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Hoona

Active Private limited companyfounded 2023active for 3 yearsChaussée de Bruxelles 400, 1300 WavreKBO/BCE: BE 1000.532.135

Lifetime

2 annual accounts with figures on one time axis
peak -€341,756 (2024)
-€930,509▼ €588,753
lowest -€1.8m (2025)
-€1.8m▼ €1.2m
peak -€38,305 (2024)
-€1.8m▼ €1.8m
€2.6m▲ 431%
peak 10.5 FTE (2025)
10.5 FTE 
Board3 names since 2023
1 director
Documentsfilings and deeds
24-07-20267 days before the deadline
2025abbreviated format
Gross margin from -€341,756 to -€930,509Loss of €1.8mNew daily management delegate 07-07Equity from -€38,305 to -€1.8mDebts from €485,981 to €2.6mInvestments €554,341

Key points

from the 2025 annual accounts

Equity

-€1.8m
20242025

Debts exceed assets in financial year 2025.

Result

-€1.8m ▼ 230%
-€538,0002024-€1.8m2025

The result fell in 2025: different schema filed.

Debts

€2.6m 337% of the balance sheet
Suppliers 11%Taxes and wages 6%Other 83%

Investments

€554,341 8.8 × depreciation
20242025

Green is investment, beige is depreciation. Machinery stands 27225.4% higher than in 2024.

Staff

16 employees on 31-12-2025
3020241522025

In 2025, 15 people joined and 2 left.

Liquidity

0.06 was 0.68 in 2024

Short-term debts rose from €485,981 to €2.6m.

Turnover not published (abbreviated or micro format)

Checked score

Bankruptcy probability within 12 months

Financial strength

Score breakdown

Comparable companies, two years later

In July 2024, 490 companies had the same profile as Hoona has now. Each dot is one company, two years later.

88.8%
were still trading
3.9%
stopped another way
6.7%
went bankrupt
  • Small
  • 2 to 5 years old
  • negative equity
  • a loss of 10% of the balance sheet or more

Another 0.6% stopped without a precise date, possibly only after those two years.

Test of the method

The method was tested on the 497,762 companies of July 2024. Each company was given the bankruptcy share of the same profile a year earlier, in July 2023. The expectation was that 1.6% would go bankrupt within 24 months. In fact 1.7% went bankrupt.

The companies in ten equal groups, from the lowest to the highest expected share
Group Expected Actual
1 0.2% 0.2%
2 0.3% 0.5%
3 0.5% 0.6%
4 0.7% 0.8%
5 0.9% 0.9%
6 1.3% 1.5%
7 1.6% 1.8%
8 1.8% 1.8%
9 2.9% 3.1%
10 5.6% 6.1%

A company that went bankrupt had a higher expected share than one that kept going in 74.5% of comparisons. The level depends on the economy. In a year with more bankruptcies than the year before, the actual share is higher than the expected one.

This is an observation about 490 companies, not a prediction for Hoona. The sector does not count, because the KBO no longer lists a sector for a company that has stopped. By sector, mostly the survivors would count, which would paint too rosy a picture.

Credit verdict

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The scores and ratios are Checked's own calculations, not a credit decision.

Signals

Board and ownership

Daily manager
Director, since 29-09-2023
  • 5,000 sharesdeed of 03-10-2023
Board & ownership

Recent changes

New daily management delegate appointed, resigned · Permanent representatives: and · Board meeting of 20-06-2025 · Gazette deed
Company renamed from Aloha Life to Hoona General meeting of 18-10-2024 · Gazette deed
Appointment: (daily management delegate) Permanent representative: · Board meeting of 02-08-2024 · Gazette deed
Incorporation Founding capital of €500,000, 5,000 shares · Founder: · Appointment: (director) · published on 03-10-2023 · Gazette deed
All 7 events

Comparable companies

same main activity, similar in size and age
Company
Hoona Wavre €0.8m -€930,509 -237.1% 10.5
STORO Brecht €1.4m -€173,102 92.0% 5.3
PACS Incourt €0.7m -€5,427 -2.4% -
LIEGE AIRPORT CORPORATE VILLAGE Grez-Doiceau €0.9m -€2,593 -2.8% -
Centre Maïdo Ottignies-Louvain-la-Neuve €1.2m -€45,904 -0.5% -
VHN IMMO Mont-Saint-Guibert €0.6m -€10,320 -2.7% -
AULY Waterloo €0.9m -€67,446 -13.1% -

These companies have the same main activity as Hoona: renting and operating of own or leased non-residential real estate, excluding land (NACE 68203). They are comparable in size and age: total assets between €558,000 and €1.4m, founded between 2022 and 2025.

Official details

Source: KBO
Status
Active since 29-09-2023Normal situation
Activity
Renting and operating of own or leased non-residential real estate, excluding landNACE 68203and 5 others
Joint committee
314Hairdressing and beauty care · annual accounts 2025
Establishment units
2.350.589.9143080 Tervuren, since 29-09-2023
2.350.590.0131970 Wezembeek-Oppem, since 29-09-2023and 1 other
Financial year end
31 December
Peppol
Reachable
Company details

Annual accounts 2025

€764,939▲ 70.9%
Employeeson 31-12-2025
16▲ 433%
Filing
Filed on 24-07-2026, 7 days before the end of the filing period
Financials

Insights on Hoona

The balance sheet grew most in 2025 through fixed assets.

In July 2025, the Official Gazette published the appointment of as managing director.

Sources: KBO register, filings at the National Bank, Belgian Official Gazette. Click a figure with a dotted line for the item and the filing.

Key facts about Hoona

What is the company number of Hoona?
The company number of Hoona is 1000.532.135. The VAT number is the same number with BE in front: BE 1000.532.135.
Where is Hoona based?
The registered office is at Chaussée de Bruxelles 400, 1300 Wavre.Company details
What does Hoona do?
According to the KBO register, the main activity is renting and operating of own or leased non-residential real estate, excluding land (NACE 68203).
What is the legal form of Hoona?
Hoona is a private limited company (BV).
When was Hoona founded?
Hoona was founded on 29-09-2023.
Is Hoona still active?
Yes, Hoona is an active enterprise in the KBO register.
How many employees does Hoona have?
Hoona had an average of 10.5 full-time equivalents in financial year 2025, according to the filed annual accounts.Financials
Which joint committee does Hoona fall under?
In its 2025 annual accounts, Hoona states joint committee 314 (Hairdressing and beauty care).
What is the turnover of Hoona?
The annual accounts for financial year 2025 state no turnover. The abbreviated or micro format does not require it.
Is Hoona profitable?
In financial year 2025, Hoona made a loss of €1.8m.
Where can I find the annual accounts of Hoona?
Hoona filed 2 annual accounts with the National Bank of Belgium, the latest for financial year 2025.
When are the next annual accounts of Hoona due?
Hoona must file the annual accounts for financial year 2026 by 31-07-2027.Timeline

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