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Glou: what changed

Two fiscal years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

Glou

BE 0786.806.689
NACE 73.110, Advertising agencies
fiscal year 2024 against 2025filed annual accounts (NBB)
Net result for the year
€72,293
2024 · €164,681-€92,388
Equity
€167,713
2024 · €275,420-€107,707
Cash
€94,092
2024 · €250,186-€156,094
Balance sheet total
€283,536
2024 · €355,675-€72,140

Largest movements

2024 to 2025
Assets
  • Cash -€156,094

    down €156,094 (-62.4%), from €250,186 to €94,092

    mainly Contributions, distributions and other (-€180,000) and Current investments (-€75,144)

  • Current investments +€75,144

    up €75,144 (+172.9%), from €43,454 to €118,598

  • Receivables within one year +€10,147

    up €10,147 (+25.4%), from €39,971 to €50,118

    of which Other amounts receivable: +€19,753

Equity and liabilities
  • Reserves -€107,707

    down €107,707 (-39.2%), from €274,920 to €167,213

  • Other debts +€39,123

    up €39,123 (+1187.3%), from €3,295 to €42,418

  • Tax, wage and social debts -€19,811

    down €19,811 (-26.3%), from €75,446 to €55,635

  • Trade debts +€14,263

    up €14,263 (+1254.9%), from €1,137 to €15,399

Income statement
  • Gross operating margin -€112,991

    down €112,991 (-51.5%), from €219,259 to €106,268

  • Taxes -€23,654

    down €23,654 (-48.2%), from €49,050 to €25,396

  • Financial income +€4,308

    up €4,308 (+371.1%), from €1,161 to €5,469

  • Depreciation +€3,488

    up €3,488 (+70.7%), from €4,937 to €8,425

  • Financial charges +€3,187

    up €3,187 (+192.1%), from €1,659 to €4,845

From the 2024 result to the 2025 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2024 €164,681
Gross operating margin -€112,991
Depreciation -€3,488
Other operating charges -€685
Financial income +€4,308
Financial charges -€3,187
Taxes +€23,654
Result 2025 €72,293

Cash bridge derived

cash 2024 to 2025

Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations +€106,343
Investment -€82,415
Financing -€180,022
Cash 2024 €250,186
Net result for the year +€72,293
Depreciation +€8,425
Receivables within one year -€10,147
Deferred charges and accrued income +€183
Trade debts +€14,263
Tax, wage and social debts -€19,811
Other debts +€39,123
Accrued charges and deferred income +€2,016
Investment in fixed assets (net) -€7,271
Current investments -€75,144
Short-term financial debts -€22
Contributions, distributions and other -€180,000
Cash 2025 €94,092
Every line side by side 40 lines
Line Code 2024 2025 Change %
Total assets 20/58 €355,675 €283,536 -€72,140 -20.3%
Fixed assets 21/28 €18,947 €17,793 -€1,154 -6.1%
Intangible fixed assets 21 €1,661 €1,166 -€495 -29.8%
Tangible fixed assets 22/27 €17,286 €16,626 -€659 -3.8%
Furniture and vehicles 24 €17,286 €16,626 -€659 -3.8%
Current assets 29/58 €336,728 €265,743 -€70,985 -21.1%
Amounts receivable within one year 40/41 €39,971 €50,118 +€10,147 +25.4%
Trade receivables 40 €39,681 €30,075 -€9,606 -24.2%
Other amounts receivable 41 €291 €20,044 +€19,753 +6799.7%
Current investments 50/53 €43,454 €118,598 +€75,144 +172.9%
Cash at bank and in hand 54/58 €250,186 €94,092 -€156,094 -62.4%
Deferred charges and accrued income 490/1 €3,118 €2,935 -€183 -5.9%
Total equity and liabilities 10/49 €355,675 €283,536 -€72,140 -20.3%
Equity 10/15 €275,420 €167,713 -€107,707 -39.1%
Contributions 10/11 €500 €500 = 0.0%
Reserves 13 €274,920 €167,213 -€107,707 -39.2%
Distributable reserves 133 €274,920 €167,213 -€107,707 -39.2%
Profit (loss) carried forward 14 €0 €0 =
Amounts payable 17/49 €80,255 €115,823 +€35,568 +44.3%
Amounts payable within one year 42/48 €80,069 €113,621 +€33,552 +41.9%
Financial debts 43 €192 €170 -€22 -11.4%
Credit institutions 430/8 €192 €170 -€22 -11.4%
Trade debts 44 €1,137 €15,399 +€14,263 +1254.9%
Suppliers 440/4 €1,137 €15,399 +€14,263 +1254.9%
Taxes, remuneration and social security 45 €75,446 €55,635 -€19,811 -26.3%
Taxes 450/3 €75,446 €55,635 -€19,811 -26.3%
Other amounts payable 47/48 €3,295 €42,418 +€39,123 +1187.3%
Accrued charges and deferred income 492/3 €186 €2,202 +€2,016 +1083.3%
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €4,937 €8,425 +€3,488 +70.7%
Other operating charges 640/8 €93 €778 +€685 +736.3%
Gross operating margin 9900 €219,259 €106,268 -€112,991 -51.5%
Operating profit (loss) 9901 €214,229 €97,065 -€117,164 -54.7%
Financial income 75/76B €1,161 €5,469 +€4,308 +371.1%
Recurring financial income 75 €1,161 €5,469 +€4,308 +371.1%
Financial charges 65/66B €1,659 €4,845 +€3,187 +192.1%
Recurring financial charges 65 €1,659 €4,845 +€3,187 +192.1%
Profit (loss) for the period before taxes 9903 €213,731 €97,689 -€116,042 -54.3%
Income taxes 67/77 €49,050 €25,396 -€23,654 -48.2%
Profit (loss) for the period 9904 €164,681 €72,293 -€92,388 -56.1%
Profit (loss) for the period to be appropriated 9905 €164,681 €72,293 -€92,388 -56.1%

Source: filed annual accounts (NBB), fiscal years ended 31 December 2024 and 31 December 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 3 October 2026 via checked.be.