Imediaal
ActiveFinancials · financial year 2025, micro format
Annual accounts 2025 filed on 23-06-2026 at the NBB
Turnover and EBIT margin are not published. The micro format does not require them. The turnover shown is an estimate from the gross margin.
Comparable companies
These companies have the same main activity as Imediaal: advertising agencies (NACE 73110). They are comparable in size and age: total assets between €7,420 and €14,200, founded between 2024 and 2025.
| Company | Founded | Total assets | Equity | Gross margin | Turnover | Net result | Financial year |
|---|---|---|---|---|---|---|---|
| Imediaal Kruisem | 2025 | €11,075 | €167 | €565 | - | -€2,833 | 2025 |
| GamePlan Aalst | 2025 | €11,764 | €8,782 | -€9,422 | - | -€11,218 | 2025 |
| Aleph Belgium Brussel | 2025 | €9,894 | -€10,602 | -€20,496 | - | -€20,602 | 2025 |
| 2P ATTERT Attert | 2025 | €8,784 | €8,551 | -€266 | - | -€449 | 2025 |
| Dream Big Media Lokeren | 2024 | €7,422 | -€31,294 | -€36,194 | €7,715 | -€36,294 | 2025 |
| SME - Sort My Events Antwerpen | 2025 | €14,172 | -€62 | €384 | - | -€62 | 2025 |
| Turner Company International Sint-Katelijne-Waver | 2024 | €13,066 | €2,320 | €1,338 | - | -€180 | 2025 |
They were chosen from the 3,859 other active companies with that main activity and annual accounts from the past two years. All companies with this main activity
Companies with the same profile, two years later
Historical observationIn July 2024, 167 companies had the same profile as Imediaal has now. Two years later, 4.2% had gone bankrupt and 88.6% were still going.
- Micro
- under 2 years old
- solvency under 10%
- a loss of 10% of the balance sheet or more
Another 0.6% stopped without a precise date, possibly only after those two years.
That fits the bankruptcy probability of Imediaal itself: 1.2% within 12 months.
Test of the method
The method was tested on the 497,445 companies of July 2024. Each company was given the bankruptcy share of the same profile a year earlier, in July 2023. The expectation was that 1.6% would go bankrupt within 24 months. In fact 1.7% went bankrupt.
| Group | Expected | Actual |
|---|---|---|
| 1 | 0.2% | 0.2% |
| 2 | 0.3% | 0.5% |
| 3 | 0.5% | 0.6% |
| 4 | 0.7% | 0.8% |
| 5 | 0.9% | 0.9% |
| 6 | 1.3% | 1.5% |
| 7 | 1.6% | 1.8% |
| 8 | 1.8% | 1.8% |
| 9 | 3.0% | 3.1% |
| 10 | 5.6% | 6.2% |
A company that went bankrupt had a higher expected share than one that kept going in 74.5% of comparisons. The level depends on the economy. In a year with more bankruptcies than the year before, the actual share is higher than the expected one.
This is an observation about 167 companies, not a prediction for Imediaal. The sector does not count, because the KBO no longer lists a sector for a company that has stopped. By sector, mostly the survivors would count, which would paint too rosy a picture.
| Line | 2025 |
|---|---|
| Depreciation of and write-downs on formation expenses, intangible and tangible fixed assets630 | €1,528 |
| Gross operating margin9900 | €565 |
| Operating profit (loss)9901 | -€963 |
| Financial income75/76B | €7 |
| Recurring financial income75 | €7 |
| Financial charges65/66B | €1,877 |
| Recurring financial charges65 | €1,877 |
| Profit (loss) for the period before taxes9903 | -€2,833 |
| Profit (loss) for the period9904 | -€2,833 |
| Profit (loss) for the period to be appropriated9905 | -€2,833 |
| Line | 2025 | |
|---|---|---|
| Assets | ||
| Total assets20/58 | €11,075 | |
| Fixed assets21/28 | €7,042 | |
| Tangible fixed assets22/27 | €7,042 | |
| Plant, machinery and equipment23 | €5,715 | |
| Furniture and vehicles24 | €1,327 | |
| Current assets29/58 | €4,034 | |
| Amounts receivable within one year40/41 | €3,191 | |
| Trade receivables40 | €3,191 | |
| Cash at bank and in hand54/58 | €601 | |
| Deferred charges and accrued income490/1 | €242 | |
| Equity and liabilities | ||
| Total equity and liabilities10/49 | €11,075 | |
| Equity10/15 | €167 | |
| Contributions10/11 | €3,000 | |
| Profit (loss) carried forward14 | -€2,833 | |
| Amounts payable17/49 | €10,908 | |
| Amounts payable within one year42/48 | €10,908 | |
| Trade debts44 | €1,963 | |
| Suppliers440/4 | €1,963 | |
| Taxes, remuneration and social security45 | €95 | |
| Taxes450/3 | €95 | |
| Other amounts payable47/48 | €8,850 | |
| Line | 2025 |
|---|---|
| Profit (loss) for the period9904 | -€2,833 |
| + Depreciation and write-downs630 | €1,528 |
| Operating cash flow (approximation) | -€1,305 |
A Belgian filing has no cash-flow statement. These rows are therefore an approximation, derived from the income statement and the balance-sheet moves.
Filings with the National Bank (1)
| Financial year | Type | Filed | Reference | Document |
|---|---|---|---|---|
| 31-12-2025 | micro format | 23-06-2026 | 2026-00187836 | NBB |