THE BRAND BUILDING MACHINE
ActiveSummary
THE BRAND BUILDING MACHINE has been active since 2007 and the Belgian Official Gazette contains no insolvency or warning signals. The 2025 annual accounts show negative equity (-€61,378) and a net result of €35,893, of which €58,252 non-recurring income. Equity fluctuates too strongly from year to year to read a trend from it. Its solvency ranks better than 5% of 12,775 sector peers (NACE 47, financial year 2025). The computed 12-month bankruptcy probability is 1.1% (low).
Overview
Official details
Source: KBO- Status
- Active since 29-11-2007 Normal situation
- Activity
- Retail sale of prescription glasses, lenses and sunglasses NACE 47742and 1 other
- Joint committee
- 201 Paritair Comité voor de zelfstandige kleinhandel · annual accounts 2022
- Establishment units
- 2.168.774.302 1000 Brussel, since 29-11-2007
- 2.300.542.367 1000 Brussel, since 01-09-2019
- Financial year end
- 31 December
- Peppol
- Reachable since 18-12-2025
Financial position
- Bankruptcy probabilitywithin 12 months
- 1.1%
- Gross margin
- €52,165
- ▲ 824%
- Turnover
- ≈ €250,000
- estimated
- Profit
- €35,893
- Equity
- -€61,378
- ▲ 36.9%
- Total assets
- €16,458
- ▼ 40.1%
- Negative equity on 31-12-2025
- 2025 accounts filed 49 days after the deadline
Score breakdownraises riskCapped at 59: negative equityLast filed accounts filed 49 days late; 3 of the last 3 accounts lateNegative equity -€61,378lowers riskSize: total assets €16,458Founded in 2007Show the evidence
Checked score
About 1 in 100 comparable companies go bankrupt within 12 months (an estimate).
Calculation
The band follows from the bankruptcy probability. 10 more points roughly halve it.
| 75-100 | Excellent | under 0.55% |
| 60-74 | Healthy | 0.55% to 1.5% |
| 45-59 | Fair | 1.5% to 4.2% |
| 25-44 | Weak | 4.2% to 15.0% |
| 0-24 | Critical | over 15.0% |
Where the company stands within its band depends half on the bankruptcy probability and half on how it does against its sector peers (NACE 47, micro). It does better than 6% of them on solvency, 4% on liquidity, 96% on profitability and 82% on growth.
The bankruptcy probability was computed on 02-11-2026 by the bankruptcy model of 2 October 2026, which learns from Belgian bankruptcies and reads the registers, the annual accounts and the Belgian Official Gazette.
Some facts cap the score, however low the probability. With negative or zero equity, a heavy loss, a special status in the KBO, one missing filing or accounts filed more than 90 days late, the score is Fair at most (59). With two missing filings, it is Weak at most (44). During a judicial reorganisation or at the company's end (bankruptcy, dissolution, liquidation), it is Critical at most (24).
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Signals
The company filed its last 7 accounts on average 59 days after the deadline. In the sector (NACE 47), the median for financial year 2024 was on the deadline day, and 47% of those companies filed late.
Searched, nothing found (2)
Key points
Recent changes
- · Gazette deed Change of role: SANDURAç Mehmet, from manager to director
- · Gazette deed Incorporation
Comparable companies
These companies have the same main activity as THE BRAND BUILDING MACHINE: retail sale of prescription glasses, lenses and sunglasses (NACE 47742). They are comparable in size and age: total assets between €18,100 and €37,500, founded between 1993 and 2015.
| Company | Total assets | Gross margin |
|---|---|---|
| THE BRAND BUILDING MACHINE Waterloo | €16,458 | €52,165 |
| ANAELLE Mons | €21,985 | €44,867 |
| Concept 17 Tielt-Winge | €18,102 | €29,828 |
| XOI BVBA Koekelberg | €27,043 | €30,299 |
| Optiek Swennen Bree | €24,841 | €80,163 |
| PIRET OPTIC Beauvechain | €30,778 | €72,075 |
| OPTICYAS Ninove | €37,473 | €61,093 |
Key facts about THE BRAND BUILDING MACHINE
- What is the company number of THE BRAND BUILDING MACHINE?
- The company number of THE BRAND BUILDING MACHINE is 0893.812.339. The VAT number is the same number with BE in front: BE 0893.812.339.
- Where is THE BRAND BUILDING MACHINE based?
- The registered office is at Avenue Beau Séjour 82, 1410 Waterloo.Company details
- What does THE BRAND BUILDING MACHINE do?
- According to the KBO register, the main activity is retail sale of prescription glasses, lenses and sunglasses (NACE 47742).
- What is the legal form of THE BRAND BUILDING MACHINE?
- The legal form of THE BRAND BUILDING MACHINE is Private limited company (BV).
- When was THE BRAND BUILDING MACHINE founded?
- THE BRAND BUILDING MACHINE was founded on 29-11-2007.
- Is THE BRAND BUILDING MACHINE still active?
- Yes, THE BRAND BUILDING MACHINE is an active enterprise in the KBO register.
- How many employees does THE BRAND BUILDING MACHINE have?
- THE BRAND BUILDING MACHINE had an average of 3 full-time equivalents in financial year 2022, according to the filed annual accounts.Financials
- Which joint committee does THE BRAND BUILDING MACHINE fall under?
- In its 2022 annual accounts, THE BRAND BUILDING MACHINE states joint committee 201 (Paritair Comité voor de zelfstandige kleinhandel).
- What is the turnover of THE BRAND BUILDING MACHINE?
- The turnover in financial year 2025 is ≈ €250,000. This figure is estimated from the gross margin of €52,165 and 73 comparable companies (NACE 477). It probably lies between €130,000 and €370,000.
- Is THE BRAND BUILDING MACHINE profitable?
- In financial year 2025, THE BRAND BUILDING MACHINE made a profit of €35,893.
- Where can I find the annual accounts of THE BRAND BUILDING MACHINE?
- THE BRAND BUILDING MACHINE filed 18 annual accounts with the National Bank of Belgium, the latest for financial year 2025.
- When are the next annual accounts of THE BRAND BUILDING MACHINE due?
- THE BRAND BUILDING MACHINE must file the annual accounts for financial year 2026 by 31-07-2027.Timeline
Next steps
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