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APLANOS: what changed

Two fiscal years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

APLANOS

BE 0436.622.635
NACE 73.110, Advertising agencies
fiscal year 2024 against 2025filed annual accounts (NBB)
Net result for the year
€57,729
2024 · €25,811+€31,917
Equity
€309,018
2024 · €282,270+€26,748
Cash
€348,269
2024 · €347,990+€279
Balance sheet total
€626,376
2024 · €557,437+€68,939

Largest movements

2024 to 2025
Assets
  • Receivables within one year +€75,395

    up €75,395 (+42.9%), from €175,863 to €251,257

    of which Trade receivables: +€86,623

Equity and liabilities
  • Reserves +€26,748

    up €26,748 (+10.3%), from €259,959 to €286,707

  • Tax, wage and social debts +€19,095

    up €19,095 (+68.1%), from €28,052 to €47,147

    of which Taxes: +€20,404

  • Short-term financial debts +€10,352

    up €10,352, from €0 to €10,352

  • Other debts +€6,491

    up €6,491 (+2.9%), from €225,188 to €231,678

Income statement
  • Gross operating margin +€39,044

    up €39,044 (+50.3%), from €77,580 to €116,624

  • Write-downs -€12,475

    no longer reported in 2025 (was €12,475)

  • Taxes +€11,165

    up €11,165 (+108.3%), from €10,312 to €21,477

  • Staff costs +€5,652

    up €5,652 (+30.9%), from €18,309 to €23,960

  • Financial charges +€2,162

    up €2,162 (+232.3%), from €931 to €3,093

From the 2024 result to the 2025 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2024 €25,811
Gross operating margin +€39,044
Staff costs -€5,652
Depreciation -€660
Write-downs +€12,475
Other operating charges +€36
Financial income +€1
Financial charges -€2,162
Taxes -€11,165
Result 2025 €57,729

Cash bridge derived

cash 2024 to 2025

Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations +€23,182
Investment -€2,275
Financing -€20,628
Cash 2024 €347,990
Net result for the year +€57,729
Depreciation +€7,692
Receivables within one year -€75,395
Deferred charges and accrued income +€1,318
Trade debts +€4,865
Tax, wage and social debts +€19,095
Other debts +€6,491
Accrued charges and deferred income +€1,389
Investment in fixed assets (net) -€2,275
Short-term financial debts +€10,352
Contributions, distributions and other -€30,980
Cash 2025 €348,269
Every line side by side 45 lines
Line Code 2024 2025 Change %
Total assets 20/58 €557,437 €626,376 +€68,939 +12.4%
Fixed assets 21/28 €30,924 €25,507 -€5,417 -17.5%
Intangible fixed assets 21 €0 €0 =
Tangible fixed assets 22/27 €30,874 €25,457 -€5,417 -17.5%
Land and buildings 22 €7,982 €7,982 = 0.0%
Furniture and vehicles 24 €7,749 €6,959 -€791 -10.2%
Other tangible fixed assets 26 €15,143 €10,516 -€4,627 -30.6%
Financial fixed assets 28 €50 €50 = 0.0%
Current assets 29/58 €526,513 €600,869 +€74,356 +14.1%
Amounts receivable within one year 40/41 €175,863 €251,257 +€75,395 +42.9%
Trade receivables 40 €153,477 €240,100 +€86,623 +56.4%
Other amounts receivable 41 €22,386 €11,157 -€11,229 -50.2%
Cash at bank and in hand 54/58 €347,990 €348,269 +€279 +0.1%
Deferred charges and accrued income 490/1 €2,660 €1,343 -€1,318 -49.5%
Total equity and liabilities 10/49 €557,437 €626,376 +€68,939 +12.4%
Equity 10/15 €282,270 €309,018 +€26,748 +9.5%
Contributions 10/11 €22,310 €22,310 = 0.0%
Reserves 13 €259,959 €286,707 +€26,748 +10.3%
Distributable reserves 133 €259,959 €286,707 +€26,748 +10.3%
Profit (loss) carried forward 14 €0 - =
Amounts payable 17/49 €275,168 €317,358 +€42,191 +15.3%
Amounts payable within one year 42/48 €261,451 €302,253 +€40,802 +15.6%
Financial debts 43 €0 €10,352 +€10,352
Credit institutions 430/8 €0 €10,352 +€10,352
Trade debts 44 €8,210 €13,075 +€4,865 +59.3%
Suppliers 440/4 €8,210 €13,075 +€4,865 +59.3%
Taxes, remuneration and social security 45 €28,052 €47,147 +€19,095 +68.1%
Taxes 450/3 €22,625 €43,029 +€20,404 +90.2%
Remuneration and social security 454/9 €5,427 €4,118 -€1,309 -24.1%
Other amounts payable 47/48 €225,188 €231,678 +€6,491 +2.9%
Accrued charges and deferred income 492/3 €13,717 €15,106 +€1,389 +10.1%
Remuneration, social security and pensions 62 €18,309 €23,960 +€5,652 +30.9%
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €7,032 €7,692 +€660 +9.4%
Write-downs on stocks, contracts in progress and trade receivables: additions (reversals) 631/4 €12,475 - -€12,475
Other operating charges 640/8 €2,710 €2,674 -€36 -1.3%
Gross operating margin 9900 €77,580 €116,624 +€39,044 +50.3%
Operating profit (loss) 9901 €37,055 €82,298 +€45,243 +122.1%
Financial income 75/76B - €1 +€1
Recurring financial income 75 - €1 +€1
Financial charges 65/66B €931 €3,093 +€2,162 +232.3%
Recurring financial charges 65 €931 €3,093 +€2,162 +232.3%
Profit (loss) for the period before taxes 9903 €36,124 €79,206 +€43,082 +119.3%
Income taxes 67/77 €10,312 €21,477 +€11,165 +108.3%
Profit (loss) for the period 9904 €25,811 €57,729 +€31,917 +123.7%
Profit (loss) for the period to be appropriated 9905 €25,811 €57,729 +€31,917 +123.7%

Source: filed annual accounts (NBB), fiscal years ended 31 December 2024 and 31 December 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 3 October 2026 via checked.be.