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HakunaMaData: what changed

Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

HakunaMaData

BE 0760.626.785
NACE 73.110, Advertising agencies
financial year 2025 compared with 2024filed annual accounts (NBB)
Net result for the year
-€7,172
2024 · €39,788-€46,960
Equity
€154,602
2024 · €161,774-€7,172
Cash
€138,577
2024 · €196,474-€57,897
Balance sheet total
€176,400
2024 · €204,484-€28,084

Largest movements

2024 to 2025
Assets
  • Cash -€57,897

    down €57,897 (-29.5%), from €196,474 to €138,577

    mainly Other debts (-€27,153) and Investment in fixed assets (net) (-€19,106)

  • Receivables within one year +€16,565

    up €16,565 (+476%), from €3,477 to €20,042

    of which Trade receivables: +€15,216

  • Tangible fixed assets +€11,676

    up €11,676 (+263%), from €4,437 to €16,113

    of which Plant, machinery and equipment: +€12,275

Equity and liabilities
  • Other debts -€27,153

    down €27,153 (-83.4%), from €32,560 to €5,407

  • Profit (loss) carried forward -€7,172

    down €7,172 (-4.5%), from €159,774 to €152,602

  • Trade debts +€4,184

    up €4,184 (+9,096%), from €46 to €4,230

  • Accrued charges and deferred income +€2,302

    up €2,302 (+88.6%), from €2,599 to €4,901

Income statement
  • Gross operating margin -€53,853

    down €53,853 (-97.0%), from €55,494 to €1,641

  • Taxes -€11,250

    down €11,250 (-98.7%), from €11,400 to €150

  • Depreciation +€4,794

    up €4,794 (+182%), from €2,636 to €7,430

From the 2024 result to the 2025 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2024 €39,788
Gross operating margin -€53,853
Depreciation -€4,794
Other operating charges +€119
Financial income +€21
Financial charges +€297
Taxes +€11,250
Result 2025 -€7,172
raises the resultlowers the result

Derived cash bridge

cash 2024 to 2025

Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations -€38,791
Investment -€19,106
Financing €0
Cash 2024 €196,474
Net result for the year -€7,172
Depreciation +€7,430
Receivables within one year -€16,565
Deferred charges and accrued income -€1,572
Trade debts +€4,184
Tax, wage and social debts -€245
Other debts -€27,153
Accrued charges and deferred income +€2,302
Investment in fixed assets (net) -€19,106
Cash 2025 €138,577
brings cash intakes cash out
Every line side by side 36 lines
Line Code 2024 2025 Change %
Total assets 20/58 €204,484 €176,400 -€28,084 -13.7%
Fixed assets 21/28 €4,437 €16,113 +€11,676 +263%
Tangible fixed assets 22/27 €4,437 €16,113 +€11,676 +263%
Plant, machinery and equipment 23 €2,978 €15,253 +€12,275 +412%
Furniture and vehicles 24 €1,459 €860 -€599 -41.1%
Current assets 29/58 €200,047 €160,287 -€39,760 -19.9%
Amounts receivable within one year 40/41 €3,477 €20,042 +€16,565 +476%
Trade receivables 40 €877 €16,093 +€15,216 +1,735%
Other amounts receivable 41 €2,600 €3,949 +€1,349 +51.9%
Cash at bank and in hand 54/58 €196,474 €138,577 -€57,897 -29.5%
Deferred charges and accrued income 490/1 €96 €1,668 +€1,572 +1,638%
Total equity and liabilities 10/49 €204,484 €176,400 -€28,084 -13.7%
Equity 10/15 €161,774 €154,602 -€7,172 -4.4%
Contributions 10/11 €2,000 €2,000 = 0.0%
Profit (loss) carried forward 14 €159,774 €152,602 -€7,172 -4.5%
Amounts payable 17/49 €42,710 €21,798 -€20,912 -49.0%
Amounts payable within one year 42/48 €40,111 €16,897 -€23,214 -57.9%
Trade debts 44 €46 €4,230 +€4,184 +9,096%
Suppliers 440/4 €46 €4,230 +€4,184 +9,096%
Taxes, remuneration and social security 45 €7,505 €7,260 -€245 -3.3%
Taxes 450/3 €5,255 €5,010 -€245 -4.7%
Remuneration and social security 454/9 €2,250 €2,250 = 0.0%
Other amounts payable 47/48 €32,560 €5,407 -€27,153 -83.4%
Accrued charges and deferred income 492/3 €2,599 €4,901 +€2,302 +88.6%
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €2,636 €7,430 +€4,794 +182%
Other operating charges 640/8 €835 €716 -€119 -14.3%
Gross operating margin 9900 €55,494 €1,641 -€53,853 -97.0%
Operating profit (loss) 9901 €52,023 -€6,505 -€58,528
Financial income 75/76B - €21 +€21
Recurring financial income 75 - €21 +€21
Financial charges 65/66B €835 €538 -€297 -35.6%
Recurring financial charges 65 €835 €538 -€297 -35.6%
Profit (loss) for the period before taxes 9903 €51,188 -€7,022 -€58,210
Income taxes 67/77 €11,400 €150 -€11,250 -98.7%
Profit (loss) for the period 9904 €39,788 -€7,172 -€46,960
Profit (loss) for the period to be appropriated 9905 €39,788 -€7,172 -€46,960

Source: filed annual accounts (NBB), financial years ended 31 December 2024 and 31 December 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 25 October 2026 via checked.be.