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COOL GRAY: what changed

BE 0433.786.473NACE 73.110, Advertising agenciesOther company

Position among the sector peers

What moved between 2024 and 2025

Net result for the year
€983
2024 · €2,804-€1,822
Equity
€14,813
2024 · €13,831+€983
Cash
€7
2024 · -+€7
Balance sheet total
€14,813
2024 · €14,308+€505

Largest movements

2024 to 2025
Assets
  • Receivables within one year +€498

    up €498 (+3.5%), from €14,308 to €14,806

Equity and liabilities
  • Profit (loss) carried forward +€983

    up €983 (+14.8%), from -€6,620 to -€5,638

  • Short-term financial debts -€243

    no longer reported in 2025 (was €243)

  • Tax, wage and social debts -€234

    no longer reported in 2025 (was €234)

Income statement
  • Financial income -€1,980

    down €1,980 (-100%), from €1,980 to €0

  • Gross operating margin +€186

    up €186 (+22.3%), from €837 to €1,023

  • Financial charges +€28

    up €28 (+220%), from €13 to €41

Change in the result, 2024 to 2025

effect on the result

For each income-statement line you see the change as its effect on the result. Higher costs lower the result, higher income raises it.

Result 2024 €2,804
Gross operating margin +€186
Financial income -€1,980
Financial charges -€28
Result 2025 €983
raises the resultlowers the result

Derived cash bridge

cash 2024 to 2025

The bridge is derived from the 2024 and 2025 balance sheets and the 2025 result. There is no filed cash-flow statement. You see where the money came from and where it went.

From operations +€250
Investment €0
Financing -€243
Cash 2024 €0
Net result for the year +€983
Receivables within one year -€498
Tax, wage and social debts -€234
Short-term financial debts -€243
Cash 2025 €7
brings cash intakes cash out
Every line side by side 29 lines
Line Code 2024 2025 Change %
Total assets 20/58 €14,308 €14,813 +€505 +3.5%
Current assets 29/58 €14,308 €14,813 +€505 +3.5%
Amounts receivable within one year 40/41 €14,308 €14,806 +€498 +3.5%
Other amounts receivable 41 €14,308 €14,806 +€498 +3.5%
Cash at bank and in hand 54/58 - €7 +€7
Total equity and liabilities 10/49 €14,308 €14,813 +€505 +3.5%
Equity 10/15 €13,831 €14,813 +€983 +7.1%
Contributions 10/11 €18,592 €18,592 = 0.0%
Contributions outside capital 11 €18,592 - -€18,592
Other 1109/19 €18,592 - -€18,592
Reserves 13 €1,859 €1,859 = 0.0%
Non-distributable reserves 130/1 €1,859 €1,859 = 0.0%
Reserves not available under the articles 1311 €1,859 €1,859 = 0.0%
Profit (loss) carried forward 14 -€6,620 -€5,638 +€983 +14.8%
Amounts payable 17/49 €477 - -€477
Amounts payable within one year 42/48 €477 - -€477
Financial debts 43 €243 - -€243
Credit institutions 430/8 €243 - -€243
Taxes, remuneration and social security 45 €234 - -€234
Taxes 450/3 €234 - -€234
Gross operating margin 9900 €837 €1,023 +€186 +22.3%
Operating profit (loss) 9901 €837 €1,023 +€186 +22.3%
Financial income 75/76B €1,980 €0 -€1,980 -100%
Recurring financial income 75 €1,980 €0 -€1,980 -100%
Financial charges 65/66B €13 €41 +€28 +220%
Recurring financial charges 65 €13 €41 +€28 +220%
Profit (loss) for the period before taxes 9903 €2,804 €983 -€1,822 -65.0%
Profit (loss) for the period 9904 €2,804 €983 -€1,822 -65.0%
Profit (loss) for the period to be appropriated 9905 €2,804 €983 -€1,822 -65.0%

Value

latest balance sheet 31-12-2025 · indication, not a valuation or advice

Indicative value of the equity

Indication, not a valuation or advice
€9,360 to €10,142

Midpoint €9,686 · 50% capitalised earnings, 50% adjusted equity

Capitalisation rate 12% result over 3 years earnings weight 50%

Adjusted equity €14,813
Capitalised earnings €3,907 to €5,470
Indication €9,360 to €10,142

Adjusted equity

balance sheet 31-12-2025
Equity (10/15)
€14,813
Revaluation of assets
€0
Deferred tax on the revaluation
€0
Other adjustment
€0
Adjusted equity
€14,813

Capitalised earnings

net result for the year (9904)
2025
€983
2024
€2,804
2023
-€2,146
2022
€3,403
2020
-€5,186
Average result
€547
Divided by the capitalisation rate
14% / 12% / 10%
Capitalised earnings
€3,907 / €4,558 / €5,470

Limits of the indication

  • Checked holds no market prices or comparable transactions.
  • Anything after the latest accounts and items off the balance sheet (guarantees, leases, disputes) are left out.
  • Checked does not know the real value of buildings, stock and receivables. Enter your own revaluation or adjustment for it.
  • The owner's role in the business, synergies for a buyer and the tax consequences of a sale are left out.

For a valuation to base a decision on, go to a company auditor or a certified accountant.

Calculation and sources

Source: filed annual accounts (NBB) and main activity (KBO). The movements compare the financial years ended 31 December 2024 and 31 December 2025. Green is a favourable move for that line, red an unfavourable one. The value is an indication, not a valuation or advice. Prepared on 13 November 2026 via checked.be.