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LEAD AGENCY: what changed

Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

LEAD AGENCY

BE 0785.781.954
NACE 73.110, Advertising agencies
financial year 2024 against 2025filed annual accounts (NBB)
Net result for the year
€29,012
2024 · €17,445+€11,568
Equity
€48,025
2024 · €26,170+€21,856
Cash
€32,990
2024 · €24,196+€8,794
Balance sheet total
€98,220
2024 · €85,452+€12,767

Largest movements

2024 to 2025
Assets
  • Cash +€8,794

    up €8,794 (+36.3%), from €24,196 to €32,990

    mainly Net result for the year (+€29,012) and Tax, wage and social debts (+€6,695)

  • Receivables within one year +€7,181

    up €7,181 (+12.6%), from €57,189 to €64,370

    of which Trade receivables: +€7,181

  • Financial fixed assets -€1,595

    no longer reported in 2025 (was €1,595)

Equity and liabilities
  • Reserves +€21,856

    up €21,856 (+94.3%), from €23,170 to €45,025

  • Debts after one year -€10,116

    down €10,116 (-56.1%), from €18,037 to €7,921

  • Trade debts -€7,422

    down €7,422 (-57.1%), from €13,001 to €5,580

  • Tax, wage and social debts +€6,695

    up €6,695 (+59.4%), from €11,275 to €17,970

  • Other debts +€1,268

    up €1,268 (+17.3%), from €7,340 to €8,608

Income statement
  • Gross operating margin +€14,045

    up €14,045 (+48.1%), from €29,228 to €43,273

  • Taxes +€3,734

    up €3,734 (+52.3%), from €7,138 to €10,873

  • Financial charges -€583

    down €583 (-29.3%), from €1,991 to €1,408

From the 2024 result to the 2025 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2024 €17,445
Gross operating margin +€14,045
Depreciation +€269
Other operating charges +€386
Financial income +€19
Financial charges +€583
Taxes -€3,734
Result 2025 €29,012

Cash bridge derived

cash 2024 to 2025

Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations +€23,984
Investment +€1,595
Financing -€16,786
Cash 2024 €24,196
Net result for the year +€29,012
Depreciation +€1,612
Receivables within one year -€7,181
Trade debts -€7,422
Tax, wage and social debts +€6,695
Other debts +€1,268
Investment in fixed assets (net) +€1,595
Debts after one year -€10,116
Current portion of long-term debt +€486
Contributions, distributions and other -€7,157
Cash 2025 €32,990
Every line side by side 39 lines
Line Code 2024 2025 Change %
Total assets 20/58 €85,452 €98,220 +€12,767 +14.9%
Fixed assets 21/28 €4,067 €860 -€3,207 -78.8%
Intangible fixed assets 21 €1,305 €621 -€683 -52.4%
Tangible fixed assets 22/27 €1,167 €239 -€928 -79.5%
Furniture and vehicles 24 €1,167 €239 -€928 -79.5%
Financial fixed assets 28 €1,595 - -€1,595
Current assets 29/58 €81,385 €97,359 +€15,974 +19.6%
Amounts receivable within one year 40/41 €57,189 €64,370 +€7,181 +12.6%
Trade receivables 40 €57,189 €64,370 +€7,181 +12.6%
Other amounts receivable 41 €0 - -€0
Cash at bank and in hand 54/58 €24,196 €32,990 +€8,794 +36.3%
Total equity and liabilities 10/49 €85,452 €98,220 +€12,767 +14.9%
Equity 10/15 €26,170 €48,025 +€21,856 +83.5%
Contributions 10/11 €3,000 €3,000 = 0.0%
Reserves 13 €23,170 €45,025 +€21,856 +94.3%
Distributable reserves 133 €23,170 €45,025 +€21,856 +94.3%
Profit (loss) carried forward 14 - €0 =
Amounts payable 17/49 €59,283 €50,194 -€9,088 -15.3%
Amounts payable after more than one year 17 €18,037 €7,921 -€10,116 -56.1%
Financial debts 170/4 €18,037 €7,921 -€10,116 -56.1%
Amounts payable within one year 42/48 €41,246 €42,274 +€1,027 +2.5%
Current portion of amounts payable after more than one year 42 €9,629 €10,116 +€486 +5.1%
Trade debts 44 €13,001 €5,580 -€7,422 -57.1%
Suppliers 440/4 €13,001 €5,580 -€7,422 -57.1%
Taxes, remuneration and social security 45 €11,275 €17,970 +€6,695 +59.4%
Taxes 450/3 €11,275 €17,970 +€6,695 +59.4%
Other amounts payable 47/48 €7,340 €8,608 +€1,268 +17.3%
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €1,880 €1,612 -€269 -14.3%
Other operating charges 640/8 €774 €387 -€386 -49.9%
Gross operating margin 9900 €29,228 €43,273 +€14,045 +48.1%
Operating profit (loss) 9901 €26,574 €41,274 +€14,700 +55.3%
Financial income 75/76B - €19 +€19
Recurring financial income 75 - €19 +€19
Financial charges 65/66B €1,991 €1,408 -€583 -29.3%
Recurring financial charges 65 €1,991 €1,408 -€583 -29.3%
Profit (loss) for the period before taxes 9903 €24,583 €39,885 +€15,302 +62.2%
Income taxes 67/77 €7,138 €10,873 +€3,734 +52.3%
Profit (loss) for the period 9904 €17,445 €29,012 +€11,568 +66.3%
Profit (loss) for the period to be appropriated 9905 €17,445 €29,012 +€11,568 +66.3%

Source: filed annual accounts (NBB), financial years ended 30 June 2024 and 30 June 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 12 October 2026 via checked.be.