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JUUST Marketing: what changed

Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

JUUST Marketing

BE 0805.454.445
NACE 73.300, Public relations and communication consultancy
financial year 2025 compared with 2024filed annual accounts (NBB)
Net result for the year
€12,815
2024 · €19,615-€6,799
Equity
€35,430
2024 · €22,615+€12,815
Cash
€41,391
2024 · €21,096+€20,295
Balance sheet total
€62,738
2024 · €35,755+€26,983

Largest movements

2024 to 2025
Assets
  • Cash +€20,295

    up €20,295 (+96.2%), from €21,096 to €41,391

    mainly Net result for the year (+€12,815) and Trade debts (+€10,853)

  • Receivables within one year +€6,211

    up €6,211 (+47.1%), from €13,174 to €19,386

    of which Trade receivables: +€7,856

Equity and liabilities
  • Reserves +€12,815

    up €12,815 (+65.3%), from €19,615 to €32,430

  • Trade debts +€10,853

    up €10,853 (+135%), from €8,053 to €18,906

  • Tax, wage and social debts +€3,315

    up €3,315 (+65.1%), from €5,088 to €8,402

Income statement
  • Gross operating margin -€8,692

    down €8,692 (-33.6%), from €25,856 to €17,164

  • Taxes -€1,773

    down €1,773 (-34.9%), from €5,088 to €3,315

From the 2024 result to the 2025 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2024 €19,615
Gross operating margin -€8,692
Other operating charges +€121
Financial income +€1
Financial charges -€2
Taxes +€1,773
Result 2025 €12,815
raises the resultlowers the result

Derived cash bridge

cash 2024 to 2025

Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations +€20,295
Investment €0
Financing €0
Cash 2024 €21,096
Net result for the year +€12,815
Receivables within one year -€6,211
Deferred charges and accrued income -€477
Trade debts +€10,853
Tax, wage and social debts +€3,315
Cash 2025 €41,391
brings cash intakes cash out
Every line side by side 29 lines
Line Code 2024 2025 Change %
Total assets 20/58 €35,755 €62,738 +€26,983 +75.5%
Current assets 29/58 €35,755 €62,738 +€26,983 +75.5%
Amounts receivable within one year 40/41 €13,174 €19,386 +€6,211 +47.1%
Trade receivables 40 €9,611 €17,467 +€7,856 +81.7%
Other amounts receivable 41 €3,563 €1,919 -€1,644 -46.1%
Cash at bank and in hand 54/58 €21,096 €41,391 +€20,295 +96.2%
Deferred charges and accrued income 490/1 €1,485 €1,961 +€477 +32.1%
Total equity and liabilities 10/49 €35,755 €62,738 +€26,983 +75.5%
Equity 10/15 €22,615 €35,430 +€12,815 +56.7%
Contributions 10/11 €3,000 €3,000 = 0.0%
Reserves 13 €19,615 €32,430 +€12,815 +65.3%
Distributable reserves 133 €19,615 €32,430 +€12,815 +65.3%
Amounts payable 17/49 €13,141 €27,309 +€14,168 +108%
Amounts payable within one year 42/48 €13,141 €27,309 +€14,168 +108%
Trade debts 44 €8,053 €18,906 +€10,853 +135%
Suppliers 440/4 €8,053 €18,906 +€10,853 +135%
Taxes, remuneration and social security 45 €5,088 €8,402 +€3,315 +65.1%
Taxes 450/3 €5,088 €8,402 +€3,315 +65.1%
Other operating charges 640/8 €1,004 €883 -€121 -12.1%
Gross operating margin 9900 €25,856 €17,164 -€8,692 -33.6%
Operating profit (loss) 9901 €24,852 €16,281 -€8,571 -34.5%
Financial income 75/76B €0 €1 +€1 +3,200%
Recurring financial income 75 €0 €1 +€1 +3,200%
Financial charges 65/66B €150 €152 +€2 +1.1%
Recurring financial charges 65 €150 €152 +€2 +1.1%
Profit (loss) for the period before taxes 9903 €24,702 €16,130 -€8,572 -34.7%
Income taxes 67/77 €5,088 €3,315 -€1,773 -34.9%
Profit (loss) for the period 9904 €19,615 €12,815 -€6,799 -34.7%
Profit (loss) for the period to be appropriated 9905 €19,615 €12,815 -€6,799 -34.7%

Source: filed annual accounts (NBB), financial years ended 31 December 2024 and 31 December 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 18 October 2026 via checked.be.