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BRAND SOLUTIONS: what changed

Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

BRAND SOLUTIONS

BE 0548.695.544
NACE 73.300, Public relations and communication consultancy
financial year 2025 compared with 2024filed annual accounts (NBB)
Net result for the year
-€29,858
2024 · -€72,484+€42,626
Equity
€79,713
2024 · €109,571-€29,858
Cash
€77,665
2024 · €102,522-€24,857
Balance sheet total
€80,196
2024 · €111,062-€30,866

Largest movements

2024 to 2025
Assets
  • Cash -€24,857

    down €24,857 (-24.2%), from €102,522 to €77,665

    mainly Net result for the year (-€29,858) and Tax, wage and social debts (-€516)

  • Receivables within one year -€6,009

    down €6,009 (-70.4%), from €8,540 to €2,531

    of which Other amounts receivable: -€5,812

Equity and liabilities
  • Reserves -€30,000

    down €30,000 (-33.3%), from €90,000 to €60,000

Income statement
  • Gross operating margin +€44,851

    up €44,851 (+59.5%), from -€75,341 to -€30,490

  • Financial income -€2,196

    down €2,196 (-56.8%), from €3,868 to €1,672

From the 2024 result to the 2025 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2024 -€72,484
Gross operating margin +€44,851
Other operating charges +€398
Financial income -€2,196
Financial charges +€75
Taxes -€502
Result 2025 -€29,858
raises the resultlowers the result

Derived cash bridge

cash 2024 to 2025

Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations -€24,857
Investment €0
Financing €0
Cash 2024 €102,522
Net result for the year -€29,858
Receivables within one year +€6,009
Trade debts -€492
Tax, wage and social debts -€516
Cash 2025 €77,665
brings cash intakes cash out
Every line side by side 29 lines
Line Code 2024 2025 Change %
Total assets 20/58 €111,062 €80,196 -€30,866 -27.8%
Current assets 29/58 €111,062 €80,196 -€30,866 -27.8%
Amounts receivable within one year 40/41 €8,540 €2,531 -€6,009 -70.4%
Trade receivables 40 €2,728 €2,531 -€197 -7.2%
Other amounts receivable 41 €5,812 - -€5,812
Cash at bank and in hand 54/58 €102,522 €77,665 -€24,857 -24.2%
Total equity and liabilities 10/49 €111,062 €80,196 -€30,866 -27.8%
Equity 10/15 €109,571 €79,713 -€29,858 -27.3%
Contributions 10/11 €18,550 €18,550 = 0.0%
Reserves 13 €90,000 €60,000 -€30,000 -33.3%
Distributable reserves 133 €90,000 €60,000 -€30,000 -33.3%
Profit (loss) carried forward 14 €1,021 €1,163 +€142 +13.9%
Amounts payable 17/49 €1,490 €483 -€1,008 -67.6%
Amounts payable within one year 42/48 €1,490 €483 -€1,008 -67.6%
Trade debts 44 €537 €45 -€492 -91.6%
Suppliers 440/4 €537 €45 -€492 -91.6%
Taxes, remuneration and social security 45 €954 €438 -€516 -54.1%
Taxes 450/3 €954 €438 -€516 -54.1%
Other operating charges 640/8 €918 €520 -€398 -43.4%
Gross operating margin 9900 -€75,341 -€30,490 +€44,851 +59.5%
Operating profit (loss) 9901 -€76,259 -€31,010 +€45,249 +59.3%
Financial income 75/76B €3,868 €1,672 -€2,196 -56.8%
Recurring financial income 75 €3,868 €1,672 -€2,196 -56.8%
Financial charges 65/66B €94 €19 -€75 -80.0%
Recurring financial charges 65 €94 €19 -€75 -80.0%
Profit (loss) for the period before taxes 9903 -€72,484 -€29,357 +€43,128 +59.5%
Income taxes 67/77 - €502 +€502
Profit (loss) for the period 9904 -€72,484 -€29,858 +€42,626 +58.8%
Profit (loss) for the period to be appropriated 9905 -€72,484 -€29,858 +€42,626 +58.8%

Source: filed annual accounts (NBB), financial years ended 31 December 2024 and 31 December 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 22 October 2026 via checked.be.