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Brandlove: what changed

Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

Brandlove

BE 0793.808.012
NACE 73.110, Advertising agencies
financial year 2025 compared with 2024filed annual accounts (NBB)
Net result for the year
€9,157
2024 · -€16,477+€25,635
Equity
€25,155
2024 · €15,998+€9,157
Cash
€10,665
2024 · €5,275+€5,390
Balance sheet total
€41,271
2024 · €35,777+€5,494

Largest movements

2024 to 2025
Assets
  • Cash +€5,390

    up €5,390 (+102%), from €5,275 to €10,665

    mainly Tax, wage and social debts (+€10,902) and Net result for the year (+€9,157)

  • Tangible fixed assets -€5,267

    down €5,267 (-24.3%), from €21,696 to €16,429

    of which Furniture and vehicles: -€3,845

  • Receivables within one year +€4,539

    up €4,539 (+73.3%), from €6,193 to €10,732

    of which Other amounts receivable: +€3,578

  • Deferred charges and accrued income +€833

    up €833 (+31.9%), from €2,613 to €3,446

Equity and liabilities
  • Other debts -€11,551

    down €11,551 (-100%), from €11,551 to €0

  • Tax, wage and social debts +€10,902

    up €10,902 (+5,007%), from €218 to €11,120

  • Reserves +€9,157

    up €9,157 (+67.8%), from €13,498 to €22,655

  • Current portion of long-term debt -€2,073

    down €2,073 (-58.3%), from €3,554 to €1,481

  • Debts after one year -€1,481

    down €1,481 (-100%), from €1,481 to €0

Income statement
  • Gross operating margin +€31,539

    up €31,539, from -€7,167 to €24,371

  • Taxes +€4,936

    up €4,936 (+2,267%), from €218 to €5,154

  • Depreciation +€1,907

    up €1,907 (+39.9%), from €4,777 to €6,684

  • Financial charges -€1,196

    down €1,196 (-28.5%), from €4,198 to €3,002

  • Other operating charges +€402

    up €402 (+340%), from €118 to €520

From the 2024 result to the 2025 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2024 -€16,477
Gross operating margin +€31,539
Depreciation -€1,907
Other operating charges -€402
Financial income +€145
Financial charges +€1,196
Taxes -€4,936
Result 2025 €9,157
raises the resultlowers the result

Derived cash bridge

cash 2024 to 2025

Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations +€10,278
Investment -€1,417
Financing -€3,471
Cash 2024 €5,275
Net result for the year +€9,157
Depreciation +€6,684
Receivables within one year -€4,539
Deferred charges and accrued income -€833
Trade debts +€457
Tax, wage and social debts +€10,902
Other debts -€11,551
Investment in fixed assets (net) -€1,417
Debts after one year -€1,481
Current portion of long-term debt -€2,073
Short-term financial debts +€84
Cash 2025 €10,665
brings cash intakes cash out
Every line side by side 41 lines
Line Code 2024 2025 Change %
Total assets 20/58 €35,777 €41,271 +€5,494 +15.4%
Fixed assets 21/28 €21,696 €16,429 -€5,267 -24.3%
Tangible fixed assets 22/27 €21,696 €16,429 -€5,267 -24.3%
Furniture and vehicles 24 €8,551 €4,705 -€3,845 -45.0%
Leasing and similar rights 25 €6,310 €4,888 -€1,422 -22.5%
Other tangible fixed assets 26 €6,835 €6,835 = 0.0%
Current assets 29/58 €14,082 €24,843 +€10,761 +76.4%
Amounts receivable within one year 40/41 €6,193 €10,732 +€4,539 +73.3%
Trade receivables 40 €4,700 €5,660 +€960 +20.4%
Other amounts receivable 41 €1,493 €5,071 +€3,578 +240%
Cash at bank and in hand 54/58 €5,275 €10,665 +€5,390 +102%
Deferred charges and accrued income 490/1 €2,613 €3,446 +€833 +31.9%
Total equity and liabilities 10/49 €35,777 €41,271 +€5,494 +15.4%
Equity 10/15 €15,998 €25,155 +€9,157 +57.2%
Contributions 10/11 €2,500 €2,500 = 0.0%
Reserves 13 €13,498 €22,655 +€9,157 +67.8%
Distributable reserves 133 €13,498 €22,655 +€9,157 +67.8%
Amounts payable 17/49 €19,779 €16,116 -€3,663 -18.5%
Amounts payable after more than one year 17 €1,481 €0 -€1,481 -100%
Financial debts 170/4 €1,481 €0 -€1,481 -100%
Amounts payable within one year 42/48 €18,298 €16,116 -€2,182 -11.9%
Current portion of amounts payable after more than one year 42 €3,554 €1,481 -€2,073 -58.3%
Financial debts 43 €2,018 €2,101 +€84 +4.1%
Other loans 439 €2,018 €2,101 +€84 +4.1%
Trade debts 44 €958 €1,414 +€457 +47.7%
Suppliers 440/4 €958 €1,414 +€457 +47.7%
Taxes, remuneration and social security 45 €218 €11,120 +€10,902 +5,007%
Taxes 450/3 €218 €11,120 +€10,902 +5,007%
Other amounts payable 47/48 €11,551 €0 -€11,551 -100%
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €4,777 €6,684 +€1,907 +39.9%
Other operating charges 640/8 €118 €520 +€402 +340%
Gross operating margin 9900 -€7,167 €24,371 +€31,539
Operating profit (loss) 9901 -€12,062 €17,168 +€29,229
Financial income 75/76B €0 €146 +€145 +69,271%
Recurring financial income 75 €0 €146 +€145 +69,271%
Financial charges 65/66B €4,198 €3,002 -€1,196 -28.5%
Recurring financial charges 65 €4,198 €3,002 -€1,196 -28.5%
Profit (loss) for the period before taxes 9903 -€16,260 €14,311 +€30,571
Income taxes 67/77 €218 €5,154 +€4,936 +2,267%
Profit (loss) for the period 9904 -€16,477 €9,157 +€25,635
Profit (loss) for the period to be appropriated 9905 -€16,477 €9,157 +€25,635

Source: filed annual accounts (NBB), financial years ended 31 December 2024 and 31 December 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 30 October 2026 via checked.be.