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ADD VALUE: what changed

Two fiscal years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.

What changed

ADD VALUE

BE 0767.645.033
NACE 73.200, Market research and public opinion polling
fiscal year 2023 against 2024filed annual accounts (NBB)
Net result for the year
€30,542
2023 · €48,280-€17,739
Equity
€48,733
2023 · €168,191-€119,458
Cash
€29,752
2023 · €165,933-€136,181
Balance sheet total
€149,635
2023 · €267,725-€118,089

Largest movements

2023 to 2024
Assets
  • Cash -€136,181

    down €136,181 (-82.1%), from €165,933 to €29,752

    mainly Contributions, distributions and other (-€150,000) and Tax, wage and social debts (-€38,814)

  • Receivables within one year +€17,289

    up €17,289 (+19.7%), from €87,538 to €104,827

    of which Trade receivables: +€20,216

Equity and liabilities
  • Reserves -€119,458

    down €119,458 (-73.2%), from €163,191 to €43,733

  • Tax, wage and social debts -€38,814

    down €38,814 (-61.4%), from €63,187 to €24,373

    of which Taxes: -€37,246

  • Short-term financial debts +€17,381

    new in 2024: €17,381

  • Trade debts +€13,725

    up €13,725 (+37.8%), from €36,347 to €50,072

  • Other debts +€9,077

    new in 2024: €9,077

Income statement
  • Staff costs +€49,164

    up €49,164 (+82.7%), from €59,441 to €108,605

  • Gross operating margin +€26,629

    up €26,629 (+20.0%), from €133,456 to €160,085

  • Taxes -€5,441

    down €5,441 (-30.2%), from €18,012 to €12,571

  • Write-downs -€3,400

    down €3,400 (-100.0%), from €3,400 to €0

  • Other operating charges +€3,240

    up €3,240 (+149.3%), from €2,170 to €5,410

From the 2023 result to the 2024 result

effect on the result

Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.

Result 2023 €48,280
Gross operating margin +€26,629
Staff costs -€49,164
Depreciation +€45
Write-downs +€3,400
Other operating charges -€3,240
Financial income +€68
Financial charges -€918
Taxes +€5,441
Result 2024 €30,542

Cash bridge derived

cash 2023 to 2024

Derived from the 2023 and 2024 balance sheets and the 2024 result: not a filed cash-flow statement. It shows where the money came from and went.

From operations -€691
Investment -€2,871
Financing -€132,619
Cash 2023 €165,933
Net result for the year +€30,542
Depreciation +€1,447
Receivables within one year -€17,289
Deferred charges and accrued income +€621
Trade debts +€13,725
Tax, wage and social debts -€38,814
Other debts +€9,077
Investment in fixed assets (net) -€2,871
Short-term financial debts +€17,381
Contributions, distributions and other -€150,000
Cash 2024 €29,752
Every line side by side 44 lines
Line Code 2023 2024 Change %
Total assets 20/58 €267,725 €149,635 -€118,089 -44.1%
Fixed assets 21/28 €13,632 €15,057 +€1,425 +10.5%
Tangible fixed assets 22/27 €1,632 €3,057 +€1,425 +87.3%
Plant, machinery and equipment 23 €1,632 €351 -€1,281 -78.5%
Furniture and vehicles 24 - €2,706 +€2,706
Financial fixed assets 28 €12,000 €12,000 = 0.0%
Current assets 29/58 €254,092 €134,578 -€119,514 -47.0%
Amounts receivable within one year 40/41 €87,538 €104,827 +€17,289 +19.7%
Trade receivables 40 €74,033 €94,249 +€20,216 +27.3%
Other amounts receivable 41 €13,505 €10,578 -€2,927 -21.7%
Current investments 50/53 €0 - =
Cash at bank and in hand 54/58 €165,933 €29,752 -€136,181 -82.1%
Deferred charges and accrued income 490/1 €621 €0 -€621 -100.0%
Total equity and liabilities 10/49 €267,725 €149,635 -€118,089 -44.1%
Equity 10/15 €168,191 €48,733 -€119,458 -71.0%
Contributions 10/11 €5,000 €5,000 = 0.0%
Reserves 13 €163,191 €43,733 -€119,458 -73.2%
Distributable reserves 133 €163,191 €43,733 -€119,458 -73.2%
Profit (loss) carried forward 14 - €0 =
Amounts payable 17/49 €99,534 €100,903 +€1,369 +1.4%
Amounts payable within one year 42/48 €99,534 €100,903 +€1,369 +1.4%
Financial debts 43 - €17,381 +€17,381
Credit institutions 430/8 - €17,381 +€17,381
Trade debts 44 €36,347 €50,072 +€13,725 +37.8%
Suppliers 440/4 €36,347 €50,072 +€13,725 +37.8%
Taxes, remuneration and social security 45 €63,187 €24,373 -€38,814 -61.4%
Taxes 450/3 €55,926 €18,681 -€37,246 -66.6%
Remuneration and social security 454/9 €7,261 €5,692 -€1,568 -21.6%
Other amounts payable 47/48 - €9,077 +€9,077
Accrued charges and deferred income 492/3 €0 - =
Remuneration, social security and pensions 62 €59,441 €108,605 +€49,164 +82.7%
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €1,492 €1,447 -€45 -3.0%
Write-downs on stocks, contracts in progress and trade receivables: additions (reversals) 631/4 €3,400 €0 -€3,400 -100.0%
Other operating charges 640/8 €2,170 €5,410 +€3,240 +149.3%
Gross operating margin 9900 €133,456 €160,085 +€26,629 +20.0%
Operating profit (loss) 9901 €66,953 €44,624 -€22,330 -33.4%
Financial income 75/76B €296 €364 +€68 +22.9%
Recurring financial income 75 €296 €364 +€68 +22.9%
Financial charges 65/66B €957 €1,875 +€918 +95.9%
Recurring financial charges 65 €957 €1,875 +€918 +95.9%
Profit (loss) for the period before taxes 9903 €66,293 €43,113 -€23,180 -35.0%
Income taxes 67/77 €18,012 €12,571 -€5,441 -30.2%
Profit (loss) for the period 9904 €48,280 €30,542 -€17,739 -36.7%
Profit (loss) for the period to be appropriated 9905 €48,280 €30,542 -€17,739 -36.7%

Source: filed annual accounts (NBB), fiscal years ended 31 December 2023 and 31 December 2024. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 7 October 2026 via checked.be.