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CRYSTAL CLEAR STRATEGY: what changed

Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

CRYSTAL CLEAR STRATEGY

BE 0840.816.190
NACE 73.300, Public relations and communication consultancy
financial year 2025 compared with 2024filed annual accounts (NBB)
Net result for the year
€10,490
2024 · €21,057-€10,567
Equity
€65,775
2024 · €154,723-€88,948
Cash
€112,428
2024 · €155,288-€42,860
Balance sheet total
€149,179
2024 · €169,062-€19,884

Largest movements

2024 to 2025
Assets
  • Cash -€42,860

    down €42,860 (-27.6%), from €155,288 to €112,428

    mainly Contributions, distributions and other (-€99,438) and Receivables within one year (-€25,989)

  • Receivables within one year +€25,989

    up €25,989 (+277%), from €9,377 to €35,366

    of which Other amounts receivable: +€25,696

  • Tangible fixed assets -€3,467

    no longer reported in 2025 (was €3,467)

Equity and liabilities
  • Reserves -€88,948

    down €88,948 (-59.9%), from €148,523 to €59,575

  • Other debts +€75,677

    new in 2025: €75,677

  • Tax, wage and social debts -€5,575

    down €5,575 (-48.1%), from €11,587 to €6,013

    of which Taxes: -€4,307

Income statement
  • Gross operating margin -€19,878

    down €19,878 (-52.8%), from €37,680 to €17,802

  • Taxes -€6,890

    down €6,890 (-59.8%), from €11,515 to €4,626

  • Depreciation -€3,942

    no longer reported in 2025 (was €3,942)

  • Financial charges +€2,013

    up €2,013 (+1,092%), from €184 to €2,197

  • Financial income +€774

    up €774 (+12,040%), from €6 to €781

From the 2024 result to the 2025 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2024 €21,057
Gross operating margin -€19,878
Depreciation +€3,942
Other operating charges -€282
Financial income +€774
Financial charges -€2,013
Taxes +€6,890
Result 2025 €10,490
raises the resultlowers the result

Derived cash bridge

cash 2024 to 2025

Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations +€53,111
Investment +€3,467
Financing -€99,438
Cash 2024 €155,288
Net result for the year +€10,490
Receivables within one year -€25,989
Deferred charges and accrued income -€454
Trade debts -€1,055
Tax, wage and social debts -€5,575
Other debts +€75,677
Accrued charges and deferred income +€16
Investment in fixed assets (net) +€3,467
Contributions, distributions and other -€99,438
Cash 2025 €112,428
brings cash intakes cash out
Every line side by side 37 lines
Line Code 2024 2025 Change %
Total assets 20/58 €169,062 €149,179 -€19,884 -11.8%
Fixed assets 21/28 €3,492 €25 -€3,467 -99.3%
Tangible fixed assets 22/27 €3,467 - -€3,467
Furniture and vehicles 24 €3,467 - -€3,467
Financial fixed assets 28 €25 €25 = 0.0%
Current assets 29/58 €165,570 €149,154 -€16,417 -9.9%
Amounts receivable within one year 40/41 €9,377 €35,366 +€25,989 +277%
Trade receivables 40 €9,346 €9,639 +€293 +3.1%
Other amounts receivable 41 €31 €25,727 +€25,696 +82,149%
Cash at bank and in hand 54/58 €155,288 €112,428 -€42,860 -27.6%
Deferred charges and accrued income 490/1 €905 €1,359 +€454 +50.2%
Total equity and liabilities 10/49 €169,062 €149,179 -€19,884 -11.8%
Equity 10/15 €154,723 €65,775 -€88,948 -57.5%
Contributions 10/11 €6,200 €6,200 = 0.0%
Reserves 13 €148,523 €59,575 -€88,948 -59.9%
Distributable reserves 133 €148,523 €59,575 -€88,948 -59.9%
Amounts payable 17/49 €14,339 €83,403 +€69,064 +482%
Amounts payable within one year 42/48 €14,339 €83,387 +€69,048 +482%
Trade debts 44 €2,752 €1,697 -€1,055 -38.3%
Suppliers 440/4 €2,752 €1,697 -€1,055 -38.3%
Taxes, remuneration and social security 45 €11,587 €6,013 -€5,575 -48.1%
Taxes 450/3 €10,320 €6,013 -€4,307 -41.7%
Remuneration and social security 454/9 €1,267 - -€1,267
Other amounts payable 47/48 - €75,677 +€75,677
Accrued charges and deferred income 492/3 - €16 +€16
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €3,942 - -€3,942
Other operating charges 640/8 €987 €1,270 +€282 +28.6%
Gross operating margin 9900 €37,680 €17,802 -€19,878 -52.8%
Operating profit (loss) 9901 €32,751 €16,532 -€16,218 -49.5%
Financial income 75/76B €6 €781 +€774 +12,040%
Recurring financial income 75 €6 €781 +€774 +12,040%
Financial charges 65/66B €184 €2,197 +€2,013 +1,092%
Recurring financial charges 65 €184 €2,197 +€2,013 +1,092%
Profit (loss) for the period before taxes 9903 €32,573 €15,116 -€17,457 -53.6%
Income taxes 67/77 €11,515 €4,626 -€6,890 -59.8%
Profit (loss) for the period 9904 €21,057 €10,490 -€10,567 -50.2%
Profit (loss) for the period to be appropriated 9905 €21,057 €10,490 -€10,567 -50.2%

Source: filed annual accounts (NBB), financial years ended 30 June 2024 and 30 June 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 24 October 2026 via checked.be.