Ad Solutions Group: what changed
Two financial years side by side, explained: what moved most in the balance sheet and the result, why the result rose or fell, and where the money went.
Ad Solutions Group
Largest movements
- Stocks and contracts -€150,000
no longer reported in 2025 (was €150,000)
- Receivables within one year +€75,464
up €75,464 (+14.1%), from €535,799 to €611,263
of which Trade receivables: +€115,219
- Cash +€23,584
up €23,584 (+202%), from €11,696 to €35,280
mainly Stocks and contracts (+€150,000) and Net result for the year (+€24,808)
- Tangible fixed assets -€19,227
down €19,227 (-50.0%), from €38,480 to €19,253
of which Furniture and vehicles: -€17,686
- Receivables after one year -€12,000
down €12,000 (-8.0%), from €150,000 to €138,000
- Trade debts -€117,391
down €117,391 (-39.9%), from €294,534 to €177,143
- Reserves +€24,808
up €24,808 (+11.1%), from €222,910 to €247,717
of which Distributable reserves: +€24,808
- Advances received +€14,538
new in 2025: €14,538
- Gross operating margin -€75,088
down €75,088 (-13.3%), from €563,202 to €488,114
- Taxes -€36,459
down €36,459 (-74.0%), from €49,239 to €12,780
- Staff costs +€32,055
up €32,055 (+8.0%), from €402,523 to €434,578
From the 2024 result to the 2025 result
Each bar is the change in one income-statement line, as its effect on the result: higher costs pull it down, higher income lifts it.
Derived cash bridge
Derived from the 2024 and 2025 balance sheets and the 2025 result: not a filed cash-flow statement. It shows where the money came from and went.
Every line side by side
| Line | Code | 2024 | 2025 | Change | % |
|---|---|---|---|---|---|
| Total assets | 20/58 | €890,599 | €819,032 | -€71,567 | -8.0% |
| Fixed assets | 21/28 | €40,998 | €27,621 | -€13,377 | -32.6% |
| Tangible fixed assets | 22/27 | €38,480 | €19,253 | -€19,227 | -50.0% |
| Plant, machinery and equipment | 23 | €3,341 | €1,801 | -€1,540 | -46.1% |
| Furniture and vehicles | 24 | €35,139 | €17,453 | -€17,686 | -50.3% |
| Financial fixed assets | 28 | €2,518 | €8,368 | +€5,850 | +232% |
| Current assets | 29/58 | €849,601 | €791,411 | -€58,190 | -6.8% |
| Amounts receivable after more than one year | 29 | €150,000 | €138,000 | -€12,000 | -8.0% |
| Other amounts receivable | 291 | €150,000 | €138,000 | -€12,000 | -8.0% |
| Stocks and contracts in progress | 3 | €150,000 | - | -€150,000 | |
| Contracts in progress | 37 | €150,000 | - | -€150,000 | |
| Amounts receivable within one year | 40/41 | €535,799 | €611,263 | +€75,464 | +14.1% |
| Trade receivables | 40 | €101,521 | €216,740 | +€115,219 | +113% |
| Other amounts receivable | 41 | €434,278 | €394,523 | -€39,755 | -9.2% |
| Cash at bank and in hand | 54/58 | €11,696 | €35,280 | +€23,584 | +202% |
| Deferred charges and accrued income | 490/1 | €2,106 | €6,868 | +€4,761 | +226% |
| Total equity and liabilities | 10/49 | €890,599 | €819,032 | -€71,567 | -8.0% |
| Equity | 10/15 | €456,327 | €481,135 | +€24,808 | +5.4% |
| Contributions | 10/11 | €62,000 | €62,000 | = | 0.0% |
| Capital | 10 | €62,000 | €62,000 | = | 0.0% |
| Issued capital | 100 | €62,000 | €62,000 | = | 0.0% |
| Reserves | 13 | €222,910 | €247,717 | +€24,808 | +11.1% |
| Non-distributable reserves | 130/1 | €6,200 | €6,200 | = | 0.0% |
| Legal reserve | 130 | €6,200 | €6,200 | = | 0.0% |
| Distributable reserves | 133 | €216,710 | €241,517 | +€24,808 | +11.4% |
| Profit (loss) carried forward | 14 | €171,417 | €171,417 | = | 0.0% |
| Amounts payable | 17/49 | €434,272 | €337,898 | -€96,374 | -22.2% |
| Amounts payable within one year | 42/48 | €434,272 | €337,898 | -€96,374 | -22.2% |
| Trade debts | 44 | €294,534 | €177,143 | -€117,391 | -39.9% |
| Suppliers | 440/4 | €294,534 | €177,143 | -€117,391 | -39.9% |
| Advances received on contracts in progress | 46 | - | €14,538 | +€14,538 | |
| Taxes, remuneration and social security | 45 | €107,734 | €114,212 | +€6,479 | +6.0% |
| Taxes | 450/3 | €83,744 | €75,351 | -€8,392 | -10.0% |
| Remuneration and social security | 454/9 | €23,990 | €38,861 | +€14,871 | +62.0% |
| Other amounts payable | 47/48 | €32,004 | €32,004 | = | 0.0% |
| Remuneration, social security and pensions | 62 | €402,523 | €434,578 | +€32,055 | +8.0% |
| Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets | 630 | €16,931 | €12,668 | -€4,263 | -25.2% |
| Other operating charges | 640/8 | €1,391 | €2,142 | +€751 | +54.0% |
| Non-recurring operating charges | 66A | - | €6,559 | +€6,559 | |
| Gross operating margin | 9900 | €563,202 | €488,114 | -€75,088 | -13.3% |
| Operating profit (loss) | 9901 | €142,357 | €32,167 | -€110,190 | -77.4% |
| Financial income | 75/76B | €10,500 | €6,614 | -€3,886 | -37.0% |
| Recurring financial income | 75 | €10,500 | €6,614 | -€3,886 | -37.0% |
| Financial charges | 65/66B | €656 | €1,193 | +€538 | +82.0% |
| Recurring financial charges | 65 | €656 | €1,193 | +€538 | +82.0% |
| Profit (loss) for the period before taxes | 9903 | €152,201 | €37,587 | -€114,613 | -75.3% |
| Income taxes | 67/77 | €49,239 | €12,780 | -€36,459 | -74.0% |
| Profit (loss) for the period | 9904 | €102,962 | €24,808 | -€78,154 | -75.9% |
| Profit (loss) for the period to be appropriated | 9905 | €102,962 | €24,808 | -€78,154 | -75.9% |
Source: filed annual accounts (NBB), financial years ended 31 December 2024 and 31 December 2025. Colour: green is a favourable move for that line, red an unfavourable one. Prepared on 25 October 2026 via checked.be.