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CREA - CONCEPT: what changed

Two fiscal years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

CREA - CONCEPT

BE 0445.635.816
NACE 73.110, Advertising agencies
fiscal year 2024 against 2025filed annual accounts (NBB)
Net result for the year
-€2,675
2024 · €13,794-€16,469
Equity
€35,414
2024 · €38,088-€2,674
Cash
€13,362
2024 · €14,446-€1,084
Balance sheet total
€83,834
2024 · €97,225-€13,391

Largest movements

2024 to 2025
Assets
  • Intangible fixed assets -€11,000

    down €11,000 (-14.5%), from €76,083 to €65,083

  • Receivables within one year -€1,240

    down €1,240 (-38.4%), from €3,226 to €1,986

    of which Trade receivables: -€1,326

  • Cash -€1,084

    down €1,084 (-7.5%), from €14,446 to €13,362

    mainly Other debts (-€11,312) and Net result for the year (-€2,675)

Equity and liabilities
  • Other debts -€11,312

    down €11,312 (-21.7%), from €52,136 to €40,824

  • Profit (loss) carried forward -€2,674

    down €2,674 (-15.2%), from €17,637 to €14,963

  • Tax, wage and social debts +€1,779

    up €1,779 (+111.0%), from €1,603 to €3,382

  • Trade debts -€1,184

    down €1,184 (-21.9%), from €5,398 to €4,214

Income statement
  • Gross operating margin -€19,335

    down €19,335 (-61.1%), from €31,626 to €12,291

  • Financial charges -€2,691

    down €2,691 (-81.1%), from €3,317 to €626

  • Other operating charges -€1,507

    down €1,507 (-42.9%), from €3,515 to €2,008

  • Taxes +€1,332

    new in 2025: €1,332

From the 2024 result to the 2025 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2024 €13,794
Gross operating margin -€19,335
Other operating charges +€1,507
Financial income +€0
Financial charges +€2,691
Taxes -€1,332
Result 2025 -€2,675

Cash bridge derived

cash 2024 to 2025

Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations -€1,084
Investment -€1
Financing +€1
Cash 2024 €14,446
Net result for the year -€2,675
Depreciation +€11,000
Receivables within one year +€1,240
Deferred charges and accrued income +€67
Trade debts -€1,184
Tax, wage and social debts +€1,779
Other debts -€11,312
Investment in fixed assets (net) -€1
Contributions, distributions and other +€1
Cash 2025 €13,362
Every line side by side 37 lines
Line Code 2024 2025 Change %
Total assets 20/58 €97,225 €83,834 -€13,391 -13.8%
Fixed assets 21/28 €79,486 €68,487 -€10,999 -13.8%
Intangible fixed assets 21 €76,083 €65,083 -€11,000 -14.5%
Financial fixed assets 28 €3,403 €3,403 +€0 0.0%
Current assets 29/58 €17,739 €15,348 -€2,391 -13.5%
Amounts receivable within one year 40/41 €3,226 €1,986 -€1,240 -38.4%
Trade receivables 40 €3,226 €1,900 -€1,326 -41.1%
Other amounts receivable 41 - €86 +€86
Cash at bank and in hand 54/58 €14,446 €13,362 -€1,084 -7.5%
Deferred charges and accrued income 490/1 €67 - -€67
Total equity and liabilities 10/49 €97,225 €83,834 -€13,391 -13.8%
Equity 10/15 €38,088 €35,414 -€2,674 -7.0%
Contributions 10/11 €18,592 €18,592 +€0 0.0%
Reserves 13 €1,859 €1,859 +€0 0.0%
Non-distributable reserves 130/1 €1,859 €1,859 +€0 0.0%
Other 1319 €1,859 €1,859 +€0 0.0%
Profit (loss) carried forward 14 €17,637 €14,963 -€2,674 -15.2%
Amounts payable 17/49 €59,137 €48,421 -€10,716 -18.1%
Amounts payable within one year 42/48 €59,137 €48,421 -€10,716 -18.1%
Trade debts 44 €5,398 €4,214 -€1,184 -21.9%
Suppliers 440/4 €5,398 €4,214 -€1,184 -21.9%
Taxes, remuneration and social security 45 €1,603 €3,382 +€1,779 +111.0%
Taxes 450/3 €1,603 €3,382 +€1,779 +111.0%
Other amounts payable 47/48 €52,136 €40,824 -€11,312 -21.7%
Non-recurring operating income 76A - €20,000 +€20,000
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €11,000 €11,000 = 0.0%
Other operating charges 640/8 €3,515 €2,008 -€1,507 -42.9%
Gross operating margin 9900 €31,626 €12,291 -€19,335 -61.1%
Operating profit (loss) 9901 €17,111 -€717 -€17,828
Financial income 75/76B - €0 +€0
Recurring financial income 75 - €0 +€0
Financial charges 65/66B €3,317 €626 -€2,691 -81.1%
Recurring financial charges 65 €3,317 €626 -€2,691 -81.1%
Profit (loss) for the period before taxes 9903 €13,794 -€1,343 -€15,137
Income taxes 67/77 - €1,332 +€1,332
Profit (loss) for the period 9904 €13,794 -€2,675 -€16,469
Profit (loss) for the period to be appropriated 9905 €13,794 -€2,675 -€16,469

Source: filed annual accounts (NBB), fiscal years ended 31 December 2024 and 31 December 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 30 September 2026 via checked.be.