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Chelona: what changed

Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

Chelona

BE 0671.611.964
NACE 73.300, Public relations and communication consultancy
financial year 2025 compared with 2024filed annual accounts (NBB)
Net result for the year
€73,235
2024 · €101,120-€27,885
Equity
€18,600
2024 · €121,580-€102,980
Cash
€74,851
2024 · €24,991+€49,859
Balance sheet total
€244,303
2024 · €409,050-€164,747

Largest movements

2024 to 2025
Assets
  • Tangible fixed assets -€295,180

    down €295,180 (-98.3%), from €300,148 to €4,968

    of which Land and buildings: -€292,719

  • Receivables within one year +€105,776

    up €105,776 (+212%), from €49,961 to €155,737

    of which Trade receivables: +€93,001

  • Cash +€49,859

    up €49,859 (+200%), from €24,991 to €74,851

    mainly Investment in fixed assets (net) (+€292,719) and Other debts (+€147,685)

  • Deferred charges and accrued income -€25,203

    down €25,203 (-74.2%), from €33,950 to €8,748

Equity and liabilities
  • Other debts +€147,685

    up €147,685 (+1,151%), from €12,826 to €160,511

  • Reserves -€102,980

    down €102,980 (-100%), from €102,980 to €0

  • Short-term financial debts -€100,000

    down €100,000 (-100%), from €100,000 to €0

  • Debts after one year -€70,242

    down €70,242 (-100%), from €70,242 to €0

  • Current portion of long-term debt -€34,496

    down €34,496 (-100%), from €34,496 to €0

Income statement
  • Gross operating margin -€44,296

    down €44,296 (-29.0%), from €152,605 to €108,309

  • Taxes -€14,781

    down €14,781 (-42.2%), from €35,005 to €20,224

  • Depreciation -€8,842

    down €8,842 (-78.2%), from €11,303 to €2,461

  • Financial charges +€6,085

    up €6,085 (+136%), from €4,465 to €10,550

  • Financial income -€1,693

    down €1,693 (-99.9%), from €1,695 to €2

From the 2024 result to the 2025 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2024 €101,120
Gross operating margin -€44,296
Depreciation +€8,842
Other operating charges +€566
Financial income -€1,693
Financial charges -€6,085
Taxes +€14,781
Result 2025 €73,235
raises the resultlowers the result

Derived cash bridge

cash 2024 to 2025

Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations +€138,094
Investment +€292,719
Financing -€380,953
Cash 2024 €24,991
Net result for the year +€73,235
Depreciation +€2,461
Receivables within one year -€105,776
Deferred charges and accrued income +€25,203
Trade debts -€20,181
Tax, wage and social debts +€17,068
Advances received -€1,600
Other debts +€147,685
Investment in fixed assets (net) +€292,719
Debts after one year -€70,242
Current portion of long-term debt -€34,496
Short-term financial debts -€100,000
Contributions, distributions and other -€176,215
Cash 2025 €74,851
brings cash intakes cash out
Every line side by side 44 lines
Line Code 2024 2025 Change %
Total assets 20/58 €409,050 €244,303 -€164,747 -40.3%
Fixed assets 21/28 €300,148 €4,968 -€295,180 -98.3%
Intangible fixed assets 21 €0 - =
Tangible fixed assets 22/27 €300,148 €4,968 -€295,180 -98.3%
Land and buildings 22 €292,719 €0 -€292,719 -100%
Furniture and vehicles 24 €7,429 €4,968 -€2,461 -33.1%
Current assets 29/58 €108,903 €239,336 +€130,433 +120%
Amounts receivable within one year 40/41 €49,961 €155,737 +€105,776 +212%
Trade receivables 40 €49,961 €142,962 +€93,001 +186%
Other amounts receivable 41 - €12,776 +€12,776
Cash at bank and in hand 54/58 €24,991 €74,851 +€49,859 +200%
Deferred charges and accrued income 490/1 €33,950 €8,748 -€25,203 -74.2%
Total equity and liabilities 10/49 €409,050 €244,303 -€164,747 -40.3%
Equity 10/15 €121,580 €18,600 -€102,980 -84.7%
Contributions 10/11 €18,600 €18,600 = 0.0%
Reserves 13 €102,980 €0 -€102,980 -100%
Distributable reserves 133 €102,980 €0 -€102,980 -100%
Profit (loss) carried forward 14 €0 €0 =
Amounts payable 17/49 €287,470 €225,703 -€61,767 -21.5%
Amounts payable after more than one year 17 €70,242 €0 -€70,242 -100%
Financial debts 170/4 €70,242 €0 -€70,242 -100%
Amounts payable within one year 42/48 €217,228 €225,703 +€8,475 +3.9%
Current portion of amounts payable after more than one year 42 €34,496 €0 -€34,496 -100%
Financial debts 43 €100,000 €0 -€100,000 -100%
Credit institutions 430/8 €100,000 €0 -€100,000 -100%
Trade debts 44 €29,273 €9,092 -€20,181 -68.9%
Suppliers 440/4 €29,273 €9,092 -€20,181 -68.9%
Advances received on contracts in progress 46 €1,600 €0 -€1,600 -100%
Taxes, remuneration and social security 45 €39,033 €56,101 +€17,068 +43.7%
Taxes 450/3 €39,033 €56,101 +€17,068 +43.7%
Other amounts payable 47/48 €12,826 €160,511 +€147,685 +1,151%
Non-recurring operating income 76A - €144,419 +€144,419
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €11,303 €2,461 -€8,842 -78.2%
Other operating charges 640/8 €2,407 €1,841 -€566 -23.5%
Gross operating margin 9900 €152,605 €108,309 -€44,296 -29.0%
Operating profit (loss) 9901 €138,895 €104,006 -€34,888 -25.1%
Financial income 75/76B €1,695 €2 -€1,693 -99.9%
Recurring financial income 75 €1,695 €2 -€1,693 -99.9%
Financial charges 65/66B €4,465 €10,550 +€6,085 +136%
Recurring financial charges 65 €4,465 €10,550 +€6,085 +136%
Profit (loss) for the period before taxes 9903 €136,125 €93,459 -€42,666 -31.3%
Income taxes 67/77 €35,005 €20,224 -€14,781 -42.2%
Profit (loss) for the period 9904 €101,120 €73,235 -€27,885 -27.6%
Profit (loss) for the period to be appropriated 9905 €101,120 €73,235 -€27,885 -27.6%

Source: filed annual accounts (NBB), financial years ended 31 December 2024 and 31 December 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 30 October 2026 via checked.be.