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MASTERS COMMUNICATION: what changed

Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

MASTERS COMMUNICATION

BE 0454.084.813
NACE 73.110, Advertising agencies
financial year 2024 against 2025filed annual accounts (NBB)
Net result for the year
€181,975
2024 · €35,494+€146,481
Equity
€1.8m
2024 · €1.6m+€180,712
Cash
€256,487
2024 · €68,234+€188,252
Balance sheet total
€2.0m
2024 · €1.8m+€214,042

Largest movements

2024 to 2025
Assets
  • Cash +€188,252

    up €188,252 (+275.9%), from €68,234 to €256,487

    mainly Net result for the year (+€181,975) and Investment in fixed assets (net) (+€61,828)

  • Current investments +€117,300

    up €117,300 (+20.1%), from €585,000 to €702,300

  • Tangible fixed assets -€102,547

    down €102,547 (-9.5%), from €1.1m to €974,747

    of which Land and buildings: -€108,960

Equity and liabilities
  • Reserves +€181,142

    up €181,142 (+11.8%), from €1.5m to €1.7m

  • Trade debts +€26,389

    up €26,389 (+177.5%), from €14,871 to €41,260

Income statement
  • Gross operating margin +€222,786

    up €222,786 (+196.7%), from €113,252 to €336,038

  • Taxes +€65,302

    up €65,302 (+431.8%), from €15,123 to €80,425

  • Financial charges +€40,115

    up €40,115 (+1140.7%), from €3,517 to €43,631

    of which Non-recurring financial charges: +€36,431

  • Depreciation -€14,028

    down €14,028 (-25.6%), from €54,746 to €40,718

  • Other operating charges -€8,677

    down €8,677 (-46.2%), from €18,774 to €10,098

From the 2024 result to the 2025 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2024 €35,494
Gross operating margin +€222,786
Depreciation +€14,028
Other operating charges +€8,677
Financial income +€6,408
Financial charges -€40,115
Taxes -€65,302
Result 2025 €181,975

Cash bridge derived

cash 2024 to 2025

Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations +€244,987
Investment -€55,472
Financing -€1,263
Cash 2024 €68,234
Net result for the year +€181,975
Depreciation +€40,718
Receivables within one year -€9,154
Deferred charges and accrued income -€1,882
Provisions -€221
Trade debts +€26,389
Tax, wage and social debts +€6,579
Other debts +€583
Investment in fixed assets (net) +€61,828
Current investments -€117,300
Contributions, distributions and other -€1,263
Cash 2025 €256,487
Every line side by side 47 lines
Line Code 2024 2025 Change %
Total assets 20/58 €1,753,416 €1,967,458 +€214,042 +12.2%
Fixed assets 21/28 €1,077,294 €974,747 -€102,547 -9.5%
Tangible fixed assets 22/27 €1,077,294 €974,747 -€102,547 -9.5%
Land and buildings 22 €1,075,378 €966,417 -€108,960 -10.1%
Plant, machinery and equipment 23 €872 €7,330 +€6,459 +740.9%
Furniture and vehicles 24 €1,045 €1,000 -€45 -4.3%
Current assets 29/58 €676,122 €992,711 +€316,589 +46.8%
Amounts receivable within one year 40/41 €14,992 €24,147 +€9,154 +61.1%
Trade receivables 40 €7,944 €4,802 -€3,143 -39.6%
Other amounts receivable 41 €7,048 €19,345 +€12,297 +174.5%
Current investments 50/53 €585,000 €702,300 +€117,300 +20.1%
Cash at bank and in hand 54/58 €68,234 €256,487 +€188,252 +275.9%
Deferred charges and accrued income 490/1 €7,896 €9,778 +€1,882 +23.8%
Total equity and liabilities 10/49 €1,753,416 €1,967,458 +€214,042 +12.2%
Equity 10/15 €1,625,231 €1,805,943 +€180,712 +11.1%
Contributions 10/11 €73,750 €73,750 = 0.0%
Revaluation surpluses 12 €11,370 €11,370 = 0.0%
Reserves 13 €1,534,950 €1,716,092 +€181,142 +11.8%
Distributable reserves 133 €1,534,950 €1,716,092 +€181,142 +11.8%
Profit (loss) carried forward 14 - €0 =
Investment grants 15 €5,161 €4,731 -€430 -8.3%
Provisions and deferred taxes 16 €2,657 €2,436 -€221 -8.3%
Deferred taxes 168 €2,657 €2,436 -€221 -8.3%
Amounts payable 17/49 €125,528 €159,079 +€33,552 +26.7%
Amounts payable within one year 42/48 €125,528 €159,079 +€33,552 +26.7%
Trade debts 44 €14,871 €41,260 +€26,389 +177.5%
Suppliers 440/4 €14,871 €41,260 +€26,389 +177.5%
Taxes, remuneration and social security 45 €10,422 €17,001 +€6,579 +63.1%
Taxes 450/3 €5,772 €7,295 +€1,522 +26.4%
Remuneration and social security 454/9 €4,649 €9,706 +€5,057 +108.8%
Other amounts payable 47/48 €100,235 €100,818 +€583 +0.6%
Non-recurring operating income 76A - €234,455 +€234,455
Remuneration, social security and pensions 62 €0 - =
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €54,746 €40,718 -€14,028 -25.6%
Other operating charges 640/8 €18,774 €10,098 -€8,677 -46.2%
Gross operating margin 9900 €113,252 €336,038 +€222,786 +196.7%
Operating profit (loss) 9901 €39,731 €285,222 +€245,490 +617.9%
Financial income 75/76B €14,181 €20,589 +€6,408 +45.2%
Recurring financial income 75 €14,181 €20,589 +€6,408 +45.2%
Financial charges 65/66B €3,517 €43,631 +€40,115 +1140.7%
Recurring financial charges 65 €3,517 €7,200 +€3,683 +104.7%
Non-recurring financial charges 66B - €36,431 +€36,431
Profit (loss) for the period before taxes 9903 €50,395 €262,179 +€211,784 +420.2%
Transfer from deferred taxes 780 €221 €221 = 0.0%
Income taxes 67/77 €15,123 €80,425 +€65,302 +431.8%
Profit (loss) for the period 9904 €35,494 €181,975 +€146,481 +412.7%
Profit (loss) for the period to be appropriated 9905 €35,494 €181,975 +€146,481 +412.7%

Source: filed annual accounts (NBB), financial years ended 31 December 2024 and 31 December 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 10 October 2026 via checked.be.