

  • Financial charges +€1,042

    up €1,042 (+123%), from €848 to €1,890

From the 2024 result to the 2025 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2024 €35,518
Gross operating margin +€11,268
Depreciation -€294
Other operating charges +€245
Financial income +€2
Financial charges -€1,042
Taxes +€1,552
Result 2025 €47,249
raises the resultlowers the result

Derived cash bridge

cash 2024 to 2025

Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations +€41,921
Investment €0
Financing €0
Cash 2024 €36,694
Net result for the year +€47,249
Depreciation +€1,560
Receivables within one year -€2,819
Deferred charges and accrued income +€175
Trade debts +€2,232
Tax, wage and social debts +€324
Other debts -€6,778
Accrued charges and deferred income -€23
Cash 2025 €78,615
brings cash intakes cash out
Every line side by side 37 lines
Line Code 2024 2025 Change %
Total assets 20/58 €52,527 €95,532 +€43,005 +81.9%
Fixed assets 21/28 €5,110 €3,550 -€1,560 -30.5%
Tangible fixed assets 22/27 €5,110 €3,550 -€1,560 -30.5%
Furniture and vehicles 24 €5,110 €3,550 -€1,560 -30.5%
Current assets 29/58 €47,417 €91,982 +€44,565 +94.0%
Amounts receivable within one year 40/41 €8,681 €11,500 +€2,819 +32.5%
Trade receivables 40 €8,406 €10,672 +€2,266 +27.0%
Other amounts receivable 41 €275 €828 +€552 +201%
Cash at bank and in hand 54/58 €36,694 €78,615 +€41,921 +114%
Deferred charges and accrued income 490/1 €2,041 €1,867 -€175 -8.6%
Total equity and liabilities 10/49 €52,527 €95,532 +€43,005 +81.9%
Equity 10/15 €39,659 €86,909 +€47,249 +119%
Contributions 10/11 €5,000 €5,000 = 0.0%
Reserves 13 €34,659 €81,909 +€47,249 +136%
Distributable reserves 133 €34,659 €81,909 +€47,249 +136%
Profit (loss) carried forward 14 €0 €0 =
Amounts payable 17/49 €12,867 €8,623 -€4,244 -33.0%
Amounts payable within one year 42/48 €12,845 €8,623 -€4,222 -32.9%
Trade debts 44 €452 €2,684 +€2,232 +494%
Suppliers 440/4 €452 €2,684 +€2,232 +494%
Taxes, remuneration and social security 45 €5,601 €5,926 +€324 +5.8%
Taxes 450/3 €5,601 €5,926 +€324 +5.8%
Other amounts payable 47/48 €6,791 €13 -€6,778 -99.8%
Accrued charges and deferred income 492/3 €23 €0 -€23 -100%
Non-recurring operating income 76A - €3,503 +€3,503
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €1,266 €1,560 +€294 +23.2%
Other operating charges 640/8 €735 €490 -€245 -33.3%
Gross operating margin 9900 €53,091 €64,359 +€11,268 +21.2%
Operating profit (loss) 9901 €51,090 €62,309 +€11,219 +22.0%
Financial income 75/76B €1 €3 +€2 +148%
Recurring financial income 75 €1 €3 +€2 +148%
Financial charges 65/66B €848 €1,890 +€1,042 +123%
Recurring financial charges 65 €848 €1,890 +€1,042 +123%
Profit (loss) for the period before taxes 9903 €50,243 €60,422 +€10,179 +20.3%
Income taxes 67/77 €14,725 €13,172 -€1,552 -10.5%
Profit (loss) for the period 9904 €35,518 €47,249 +€11,731 +33.0%
Profit (loss) for the period to be appropriated 9905 €35,518 €47,249 +€11,731 +33.0%

Source: filed annual accounts (NBB), financial years ended 31 December 2024 and 31 December 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 28 October 2026 via checked.be.