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CYN Branding: what changed

Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

CYN Branding

BE 0802.489.809
NACE 73.110, Advertising agencies
financial year 2024 compared with 2023filed annual accounts (NBB)
Net result for the year
€31,793
2023 · -€2,400+€34,193
Equity
€34,393
2023 · €2,600+€31,793
Cash
€3,737
2023 · €1+€3,736
Balance sheet total
€240,919
2023 · €118,116+€122,803

Largest movements

2023 to 2024
Assets
  • Stocks and contracts +€94,284

    up €94,284 (+581%), from €16,238 to €110,522

  • Receivables within one year +€25,503

    up €25,503 (+25.6%), from €99,772 to €125,274

    of which Trade receivables: +€19,075

  • Cash +€3,736

    up €3,736 (+557,678%), from €1 to €3,737

    mainly Trade debts (+€80,839) and Net result for the year (+€31,793)

Equity and liabilities
  • Trade debts +€80,839

    up €80,839 (+75.1%), from €107,646 to €188,485

  • Profit (loss) carried forward +€31,793

    up €31,793, from -€2,400 to €29,393

  • Tax, wage and social debts +€15,281

    up €15,281 (+2,108%), from €725 to €16,006

  • Other debts -€5,110

    no longer reported in 2024 (was €5,110)

Income statement
  • Gross operating margin +€44,369

    up €44,369, from -€1,174 to €43,195

  • Taxes +€8,043

    new in 2024: €8,043

  • Financial charges +€1,926

    up €1,926 (+245%), from €787 to €2,712

  • Depreciation +€665

    up €665 (+1,214%), from €55 to €720

From the 2023 result to the 2024 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2023 -€2,400
Gross operating margin +€44,369
Depreciation -€665
Other operating charges +€214
Financial income +€243
Financial charges -€1,926
Taxes -€8,043
Result 2024 €31,793
raises the resultlowers the result

Derived cash bridge

cash 2023 to 2024

Derived from the 2023 and 2024 balance sheets and the 2024 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations +€3,736
Investment +€0
Financing +€0
Cash 2023 €1
Net result for the year +€31,793
Depreciation +€720
Stocks and contracts -€94,284
Receivables within one year -€25,503
Trade debts +€80,839
Tax, wage and social debts +€15,281
Other debts -€5,110
Accrued charges and deferred income +€0
Investment in fixed assets (net) +€0
Contributions, distributions and other +€0
Cash 2024 €3,737
brings cash intakes cash out
Every line side by side 35 lines
Line Code 2023 2024 Change %
Total assets 20/58 €118,116 €240,919 +€122,803 +104%
Fixed assets 21/28 €2,105 €1,385 -€720 -34.2%
Tangible fixed assets 22/27 €2,105 €1,385 -€720 -34.2%
Plant, machinery and equipment 23 €2,105 €1,385 -€720 -34.2%
Current assets 29/58 €116,011 €239,534 +€123,523 +106%
Stocks and contracts in progress 3 €16,238 €110,522 +€94,284 +581%
Stocks 30/36 €16,238 €110,522 +€94,284 +581%
Amounts receivable within one year 40/41 €99,772 €125,274 +€25,503 +25.6%
Trade receivables 40 €98,195 €117,271 +€19,075 +19.4%
Other amounts receivable 41 €1,577 €8,004 +€6,427 +408%
Cash at bank and in hand 54/58 €1 €3,737 +€3,736 +557,678%
Total equity and liabilities 10/49 €118,116 €240,919 +€122,803 +104%
Equity 10/15 €2,600 €34,393 +€31,793 +1,223%
Contributions 10/11 €5,000 €5,000 = 0.0%
Profit (loss) carried forward 14 -€2,400 €29,393 +€31,793
Amounts payable 17/49 €115,516 €206,526 +€91,010 +78.8%
Amounts payable within one year 42/48 €113,481 €204,491 +€91,009 +80.2%
Trade debts 44 €107,646 €188,485 +€80,839 +75.1%
Suppliers 440/4 €107,646 €188,485 +€80,839 +75.1%
Taxes, remuneration and social security 45 €725 €16,006 +€15,281 +2,108%
Taxes 450/3 €725 €16,006 +€15,281 +2,108%
Other amounts payable 47/48 €5,110 - -€5,110
Accrued charges and deferred income 492/3 €2,035 €2,035 +€0 0.0%
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €55 €720 +€665 +1,214%
Other operating charges 640/8 €384 €170 -€214 -55.7%
Gross operating margin 9900 -€1,174 €43,195 +€44,369
Operating profit (loss) 9901 -€1,614 €42,305 +€43,918
Financial income 75/76B - €243 +€243
Recurring financial income 75 - €243 +€243
Financial charges 65/66B €787 €2,712 +€1,926 +245%
Recurring financial charges 65 €787 €2,712 +€1,926 +245%
Profit (loss) for the period before taxes 9903 -€2,400 €39,836 +€42,236
Income taxes 67/77 - €8,043 +€8,043
Profit (loss) for the period 9904 -€2,400 €31,793 +€34,193
Profit (loss) for the period to be appropriated 9905 -€2,400 €31,793 +€34,193

Source: filed annual accounts (NBB), financial years ended 31 December 2023 and 31 December 2024. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 19 October 2026 via checked.be.