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VITAM

Active Private limited companyfounded 1990active for 36 yearsLouizalaan 231, 1050 IxellesKBO/BCE: BE 0441.383.355
VITAM
Financial year 2025
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Annual accounts 2025

micro format, filed on 12-08-2026, 12 days late
€1.5m
▼ 23.7%
€967,492
▼ 21.1%
€969,148
▼ 21.1%
€718,032
▼ 20.6%
24.3%
▲ 19.2 percentage points
1.32
▲ 0.27

Money flows

of every €100 of turnover, €48.04 remains as profit in 2025

Balance sheet

balance sheet total €839,502 on 31-12-2025
What the company ownsHow it is paid for

in euro

in €m

Position in the sector

Compare with sector

24.3%

Higher than 28% of 8,614 companies in 2025.

1.32

Higher than 34% of 8,290 companies in 2025.

85.3%

Higher than 95% of 8,399 companies in 2025.

VITAM Middle half of the sector 80% of the sector Micro accounts in advertising and market research (NACE 73)

Net result: top quarter · Equity: top quarter · Balance sheet total: top quarter · Working capital: top quarter

Staff

Staff costs divided by the average number of full-time equivalents.

Blue and white collar

Filed annual accounts

as filed with the National Bank, click a year to choose it
Line Trend20252024202320222021202020192018201720162015201420132012201120102009200820072006
Balance sheet: assets
20/58 839,5021.1m1.0m994,975884,3841.1m1.4m1.2m906,806598,933329,472362,380180,96473,66998,86884,038118,12792,539222,721136,798
21/28 01,6563,3725,0896,8058,5225,16610,33215,49821,4322,3512,95510,49012,28320,64413,58821,8153,66918,1727,955
22/27 01,6563,3725,0896,8058,5225,16610,33215,49821,4322,0512,6555,66712,28320,64413,58821,8153,66918,1727,955
23 00000----5021,004--4138271,2411,656---
24 01,6563,3725,0896,8058,5225,16610,33215,49820,9291,0472,6555,66711,87019,81612,34620,1583,6697,7887,955
28 ---------03003004,823-------
29/58 839,5021.1m1.0m989,887877,5781.1m1.4m1.2m891,308577,501327,121359,425170,47461,38678,22570,45096,31288,870204,549128,843
40/41 41,667045,13548,647104,26589,02971,14154,31833,54560,81452,94474,32839,14317,47950,66453,32546,95577,075181,707116,309
40 41,667-41,22748,298104,26589,02966,59654,31833,54560,81452,94474,32839,14317,47945,57252,70441,47270,903128,83127,080
41 -03,9083490-4,545-------5,0926225,4826,17252,87789,230
54/58 797,8341.1m986,968941,240772,064996,0401.4m1.2m857,763515,100273,476282,311129,86342,04026,11816,02249,3574,60022,84211,900
490/1 -39886001,24995,4592,652-1,5877022,7861,4681,8671,4431,103-7,1940633
Balance sheet: equity and liabilities
10/49 839,5021.1m1.0m994,975884,3841.1m1.4m1.2m906,806598,933329,472362,380180,96473,66998,86884,038118,12792,539222,721136,798
10/15 204,31857,942113,99053,60845,70655,59455,20249,232710,534412,994173,89160,72752,06847,84046,15449,31547,89314,19144,84438,514
10/11 10,22610,22610,22610,22610,22610,22610,22610,22610,22610,22610,22610,22610,22610,22610,22610,22610,22610,22610,22610,226
100 ------18,59218,59218,59218,59218,59218,59218,59218,59218,59218,59218,59218,59218,59218,592
101 ------8,3668,3668,3668,3668,3668,3668,3668,3668,3668,3668,3668,3668,3668,366
11 -----10,226--------------
1109/19 -----10,226--------------
13 107,8591,8591,8591,8591,8591,8591,8591,8591,8591,8591,8591,8591,8591,8591,8591,8591,8591,8591,8591,859
130/1 1,8591,8591,8591,8591,8591,859--------------
130 -----1,8591,8591,8591,8591,8591,8591,8591,8591,8591,8591,8591,8591,8591,8591,859
1311 1,8591,8591,8591,8591,859---------------
133 106,000-------------------
14 86,23445,857101,90541,52333,62243,50943,11837,147698,449400,909161,80648,64239,98335,75534,06937,23035,8082,10632,75926,429
17/49 635,1831.1m922,345941,367838,6781.0m1.4m1.2m196,272185,938155,581301,653128,89625,82952,71434,72370,23478,348177,87798,284
17 -------------1,7223,6493,312-07,049-
170/4 -------------1,7223,6493,312-07,049-
42/48 635,1831.1m919,621937,356838,6781.0m1.4m1.2m196,272185,938155,581301,653121,90114,10729,90031,41170,23478,348155,52498,284
42 ------------1,7221,9274,6642,92107,0497,17015,833
44 21,17777,06100109,61036,84651,69435,99625,55146,13930,21032,49349,5727,88123,50326,77639,70842,517124,70240,086
440/4 21,04977,061-0109,61036,84651,69435,9967,86646,13930,21032,49349,5727,88123,50326,77639,70842,517124,70240,086
441 128-------17,685-----------
45 22,83514,9651,08532,02629,508270,545526,217158,149169,185139,666100,371117,04629,6342,6761,564-010,85823,65142,365
450/3 22,83514,9651,08529,77629,508270,545526,217158,149169,185139,666100,371117,04629,6342,6761,564-010,8585,76816,317
454/9 0002,2500-----------0017,88326,048
47/48 591,171982,806918,536905,330699,559730,614804,1051.0m1,53613325,000152,11440,9731,6241701,71430,52617,924--
492/3 --2,7244,011--------6,99510,00019,165---15,305-
Income statement
70 1.5m2.0m1.7m1.6m1.4m-----------404,772342,035415,036203,776
9900 970,1461.2m1.3m1.2m927,9061.0m1.2m496,279467,161368,865227,721226,15757,99718,05419,48013,47276,31742,217130,666117,546
60/61 521,125726,180475,354375,872507,628-----------328,454299,819284,37086,230
62 ----------------8847,772102,54596,571
630 1,6561,7171,7171,7171,7175,2275,1665,1665,9346,4492,1113,01210,42713,72715,2279,4539,92814,50316,17211,710
640/8 9989689608848689411,1546289231,0051,6441,0631,2271,7289711,6201,9862,4782,380348
9901 967,4921.2m1.3m1.2m925,3211.0m1.2m490,485460,304361,410223,966222,08346,3432,5983,2832,39964,315-22,5369,5698,919
75/76B 1147830526211521489223714399154414837022570
75 11478--526211521489223714399154414837022570
76B --3-----------------
65/66B 1,1275934631,5881,3009811,5521,3641,5821,5711,9082,8581,1815186921,1189812,5931,7103,283
65 1,1275934631,5881,3009811,5521,3641,5821,5711,9082,8581,1815186921,1189812,5931,7103,283
9903 966,3771.2m1.3m1.2m924,0741.0m1.2m489,236458,743360,328222,080219,26245,3043,0723,1351,42963,704-24,9047,8675,636
67/77 250,000324,055298,394324,028233,961280,323378,297150,538161,204121,22583,91570,60321,0765216,296635,749360
9904 716,377902,252960,382907,902690,113730,391805,971338,698297,539239,103138,165148,65924,2282,551-3,1611,42263,701-30,6537,8305,636
9905 716,377902,252960,382907,902690,113730,391805,971338,698297,539239,103138,165148,65924,2282,551-3,1611,42263,701-30,6537,8305,636
Appropriation of the result
9906 762,2341.0m1.0m941,523733,622773,509843,1181.0m698,449400,909186,806188,64259,98335,75534,06937,23065,8082,10632,75926,429
14P 45,857101,90541,52333,62243,509---------------
691/2 106,000-------------------
6920 106,000-------------------
694/7 570,000958,300900,000900,000700,000730,000800,0001.0m--25,000140,00020,000---30,000---
694 570,000958,300900,000900,000700,000730,000800,0001.0m--25,000140,00020,000-------
695 ----------------30,000---
Social balance sheet
9087 ----------------02.32.34
Hours worked1013 ----------------03,8923,8926,900
Document PDFPDFPDFPDFPDFPDFPDFPDFPDFPDFPDFPDFPDFPDFPDFPDFPDFPDFPDFPDF

The accounts for 13 older financial years (1991-2005) were filed as documents without figures as data, scans for example.

The notes to these accounts have 4 items, including the statement of assets and debts, the cost breakdown and rights and commitments. You find them in the accounts filed with the NBB.

Source: Annual accounts 2025 at the NBB, filed on 12-08-2026.

Download as CSV

Filings

each dot is a set of accounts, on the day it reached the National Bank

2025 annual accounts filed 12 days after the deadline. Filed on 12 August 2026, deadline 31 July 2026 (7 months after the close on 31 December 2025, Companies Code art. 3:10). Source: NBB, 2026-00394435.

Financial year Type Filed Reference Document
31-12-2025 micro format 12-08-2026 2026-00394435 PDF
31-12-2024 full format 29-08-2025 2025-00428331 PDF
31-12-2023 micro format 31-07-2024 2024-00312111 PDF
31-12-2022 micro format 26-08-2023 2023-00356786 PDF
31-12-2021 micro format 31-08-2022 2022-20364967 PDF
31-12-2020 micro format 27-08-2021 2021-54500051 PDF
31-12-2019 micro format 08-09-2020 2020-51700343 PDF
31-12-2018 micro format 30-09-2019 2019-68300465 PDF
31-12-2017 micro format 30-08-2018 2018-62000012 PDF
31-12-2016 full format 25-08-2017 2017-48400189 PDF
31-12-2015 full format 25-08-2016 2016-47700198 PDF
31-12-2014 full format 27-08-2015 2015-54500555 PDF
31-12-2013 full format 05-08-2014 2014-40100148 PDF
31-12-2012 full format 28-08-2013 2013-48500430 PDF
31-12-2011 full format 29-08-2012 2012-46500224 PDF
31-12-2010 full format 29-08-2011 2011-44700387 PDF
31-12-2009 full format 05-08-2010 2010-39000456 PDF
31-12-2008 full format 14-08-2009 2009-57900053 PDF
31-12-2007 full format 08-08-2008 2008-54900384 PDF
31-12-2006 full format 26-09-2007 2007-73900212 PDF
31-12-2005 full format 29-09-2006 2006-81600329 PDF
31-12-2004 full format 30-09-2005 2005-79702657 PDF
31-12-2003 full format 30-07-2004 2004-55003067 PDF
31-12-2002 full format 31-07-2003 2003-56402601 PDF
31-12-2001 full format 09-08-2002 2002-46605342 PDF
31-12-2000 full format 01-08-2001 2001-46801668 PDF
31-12-1999 full format 27-07-2000 2000-46602302 PDF
31-12-1998 full format 26-11-1999 1999-60600414 PDF
31-12-1997 full format 05-10-1998 1998-51302341 PDF
31-12-1996 full format 18-09-1997 1997-44201125 PDF
31-12-1995 full format 30-08-1996 1996-42002438 PDF
31-12-1994 full format 29-01-1996 1996-01602705 PDF
31-12-1991 full format 22-12-1992 1992-41401055 PDF

Key figures and ratios

per financial year, computed from the annual accounts
Line Trend20252024202320222021202020192018201720162015201420132012201120102009200820072006
969,1481.2m1.3m1.2m927,0381.0m1.2m495,651466,238367,859226,077225,09556,77016,32518,50911,85274,243-8,03325,74120,628
718,032903,969962,098909,618691,829735,618811,137343,864303,473245,552140,275151,67134,65516,27812,06610,87573,629-16,15024,00217,345
-000008,58300025,8301,507-4,5238,6345,36722,2821,22628,073047,3392,621
-332,886143,75245,728169,175-223,975-359,413172,980324,711342,663241,624-8,835152,44887,82315,92210,096-33,33644,757-18,24110,941-
204,31856,286113,34152,53038,90147,07250,03638,900695,036391,563171,54057,77248,57347,27948,32439,04026,07810,52249,02530,559
64.9%62.7%72.5%76.5%64.5%-----------15.9%-6.6%2.3%4.4%
24.3%5.1%11.0%5.4%5.2%5.1%3.8%3.9%78.4%69.0%52.8%16.8%28.8%64.9%46.7%58.7%40.5%15.3%20.1%28.2%
1.321.051.121.061.051.051.041.034.543.112.101.191.404.352.622.241.371.131.321.31
3.1118.558.0917.5618.3518.6725.0424.390.280.450.894.972.480.541.140.701.475.523.972.55
350.6%-842.5%----688.0%41.9%57.9%79.5%244.8%46.5%5.3%-6.8%2.9%133.0%-216.0%17.5%14.6%
85.3%79.6%92.7%91.2%78.0%66.8%56.1%27.1%32.8%39.9%41.9%41.0%13.4%3.5%-3.2%1.7%53.9%-33.1%3.5%4.1%
over 100over 100over 100over 100over 100---------------
10 days0 days9 days11 days27 days-----------37 days76 days113 days49 days
15 days39 days0 days0 days79 days-----------44 days52 days160 days170 days

A Belgian filing has no cash-flow statement. Cash flow is therefore an approximation, derived from the income statement. Investment is the acquisitions in the notes and, without them, the balance-sheet move.

Insights on VITAM

The operating result for 2025 is 21% lower than in 2024 and the lowest since 2021. It is the second fall in a row.

Debt's share of the balance-sheet total falls from 94.9% to 75.7%. Equity is higher and debt is lower.

Next steps

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