NEW MOON
ActiveNEW MOON has been active since 1996 and the Belgian State Gazette contains no insolvency or warning signals. The 2025 annual accounts show equity of €18k and a net result of €-3k. Equity is shrinking by ~2.7% per year across the filed fiscal years. Its solvency ranks better than 64% of 7017 sector peers (fiscal year 2025). The computed 12-month bankruptcy probability is 0.5% (low).
Checked score
Score 2025
58
/ 100
Fair
The score weighs solvency, liquidity and profitability. Bankruptcy probability contributes 35%. Every signal that weighs is under Signals.
Axes · tick = 2024
Profitability5▼-57
Solvency95▲+1
Growth32▼-46
Track record100
Bankruptcy probability, 12 months
0.5%
Low
0%0.5%1.5%4%10%≥ 25%
Credit up to €1k at 30 days acceptable
Liquidity ample (current ratio 2.89 against 2.6 in 2024; short-term debt: 30.5% and cash: 1.8% of total assets), and 30.5% of the assets are financed with debt.
Credit advice for your own amount and term
Signals
Six signals. The signal on the left, the evidence on the right.
−lowers risk+raises risk○neutral
lowers risk · Long track record
A company with a long track record statistically fails less often than a young one.
KBO · incorporation dateAge against the risk zone
raises risk · Annual accounts: weaker financial profile
The latest annual accounts show a weaker profile in solvency, result or liquidity than companies that stay afloat.
NBB · annual accounts 2025Solvency, return and age of the figures
Solvency
69.5%
Return on assets
-13%
Age of the figures
9 mo
neutral · Filed after the deadline
The financial year that closed on 31-12-2025 was due by 31-07-2026 and was filed on 27-08-2026, 27 days later. For context: 47% of the Belgian market files late and the whole 1-to-90-day band measures 2.0% abnormal legal state against a 1.66% average. We show this as a fact and do not score it.
NBB · 10 filingsDeviation from the deadline
2025
27 d late
2024
19 d late
2023
2 d late
2022
60 d late
2021
73 d late
2020
31 d late
2019
89 d late
← before the deadline
after the deadline →
neutral · The next deadline is still running
The next financial year closes on 31-12-2026 and is due by 31-07-2027. Nothing is late today.
Companies Code · seven monthsPosition in the running window
20-09-2026 today31-12-2026 close31-07-2027 deadline
Financials · fiscal year 2025, micro schema
Turnover
Not included in this filing
EBIT margin
Not included in this filing
Net result
€-3k
2024 · €2k
2018: €-2k
2019: €337
2020: €8k
2021: €3k
2022: €-7k
2023: €-7k
2024: €2k
2018 → 2025
Working capital
€15k▼ 3.3%
2024 · €16k
2018: €22k
2019: €22k
2020: €29k
2021: €33k
2022: €15k
2023: €11k
2024: €16k
2018 → 2025
Multi-year overview
Every figure with its change against the year before
▲ rise
▼ fall
Line20212022202320242025Trend
Equity€33k-€26k▼ 20.9%€19k▼ 26.3%€22k▲ 11.7%€18k▼ 15.7%
Operating result€7k-€-6k€-7k▼ 15.7%€3k€-3k
Net result€3k-€-7k€-7k▲ 0.2%€2k€-3k
Result per fiscal year
Operating resultNet result
The operating result turns negative in 2025: a loss of €3k after €3k in 2024.
Balance-sheet composition
2025 in colour, 2024 as the grey bar beneath
Assets €26k
Fixed assets
€3k▼ 48.4%
Current assets
€23k▼ 9.1%
Equity and liabilities €26k
Equity
€18k▼ 15.7%
Debt
€8k▼ 18.3%
The debt ratio falls from 31.1% to 30.5%. Equity and debt are lower.
Key figures and ratios
EBITDA
€273▼
2024 · €6k
Cash flow
€-522▼
2024 · €5k
Solvency
69.5%▲
2024 · 68.9%
Current ratio
2.89▲
2024 · 2.60
Quick ratio
2.74▲
2024 · 2.40
Debt / equity
0.44▼
2024 · 0.45
ROE
-18.7%▼
2024 · 10.5%
ROA
-13.0%▼
2024 · 7.2%
Interest coverage
0.25▼
2024 · 4.13
Debt
€8k▼
2024 · €10k
Debt ≤ 1 year
€8k▼
2024 · €10k
Income taxes
€758▲
2024 · €174
Green means a favourable move, even when the figure itself falls: as with debt or debt / equity.
Filed annual accounts
As filed with the NBB · 2025 against 2024
Balance sheet
Code20242025
Assets
Total assets20/58€32k€26k▼
Fixed assets21/28€6k€3k▼
Tangible fixed assets22/27€6k€3k▼
Furniture and vehicles24€6k€3k▼
Current assets29/58€26k€23k▼
Stocks and contracts in progress3€2k€1k▼
Stocks30/36€2k€1k▼
Amounts receivable within one year40/41€23k€22k▼
Trade receivables40€5k-
Other amounts receivable41€18k€22k▲
Cash at bank and in hand54/58€478€478=
Equity and liabilities
Total equity and liabilities10/49€32k€26k▼
Equity10/15€22k€18k▼
Contributions10/11€7k€7k=
Reserves13€32k€32k=
Non-distributable reserves130/1€2k€2k=
Reserves not available under the articles1311€2k€2k=
Distributable reserves133€30k€30k=
Profit (loss) carried forward14€-18k€-21k▼
Amounts payable17/49€10k€8k▼
Amounts payable within one year42/48€10k€8k▼
Financial debts43€7k€7k▲
Credit institutions430/8€7k€7k▲
Trade debts44€651-
Suppliers440/4€651-
Taxes, remuneration and social security45€3k€1k▼
Taxes450/3€3k€1k▼
Income statement
Code20242025
Non-recurring operating income76A€2k-
Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets630€3k€3k▲
Other operating charges640/8€351€397▲
Non-recurring operating charges66A-€4k
Gross operating margin9900€6k€5k▼
Operating profit (loss)9901€3k€-3k▼
Financial income75/76B€1k€1k▲
Recurring financial income75€1k€1k▲
Financial charges65/66B€1k€1k▼
Recurring financial charges65€1k€1k▼
Profit (loss) for the period before taxes9903€2k€-3k▼
Income taxes67/77€174€758▲
Profit (loss) for the period9904€2k€-3k▼
Profit (loss) for the period to be appropriated9905€2k€-3k▼
Appropriation of the result
Profit (loss) to be appropriated9906€-18k€-21k▼
Profit (loss) brought forward from the previous period14P€-20k€-18k▲
The notes to these accounts (6 items: statements of assets and debts, cost breakdowns, rights and commitments) are not shown here.
Timeline · acts, filings and financial milestones
Next filing, fiscal year 2026, expected by
2026
27-08
NBB filing
Annual accounts filed
fiscal year 2025 · micro schema · 27 days late
2025
19-08
NBB filing
Annual accounts filed
fiscal year 2024 · micro schema · 19 days late
2024
31-12
Financial
Back to profitnet €2k
Net result €2k after 2 loss-making years.
02-08
NBB filing
Annual accounts filed
fiscal year 2023 · micro schema · 2 days late
2023
29-09
NBB filing
Annual accounts filed
fiscal year 2022 · micro schema · 60 days late
2022
31-12
Financial
Weakest financial yearnet €-7k ▼305%
Net result drops to €-7k, the lowest in the series; recovery starts the following year.
12-10
NBB filing
Annual accounts filed
fiscal year 2021 · micro schema · 73 days late
2021
31-08
NBB filing
Annual accounts filed
fiscal year 2020 · micro schema · 31 days late
2020
31-12
Financial
Highest result since 2018net €8k ▲2296%
Operating result €12k, net result €8k, both a record.
28-10
NBB filing
Annual accounts filed
fiscal year 2019 · full schema · 89 days late
2019
31-12
Financial
Back to profitnet €337
Net result €337 after one loss-making year.
29-08
NBB filing
Annual accounts filed
fiscal year 2018 · full schema · 29 days late
2018
29-08
NBB filing
Annual accounts filed
fiscal year 2017 · full schema · 29 days late
2017
22-08
NBB filing
Annual accounts filed
fiscal year 2016 · full schema · 22 days late
Financial milestoneNBB filingFinancial milestones sit on the fiscal year-end date, not the filing date.
Directors · office · real estate
Directors
We have established no sitting directors for this company. We derive directors from published Gazette acts; while there are none, or none read, nothing appears here. That does not mean the company has none: the CBE keeps its own list of function holders, which we do not read.
Location & real-estate footprint
Registered office, Waterloo · 1 establishment unit since 2002
Cannot be placed on the map
This address could not be matched to a point in the Belgian address register (BOSA BEST). The address below comes straight from the Crossroads Bank.
Rue du Ménil 341410 WaterlooGround area
462 m²
Building footprint
143 m²
Volume, LiDAR
1,023 m³
Parcel 25764Q0613/00B000, Wallonia · tallest building 9.6 m, ±2 floors. Linked by address, not a title deed.
1 establishment unit
Rue du Ménil 34, 1410 Waterloo
since 20022.079.056.626
1 parcel
Wallonia
1
(100%)
| Parcel (capakey) | Region | Area | Buildings | Height / fl. |
|---|---|---|---|---|
| 25764Q0613/00B000 | Wallonia | 462 m² | 1 · 143 m² | 9.6 m · 2 fl. |
Linked by address, not proof of ownership
Methodology
via registered seat: 1
1 of 1 parcel with an exact address match; the rest are indicative.
Linked through address data, this is not proof of ownership.
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Of 9,863 companies in sector 73110 we hold annual accounts for 3,754. 2,545 are within a factor 10 of this equity.See the whole sector
Company data · Crossroads Bank
Identification
Legal formPrivate limited company (pre-2019)
Founded01-10-1996
Fiscal year end31-12
Activities, NACEBEL
73110Advertising agencies
74401
58140Publishing activities
58130Publishing activities
Sources
Crossroads Bank for EnterprisesNational Bank · 29 filingsAddress and cadastre registers
Data from official sources, last processed on 19-09-2026. Scores and ratios are computed by Checked and are not a credit decision.