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21 AGENCY: what changed

BE 0768.847.437NACE 73.110, Advertising agenciesOther company

Position among the sector peers

What moved between 2024 and 2025

Net result for the year
€100,199
2024 · €259,998-€159,799
Equity
€471,408
2024 · €371,208+€100,199
Cash
€116,862
2024 · €51,484+€65,378
Balance sheet total
€2.6m
2024 · €1.7m+€971,451

Largest movements

2024 to 2025
Assets
  • Receivables within one year +€968,991

    up €968,991 (+104%), from €932,047 to €1.9m

    of which Other amounts receivable: +€570,258

  • Cash +€65,378

    up €65,378 (+127%), from €51,484 to €116,862

    mainly Trade debts (+€342,471) and Debts after one year (+€321,167)

  • Tangible fixed assets -€48,456

    down €48,456 (-16.8%), from €289,009 to €240,553

    of which Plant, machinery and equipment: -€57,833

  • Intangible fixed assets -€35,200

    down €35,200 (-10.0%), from €351,904 to €316,704

Equity and liabilities
  • Trade debts +€342,471

    up €342,471 (+37.4%), from €914,522 to €1.3m

  • Debts after one year +€321,167

    new in 2025: €321,167

  • Tax, wage and social debts +€204,994

    up €204,994 (+159%), from €129,114 to €334,108

    of which Taxes: +€157,939

  • Short-term financial debts +€125,000

    new in 2025: €125,000

  • Current portion of long-term debt -€67,039

    down €67,039 (-37.0%), from €181,060 to €114,021

Income statement
  • Staff costs +€322,990

    up €322,990 (+144%), from €224,286 to €547,276

  • Gross operating margin +€244,165

    up €244,165 (+40.9%), from €597,708 to €841,873

  • Depreciation +€93,412

    up €93,412 (+36,750%), from €254 to €93,666

  • Taxes -€43,336

    down €43,336 (-51.3%), from €84,500 to €41,164

  • Financial charges +€28,990

    up €28,990 (+109%), from €26,509 to €55,500

Change in the result, 2024 to 2025

effect on the result

For each income-statement line you see the change as its effect on the result. Higher costs lower the result, higher income raises it.

Result 2024 €259,998
Gross operating margin +€244,165
Staff costs -€322,990
Depreciation -€93,412
Write-downs +€4,369
Other operating charges -€12,813
Financial income +€6,537
Financial charges -€28,990
Taxes +€43,336
Result 2025 €100,199
raises the resultlowers the result

Derived cash bridge

cash 2024 to 2025

The bridge is derived from the 2024 and 2025 balance sheets and the 2025 result. There is no filed cash-flow statement. You see where the money came from and where it went.

From operations -€302,246
Investment -€11,504
Financing +€379,128
Cash 2024 €51,484
Net result for the year +€100,199
Depreciation +€93,666
Receivables within one year -€968,991
Deferred charges and accrued income -€19,243
Trade debts +€342,471
Tax, wage and social debts +€204,994
Other debts -€55,341
Investment in fixed assets (net) -€11,504
Debts after one year +€321,167
Current portion of long-term debt -€67,039
Short-term financial debts +€125,000
Cash 2025 €116,862
brings cash intakes cash out
Every line side by side 48 lines
Line Code 2024 2025 Change %
Total assets 20/58 €1,666,245 €2,637,696 +€971,451 +58.3%
Fixed assets 21/28 €647,342 €565,181 -€82,161 -12.7%
Intangible fixed assets 21 €351,904 €316,704 -€35,200 -10.0%
Tangible fixed assets 22/27 €289,009 €240,553 -€48,456 -16.8%
Plant, machinery and equipment 23 €289,009 €231,176 -€57,833 -20.0%
Furniture and vehicles 24 €0 €6,542 +€6,542
Leasing and similar rights 25 - €2,836 +€2,836
Financial fixed assets 28 €6,429 €7,924 +€1,495 +23.3%
Current assets 29/58 €1,018,902 €2,072,515 +€1.1m +103%
Amounts receivable within one year 40/41 €932,047 €1,901,038 +€968,991 +104%
Trade receivables 40 €678,766 €1,077,500 +€398,734 +58.7%
Other amounts receivable 41 €253,281 €823,539 +€570,258 +225%
Cash at bank and in hand 54/58 €51,484 €116,862 +€65,378 +127%
Deferred charges and accrued income 490/1 €35,372 €54,615 +€19,243 +54.4%
Total equity and liabilities 10/49 €1,666,245 €2,637,696 +€971,451 +58.3%
Equity 10/15 €371,208 €471,408 +€100,199 +27.0%
Contributions 10/11 €100,000 €100,000 = 0.0%
Reserves 13 - €63,150 +€63,150
Tax-exempt reserves 132 - €63,150 +€63,150
Profit (loss) carried forward 14 €271,208 €308,258 +€37,049 +13.7%
Amounts payable 17/49 €1,295,036 €2,166,288 +€871,252 +67.3%
Amounts payable after more than one year 17 - €321,167 +€321,167
Financial debts 170/4 - €321,167 +€321,167
Amounts payable within one year 42/48 €1,295,036 €1,845,121 +€550,085 +42.5%
Current portion of amounts payable after more than one year 42 €181,060 €114,021 -€67,039 -37.0%
Financial debts 43 - €125,000 +€125,000
Credit institutions 430/8 - €125,000 +€125,000
Trade debts 44 €914,522 €1,256,992 +€342,471 +37.4%
Suppliers 440/4 €914,522 €1,256,992 +€342,471 +37.4%
Taxes, remuneration and social security 45 €129,114 €334,108 +€204,994 +159%
Taxes 450/3 €91,393 €249,332 +€157,939 +173%
Remuneration and social security 454/9 €37,720 €84,776 +€47,056 +125%
Other amounts payable 47/48 €70,341 €15,000 -€55,341 -78.7%
Remuneration, social security and pensions 62 €224,286 €547,276 +€322,990 +144%
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets 630 €254 €93,666 +€93,412 +36,750%
Write-downs on stocks, contracts in progress and trade receivables: additions (reversals) 631/4 €4,369 €0 -€4,369 -100%
Other operating charges 640/8 €118 €12,931 +€12,813 +10,859%
Gross operating margin 9900 €597,708 €841,873 +€244,165 +40.9%
Operating profit (loss) 9901 €368,681 €188,000 -€180,681 -49.0%
Financial income 75/76B €2,327 €8,863 +€6,537 +281%
Recurring financial income 75 €2,327 €8,863 +€6,537 +281%
Financial charges 65/66B €26,509 €55,500 +€28,990 +109%
Recurring financial charges 65 €26,509 €55,500 +€28,990 +109%
Profit (loss) for the period before taxes 9903 €344,498 €141,364 -€203,134 -59.0%
Income taxes 67/77 €84,500 €41,164 -€43,336 -51.3%
Profit (loss) for the period 9904 €259,998 €100,199 -€159,799 -61.5%
Transfer to tax-exempt reserves 689 - €63,150 +€63,150
Profit (loss) for the period to be appropriated 9905 €259,998 €37,049 -€222,949 -85.8%

Value

latest balance sheet 30-09-2025 · indication, not a valuation or advice

Indicative value of the equity

Indication, not a valuation or advice
€513,666 to €688,192

Midpoint €586,385 · 50% capitalised earnings, 50% adjusted equity

Capitalisation rate 12% result over 3 years earnings weight 50%

Adjusted equity €154,704
Capitalised earnings €872,629 to €1.2m
Indication €513,666 to €688,192

Adjusted equity

balance sheet 30-09-2025
Equity (10/15)
€471,408
Intangible fixed assets (21)
-€316,704
Revaluation of assets
€0
Deferred tax on the revaluation
€0
Other adjustment
€0
Adjusted equity
€154,704

Capitalised earnings

net result for the year (9904)
2025
€100,199
2024
€259,998
2023
€6,306
2022
€4,904
Average result
€122,168
Divided by the capitalisation rate
14% / 12% / 10%
Capitalised earnings
€872,629 / €1.0m / €1.2m

Limits of the indication

  • Checked holds no market prices or comparable transactions.
  • Anything after the latest accounts and items off the balance sheet (guarantees, leases, disputes) are left out.
  • Checked does not know the real value of buildings, stock and receivables. Enter your own revaluation or adjustment for it.
  • The owner's role in the business, synergies for a buyer and the tax consequences of a sale are left out.

For a valuation to base a decision on, go to a company auditor or a certified accountant.

Calculation and sources

Source: filed annual accounts (NBB) and main activity (KBO). The movements compare the financial years ended 30 September 2024 and 30 September 2025. Green is a favourable move for that line, red an unfavourable one. The value is an indication, not a valuation or advice. Prepared on 14 November 2026 via checked.be.